{"title":"Iroiro UK","description":"\u003cscript type=\"application\/ld+json\"\u003e{\"@context\": \"https:\/\/schema.org\", \"@type\": \"FAQPage\", \"mainEntity\": [{\"@type\": \"Question\", \"name\": \"Is Iroiro available in the UK?\", \"acceptedAnswer\": {\"@type\": \"Answer\", \"text\": \"Yes, Iroiro products are available for purchase online in the UK.\"}}, {\"@type\": \"Question\", \"name\": \"Where can I buy Iroiro in the UK?\", \"acceptedAnswer\": {\"@type\": \"Answer\", \"text\": \"You can buy Iroiro products at Belvera, your online beauty store.\"}}, {\"@type\": \"Question\", \"name\": \"What format does Iroiro come in?\", \"acceptedAnswer\": {\"@type\": \"Answer\", \"text\": \"Iroiro offers semi-permanent hair colours in convenient tubes for easy application.\"}}, {\"@type\": \"Question\", \"name\": \"Do you ship to the UK and in GBP?\", \"acceptedAnswer\": {\"@type\": \"Answer\", \"text\": \"Yes, we ship across the UK and all prices are listed in GBP.\"}}]}\u003c\/script\u003e\u003cp\u003eBuy Iroiro in the UK and explore a vibrant range of semi-permanent hair colours. Iroiro is a renowned brand known for its high-quality, semi-permanent hair dyes, formulated with natural ingredients. Their products provide a rich, long-lasting colour while being gentle on the hair. The key ingredients are derived from natural sources, ensuring a vibrant finish that is easy to apply and maintain.\u003c\/p\u003e\u003cp\u003eAt Belvera, we make it easy to enhance your hair colour with fast delivery across the UK. All our products are priced in GBP, ensuring a seamless shopping experience for all your beauty needs.\u003c\/p\u003e\u003ch2\u003eIroiro available in the UK\u003c\/h2\u003e\u003cp\u003eBrowse the Iroiro we stock below, shipped across the UK in GBP.\u003c\/p\u003e\u003ch2\u003eWhy buy Iroiro from Belvera?\u003c\/h2\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eShips across the UK\u003c\/strong\u003e — fast, tracked delivery.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003ePriced in GBP\u003c\/strong\u003e with clear UK pricing.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eAuthentic products\u003c\/strong\u003e \u0026amp; responsive UK support.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eBritish beauty specialist\u003c\/strong\u003e — explore more at \u003ca href=\"https:\/\/belvera.co.uk\"\u003eBelvera\u003c\/a\u003e.\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch2\u003eFrequently asked questions\u003c\/h2\u003e\u003ch3\u003eIs Iroiro available in the UK?\u003c\/h3\u003e\u003cp\u003eYes, Iroiro products are available for purchase online in the UK.\u003c\/p\u003e\u003ch3\u003eWhere can I buy Iroiro in the UK?\u003c\/h3\u003e\u003cp\u003eYou can buy Iroiro products at Belvera, your online beauty store.\u003c\/p\u003e\u003ch3\u003eWhat format does Iroiro come in?\u003c\/h3\u003e\u003cp\u003eIroiro offers semi-permanent hair colours in convenient tubes for easy application.\u003c\/p\u003e\u003ch3\u003eDo you ship to the UK and in GBP?\u003c\/h3\u003e\u003cp\u003eYes, we ship across the UK and all prices are listed in GBP.\u003c\/p\u003e\u003cp style=\"font-size:0.85em;color:#777;margin-top:1.5rem;\"\u003e\u003cem\u003eProduct information is for general reference only. Always read and follow the directions, warnings and ingredient list on the packaging. For any medicated or over-the-counter treatment product (such as minoxidil), follow the instructions and consult a pharmacist or healthcare professional if unsure.\u003c\/em\u003e\u003c\/p\u003e\u003c!-- bv-rel --\u003e\u003cdiv class=\"bv-related\" style=\"margin-top:1.5rem;\"\u003e\n\u003ch2\u003eRelated collections\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e\u003ca href=\"\/collections\/krave-beauty\"\u003eKrave Beauty UK\u003c\/a\u003e\u003c\/li\u003e\n\u003cli\u003e\u003ca href=\"\/collections\/lolavie\"\u003eLolaVie UK\u003c\/a\u003e\u003c\/li\u003e\n\u003cli\u003e\u003ca href=\"\/collections\/medicube\"\u003eMedicube UK\u003c\/a\u003e\u003c\/li\u003e\n\u003cli\u003e\u003ca href=\"\/collections\/mirai\"\u003eMirai Clinical UK\u003c\/a\u003e\u003c\/li\u003e\n\u003cli\u003e\u003ca href=\"\/collections\/vitamin-c\"\u003eVitamin C Serum UK\u003c\/a\u003e\u003c\/li\u003e\n\u003cli\u003e\u003ca href=\"\/collections\/vitamin-k-cream\"\u003eVitamin K Cream UK\u003c\/a\u003e\u003c\/li\u003e\n\u003cli\u003e\u003ca href=\"\/pages\/shop-by-brand\"\u003eBrowse all beauty brands \u0026amp; categories »\u003c\/a\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e","products":[{"product_id":"iroiro-premium-neon-blue-340-semi-permanent-hair-color-4oz","title":"IROIRO Premium Neon Blue 340 | Semi-Permanent Hair Color (4oz)","description":"\u003ch2\u003eVibrant color with nourishing, natural care\u003c\/h2\u003e\n\u003cp\u003eExperience IROIRO Premium Natural Semi-Permanent Hair Color in 340 Neon Blue—a bold shade designed for vibrant results without harsh chemicals. The formula blends 95% natural ingredients with pure coconut oil to nourish and hydrate while you color.\u003c\/p\u003e\n\u003cp\u003eOur cream-based dye glides on smoothly, transforming dry or damaged hair with a gentle, pampering experience. A natural yuzu-cranberry scent enhances the process, turning coloring into a pleasant routine rather than a chore.\u003c\/p\u003e\n\u003ch3\u003eGentle, cream-based formula you can feel\u003c\/h3\u003e\n\u003cp\u003eIROIRO’s color is formulated to be kinder to your hair. The cream texture minimizes irritation while delivering rich payoff, so you can enjoy a comfortable coloring experience without sacrificing performance.\u003c\/p\u003e\n\u003ch3\u003eClean beauty you can trust\u003c\/h3\u003e\n\u003cp\u003eCommitted to clean beauty, IROIRO avoids petrol-based chemicals, PEGs, parabens, and synthetic preservatives such as certain preservatives, fragrances, peroxide, ammonia, PPD, and alcohol. This approach aims to give you a dye you can feel confident using on your hair.\u003c\/p\u003e\n\u003ch3\u003eEco-friendly packaging and sustainability\u003c\/h3\u003e\n\u003cp\u003eIROIRO uses eco-pouches instead of traditional bottles or jars. These lightweight, compact packs reduce waste, support more efficient shipping, and help you use every last drop, contributing to a smaller carbon footprint and simpler storage.\u003c\/p\u003e\n\u003ch3\u003eShade guidance and usage tips\u003c\/h3\u003e\n\u003cp\u003e340 Neon Blue is best enjoyed when hair is pre-lightened to achieve the most vivid result. For those exploring Silver, Platinum, or Pastel shades, Level 10+ pre-lightening is recommended for hue accuracy. Available in 4 oz and 8 oz eco-pouches to suit different routines.\u003c\/p\u003e\n\u003cp\u003eIn practice, you’ll notice the color’s brightness during and after application, with a smooth, manageable process that supports healthy-looking hair between color sessions.\u003c\/p\u003e\n\u003ch3\u003eWhat to expect when you color\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003eVibrant, long-lasting color that stays bright through washes and styling.\u003c\/li\u003e\n  \u003cli\u003eHair-friendly formula with nourishing coconut oil to help maintain softness and hydration.\u003c\/li\u003e\n  \u003cli\u003eA pleasant, natural fragrance that enhances the coloring experience without overpowering scents.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cul\u003e\n  \u003cli\u003eEasy cream application suitable for at-home color routines.\u003c\/li\u003e\n  \u003cli\u003eFree from harsh chemicals for a cleaner beauty approach.\u003c\/li\u003e\n  \u003cli\u003eEco-conscious packaging that minimizes waste and supports sustainable beauty habits.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is IROIRO Neon Blue 340 vegan and cruelty-free?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. IROIRO is vegan and cruelty-free, formulated with 95% natural ingredients.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Do I need to pre-lighten my hair for Neon Blue?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: For best results, pre-lighten hair to Level 10+ before applying Neon Blue.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"iroiro","offers":[{"title":"Default Title","offer_id":56228367696204,"sku":"B07K45QH7N","price":25.05,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1005\/5912\/6860\/files\/iroiro-premium-semi-permanent-hair-color-340-neon-blue-bottle.jpg?v=1765650149"},{"product_id":"iroiro-premium-natural-semi-permanent-hair-color-70-pink-4oz-vegan-cruelty-free-eco-pouch","title":"IROIRO Premium Natural Semi-Permanent Hair Color 70 Pink – 4oz | Vegan, Cruelty-Free, Eco Pouch","description":"\u003ch2\u003eWhy choose IROIRO Premium Natural Semi-Permanent Hair Color 70 Pink\u003c\/h2\u003e\n\u003cp\u003eIROIRO 70 Pink is designed for color lovers who want a vibrant, long-lasting shade rooted in natural ingredients. The formula features 95% natural ingredients and pure coconut oil to help nourish as color deposits. This semi-permanent color is truly vegan and cruelty-free, focusing on a clean approach that avoids petrol-based chemicals and many harsh additives found in typical dyes.\u003c\/p\u003e\n\u003ch3\u003eClean beauty you can feel good about\u003c\/h3\u003e\n\u003cp\u003eWhat sets IROIRO apart is a commitment to a cleaner formulation. The color is free from petrol-based chemicals, PEGs, parabens, synthetic preservatives, peroxide, ammonia, PPD, and alcohol. A light, natural fragrance contributes to a pleasant coloring experience without overpowering scents.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eVibrant, long-lasting color: A rich hue that remains true across washes while nourishing hair with coconut oil.\u003c\/li\u003e\n  \u003cli\u003eCream-based and gentle: The creamy texture glides on, helping dry or damaged hair feel less stressed during coloring.\u003c\/li\u003e\n  \u003cli\u003eNatural fragrance: A light yuzu-cranberry scent enhances the experience without being overpowering.\u003c\/li\u003e\n  \u003cli\u003eEco-conscious packaging: Lightweight eco-pouches reduce waste and carbon footprint.\u003c\/li\u003e\n  \u003cli\u003eSuitable for lightened hair: For Silver, Platinum, or Pastel results, pre-lighten to Level 10+ for best alignment with pink shade.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eHow it works in real life\u003c\/h3\u003e\n\u003cp\u003eApply the pink shade to clean hair and process according to the included instructions. Rinse to reveal a vivid pink that can vary depending on your starting color. Pair with a conditioning routine to help maintain moisture and softness after color.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eHair-friendly color that nourishes: Coconut oil supports moisture during color processing.\u003c\/li\u003e\n  \u003cli\u003eVersatile for home use: A 4 oz pouch is ideal for occasional updates; 8 oz options suit more frequent refreshes.\u003c\/li\u003e\n  \u003cli\u003eEco-friendly and conscientious: Recyclable packaging aligns with an eco-conscious lifestyle.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2\u003eWho is this for?\u003c\/h2\u003e\n\u003cp\u003eDesigned for color enthusiasts seeking a true vegan, cruelty-free pink without harsh chemical exposure. It offers a pathway to vibrant pink hues for lighter hair or accent strands while leaving room for personal experimentation.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: What makes IROIRO Premium Natural Semi-Permanent Hair Color 70 Pink different from traditional dyes?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: It's vegan and cruelty-free, with 95% natural ingredients and coconut oil, avoiding petrol-based chemicals and common harsh additives.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How should I prepare my hair to use the pink shade?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: For best results on lighter hair, pre-lighten to Level 10+. Results vary with starting color and hair condition.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"iroiro","offers":[{"title":"Default Title","offer_id":56228652253516,"sku":"B01IU3LB2O","price":25.05,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1005\/5912\/6860\/files\/iroiro-70-pink-bottle.jpg?v=1765656543"},{"product_id":"iroiro-20-purple-premium-natural-semi-permanent-hair-color-vegan-cruelty-free","title":"Iroiro 20 Purple Premium Natural Semi-Permanent Hair Color – Vegan \u0026 Cruelty-Free","description":"\u003cdiv\u003e\n\u003ch2\u003eVibrant, Nourishing Color That Fits Your Routine\u003c\/h2\u003e\n\u003cp\u003eIroiro 20 Purple Premium Natural Semi-Permanent Hair Color delivers a vivid violet tone with a gentle, caring formula. Proudly 100% vegan and cruelty-free, it uses 95% natural ingredients and a nourishing coconut oil boost to help hydrate hair during the color process.\u003c\/p\u003e\n\u003cp\u003eMade in the USA, this cream-based dye respects sensitive scalps and thirsty strands alike. A refreshing natural yuzu-cranberry scent accompanies you through the application, making the coloring moment feel more like a self-care ritual than a task.\u003c\/p\u003e\n\u003ch3\u003eClean Beauty You Can Trust\u003c\/h3\u003e\n\u003cp\u003eChoose Iroiro to avoid petrol-based chemicals, PEGs, parabens, synthetic preservatives like Methylisothiazolinone and Methylchloroisothiazolinone, synthetic fragrances, peroxide, ammonia, PPD, and alcohol. The result is a beauty product designed with less harsh exposure in mind.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e95% natural ingredients support a gentler coloring experience\u003c\/li\u003e\n\u003cli\u003ePure coconut oil nourishes and helps hydrate hair during application\u003c\/li\u003e\n\u003cli\u003eDelivers a vibrant hue without compromising the hair’s health\u003c\/li\u003e\n\u003cli\u003eFree from listed harsh chemicals for a cleaner beauty routine\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eSensory Experience, Not Just Color\u003c\/h3\u003e\n\u003cp\u003eExpect a lively yet pleasant scent and a creamy texture that spreads smoothly across strands. The dye’s semi-permanent nature offers a gradual fade, allowing color refresh between salon visits without a long-term commitment.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eCream-based formula for easy, even application\u003c\/li\u003e\n\u003cli\u003eLong-lasting color that fades gradually for flexible upkeep\u003c\/li\u003e\n\u003cli\u003eDelightful yuzu-cranberry aroma enhances the coloring moment\u003c\/li\u003e\n\u003cli\u003eNon-irritating feel thanks to a gentle, nourishing blend\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eEco-Friendly Packaging and Sustainable Beauty\u003c\/h3\u003e\n\u003cp\u003eIroiro is committed to reducing environmental impact with innovative eco-pouches that replace traditional bottles or jars. These lightweight pouches minimize waste and carbon footprint while helping you use every last drop of color.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eEco-pouches reduce waste and shipping emissions\u003c\/li\u003e\n\u003cli\u003eLightweight design lowers packaging and storage space\u003c\/li\u003e\n\u003cli\u003eAvailable in 4 oz and 8 oz sizes for different color commitments\u003c\/li\u003e\n\u003cli\u003ePackaging supports a more sustainable beauty routine\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eShade Notes and Practical Tips\u003c\/h3\u003e\n\u003cp\u003eFor Silver, Platinum, or Pastel shades, a prior lightening to Level 10+ is recommended for optimal results. This shade can yield vibrant purple tones when applied on lighter bases, while deeper bases may yield a subtler effect.\u003c\/p\u003e\n\u003cp\u003eIdeal for refreshing hair color between salon visits or trying a bold hue without permanent commitment, Iroiro offers a silky experience and a vivid result with a focus on hair health and sustainability.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is Iroiro 20 Purple vegan and cruelty-free?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. Iroiro is 100% vegan and cruelty-free, with 95% natural ingredients and nourishing coconut oil.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Do I need to pre-lighten my hair for this shade?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Pre-lightening to Level 10+ is recommended for Silver, Platinum, or Pastel shades; results may be more vibrant on lighter hair.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"iroiro","offers":[{"title":"Default Title","offer_id":56228905484620,"sku":"B01IU3KF08","price":25.05,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1005\/5912\/6860\/files\/iroiro-20-purple-premium-natural-semi-permanent-color-pouch-application.jpg?v=1765661089"},{"product_id":"iroiro-premium-natural-semi-permanent-hair-color-310-neon-pink-4oz","title":"IROIRO Premium Natural Semi-Permanent Hair Color 310 Neon Pink — 4oz","description":"\u003cp\u003eMeet IROIRO Premium Natural Semi-Permanent Hair Color in Neon Pink 310, a color that blends bold expression with clean beauty. This dye is 100% vegan and cruelty-free, crafted with 95% natural ingredients and enriched with pure coconut oil to help keep hair moisturized during the coloring process. The creamy, easy-application formula delivers vibrant hues while aiming to minimize irritation, offering a pleasant coloring experience powered by a naturally derived fragrance of yuzu and cranberry.\u003c\/p\u003e\n\n\u003ch2\u003eWhy shoppers love IROIRO\u003c\/h2\u003e\n\u003cul\u003e\n  \u003cli\u003eVibrant, long-lasting color formulated with 95% natural ingredients and coconut oil for added moisture.\u003c\/li\u003e\n  \u003cli\u003eCream-based, gentle enough to help restore dry or damaged hair during color sessions.\u003c\/li\u003e\n  \u003cli\u003eClean beauty promise: free from petrol-based chemicals, PEGs, parabens, synthetic preservatives, fragrances, peroxide, ammonia, PPD, and alcohol.\u003c\/li\u003e\n  \u003cli\u003eEco-friendly packaging designed to reduce waste and carbon footprint while delivering color efficiency.\u003c\/li\u003e\n  \u003cli\u003eColor guidance available for bold finishes; suitable packaging options include 4 oz and 8 oz pouches.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eFragrance is a light, natural yuzu-cranberry aroma that makes the coloring process more enjoyable without overpowering the experience. The formula is designed to stay true to its nature-forward promise, offering a vivid Neon Pink result that aligns with a cleaner beauty ethos.\u003c\/p\u003e\n\n\u003ch2\u003eWhat to expect during coloring\u003c\/h2\u003e\n\u003cp\u003eIROIRO’s color-cream is designed to glide onto hair for even coverage, helping to minimize tugging and uneven patches. The lightweight texture spreads smoothly, reducing drips and enabling precise application. While results vary by starting shade, level of lift, and porosity, many users report a bold, expressive color that can be refreshed with care between salon visits.\u003c\/p\u003e\n\n\u003ch2\u003eEco-conscious packaging and sustainability\u003c\/h2\u003e\n\u003cp\u003eIROIRO has reimagined packaging with eco-pouches that cut down on plastic waste and shipping emissions. The flexible design uses less material and allows you to squeeze out every last drop, helping maximize value while shrinking the brand’s environmental footprint.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eEco-friendly pouches are lightweight, compact, and designed to minimize storage space.\u003c\/li\u003e\n  \u003cli\u003ePackaging choices support a more sustainable beauty routine without sacrificing color performance.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch2\u003eColor guidance and usage tips\u003c\/h2\u003e\n\u003cp\u003eFor those aiming to achieve Silver, Platinum, or Pastel shades, pre-lightening to Level 10+ is recommended for optimal results. IROIRO is available in 4 oz and 8 oz eco-pouches to suit different needs and color commitments. Regular application and strand testing can help you gauge how Neon Pink 310 interacts with your hair’s unique starting point.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003ePre-lighten to Level 10+ for certain shades (Silver, Platinum, Pastel) to optimize results.\u003c\/li\u003e\n  \u003cli\u003eChoose between 4 oz or 8 oz pouches based on project size and color intensity goals.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch2\u003eReal-life use cases\u003c\/h2\u003e\n\u003cp\u003eIdeal for those who want a vivid, temporary color that can be refreshed between salon visits, Neon Pink 310 works well for event styling, party-ready accents, or adding a bold pop to natural tones. The color can be used to energize a finished style or to experiment with a fun, non-permanent change that washes out over time.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: What are the key benefits of IROIRO 310 Neon Pink?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Vegan, cruelty-free semi-permanent dye with 95% natural ingredients and coconut oil for hydration and vibrant color.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Do I need to pre-lighten hair before using this shade?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: For Silver, Platinum, or Pastel results, pre-lighten to Level 10+. Neon Pink shows best on lighter levels.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"iroiro","offers":[{"title":"Default Title","offer_id":56228910694732,"sku":"B07K45PS19","price":25.05,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1005\/5912\/6860\/files\/iroiro-neon-pink-310-bottle.jpg?v=1765661227"},{"product_id":"iroiro-premium-natural-semi-permanent-hair-color-forest-green-8oz-vegan-cruelty-free","title":"IROIRO Premium Natural Semi-Permanent Hair Color Forest Green (8oz) - Vegan \u0026 Cruelty-Free","description":"\u003ch2\u003eColor that cares: IROIRO Forest Green\u003c\/h2\u003e\n\u003cp\u003eIROIRO Forest Green is a premium semi-permanent color designed to deposit a vivid shade while nourishing your hair. Proudly made in the USA, the formula uses 95% natural ingredients and a coconut oil infusion to hydrate and protect during the color process. The color is 100% vegan and cruelty-free, aligning with a clean beauty ethos and avoiding petrol-based chemicals, PEGs, parabens, synthetic preservatives, fragrances, peroxide, ammonia, PPD, and alcohol.\u003c\/p\u003e\n\u003cp\u003eWith a creamy texture, the dye glides onto strands for even coverage without harsh residue. The gentle formula can support hair that starts dry or damaged, helping the hair look lively as the tone settles. A natural yuzu-cranberry scent enhances the experience, making the coloring routine more enjoyable while you color.\u003c\/p\u003e\n\n\u003ch3\u003eKey benefits and what to expect\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003eVibrant, long-lasting color that deposits beautifully on natural or treated hair.\u003c\/li\u003e\n  \u003cli\u003eCoconut oil nourishes and hydrates during coloring, helping to minimize dryness.\u003c\/li\u003e\n  \u003cli\u003e100% vegan and cruelty-free with 95% natural ingredients for a cleaner beauty option.\u003c\/li\u003e\n  \u003cli\u003eFree from petrol-based chemicals, PEGs, parabens, synthetic preservatives, peroxide, ammonia, PPD, and alcohol.\u003c\/li\u003e\n  \u003cli\u003eEco-friendly packaging with lightweight, compact eco-pouches designed to minimize waste.\u003c\/li\u003e\n  \u003cli\u003eNatural yuzu-cranberry fragrance adds a pleasant scent to the coloring ritual.\u003c\/li\u003e\n  \u003cli\u003eAvailable in 4 oz and 8 oz pouches to fit different color projects and budgets.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eBest practices and real-life use cases\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003eFor cool tones like Silver, Platinum, or Pastels, pre-lighten to Level 10+ for optimal results.\u003c\/li\u003e\n  \u003cli\u003eIdeal for touch-ups between salon visits to refresh a forest-green vibe.\u003c\/li\u003e\n  \u003cli\u003eWorks well on natural or color-treated hair, helping maintain moisture while adding color.\u003c\/li\u003e\n  \u003cli\u003eChoose the eco-friendly packaging to reduce waste and support sustainable beauty choices.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eIn practice, this shade invites experimentation: you can deepen your natural color or explore a bold forest-green look without compromising hair health or ethical standards. The combination of nourishing ingredients, a gentle cream formula, and a fragrance that enhances the experience makes it a practical option for at-home color refreshes. Its vegan, cruelty-free profile and responsible packaging further align with values that prioritize both people and planet. If you’re considering a vivid shade that can be refreshed over time, Forest Green from IROIRO offers a thoughtful balance of color payoff, care, and sustainability. Use as part of a routine you enjoy and tailor the intensity to suit your lifestyle and styling preferences.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is IROIRO Forest Green safe for color-treated or damaged hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: IROIRO uses 95% natural ingredients and is free from harsh chemicals, offering a gentle coloring experience.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Do I need to pre-lighten my hair to achieve Forest Green?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: For Silver, Platinum, or Pastel shades, pre-lightening to Level 10+ is recommended; otherwise color deposit depends on the base level.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"iroiro","offers":[{"title":"Default Title","offer_id":56232948564300,"sku":"B07K4QJTZZ","price":31.2,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1005\/5912\/6860\/files\/iroiro-forest-green-cream-dye-application.jpg?v=1765723402"},{"product_id":"iroiro-premium-natural-semi-permanent-hair-color-45-deep-blue-8oz-vegan-cruelty-free-eco-pouch","title":"IROIRO Premium Natural Semi-Permanent Hair Color 45 Deep Blue (8oz) | Vegan, Cruelty-Free, Eco-Pouch","description":"\u003cdiv\u003e\n  \u003ch2\u003eVibrant Color, Gentle Care\u003c\/h2\u003e\n  \u003cp\u003eMeet IROIRO Premium Natural Semi-Permanent Hair Color in Deep Blue. This vivid shade is designed for striking, fade-friendly results while prioritizing hair health and sustainability. The formula blends 95% natural ingredients with a nourishing touch of pure coconut oil, aiming to hydrate and protect hair during the coloring process. The result is a creamy, easy-to-apply dye that leaves hair feeling moisturized rather than stripped, making the coloring routine feel more comfortable and less stressful for everyday use.\u003c\/p\u003e\n  \u003cp\u003eIROIRO is built on a clean beauty promise. The dye is vegan and cruelty-free, and it avoids petrol-based chemicals, PEGs, parabens, synthetic preservatives, fragrances, peroxide, ammonia, PPD, and alcohol. This thoughtful formulation prioritizes a smoother routine and a pleasant, natural fragrance—a yuzu-cranberry scent that enhances the coloring experience without overpowering it.\u003c\/p\u003e\n  \u003cul\u003e\n    \u003cli\u003e\n\u003cstrong\u003eVibrant, long-lasting color\u003c\/strong\u003e achieved with a formula that uses 95% natural ingredients and coconut oil for hydration during application.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eCream-based and gentle\u003c\/strong\u003e on dry or damaged hair, designed to restore manageability while coloring.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eClean beauty\u003c\/strong\u003e with no petrol-based chemicals, PEGs, parabens, or harsh preservatives, and no ammonia or PPD.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eEco-friendly packaging\u003c\/strong\u003e via lightweight eco-pouches that minimize waste and shipping footprint.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eFlexibility for color fans\u003c\/strong\u003e available in 4 oz and 8 oz sizes, ideal for different color routines and sustainability goals.\u003c\/li\u003e\n  \u003c\/ul\u003e\n  \u003ch3\u003eSmart Packaging, Less Waste\u003c\/h3\u003e\n  \u003cp\u003eThe eco-pouch design helps you squeeze out every last drop of color, reducing waste and supporting a more sustainable beauty routine. With lighter packaging, shipping emissions are minimized and storage takes up less space, making it a practical choice for busy households.\u003c\/p\u003e\n  \u003cp\u003e\u003cstrong\u003eShade guidance and results\u003c\/strong\u003e for Deep Blue are best achieved with thoughtful prep. For those aiming for Silver, Platinum, or Pastel shades, a prior lightening to Level 10+ is recommended to maximize depth and hue accuracy. IROIRO is offered in both 4 oz and 8 oz eco-pouches to fit your color plan.\u003c\/p\u003e\n  \u003ch3\u003eWhat to expect in real life\u003c\/h3\u003e\n  \u003cp\u003eExpect a smooth, creamy application that glides onto hair, reducing mess and making it easier to distribute evenly. The fragrance is fresh and natural, designed to make the coloring session more pleasant. While results vary with starting color and hair condition, many users report a vibrant, glossy Deep Blue that fades gracefully with repeated washes, maintaining character without harsh shifts in hue.\u003c\/p\u003e\n  \u003cp\u003eIn short, this shade combines bold coloration with a gentler, more sustainable approach to at-home hair color. It’s a practical option for color lovers who value vegan, cruelty-free products and packaging that respects the planet.\u003c\/p\u003e\n  \u003ch3\u003eTwo quick benefits to remember\u003c\/h3\u003e\n  \u003cul\u003e\n    \u003cli\u003e\n\u003cstrong\u003eNourishing formula\u003c\/strong\u003e supports hair health during color with coconut oil and natural ingredients.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eEnvironmentally conscious\u003c\/strong\u003e packaging reduces waste and carbon footprint.\u003c\/li\u003e\n  \u003c\/ul\u003e\n\u003c\/div\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is IROIRO 45 Deep Blue safe for color-treated hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. It’s vegan, cruelty-free, and formulated with about 95% natural ingredients, avoiding harsh chemicals; always perform a patch test first.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: What should I know before using this shade?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: For Silver, Platinum, or Pastel shades, pre-lighten to Level 10+. Results vary by starting base and hair condition.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"iroiro","offers":[{"title":"Default Title","offer_id":56243954614604,"sku":"B07K519TY3","price":31.2,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1005\/5912\/6860\/files\/iroiro-deep-blue-bottle-pour.jpg?v=1765815787"},{"product_id":"iroiro-coloracion-semipermanente-natural-rojo-oscuro-4oz-vegana-y-sin-crueldad","title":"IROIRO Coloración Semipermanente Natural Rojo Oscuro 4oz – Vegana y Sin Crueldad","description":"\u003cdiv\u003e\n  \u003cp\u003eDescubre IROIRO Coloración Semipermanente Natural en Rojo Oscuro (4oz), una experiencia de color con presencia vibrante y duradera que cuida tu cabello. Su fórmula, compuesta por un 95% de ingredientes naturales y aceite de coco puro, aporta brillo y nutrición sin comprometer la salud capilar durante el proceso de teñido.\u003c\/p\u003e\n  \u003cp\u003eLa crema colorante de IROIRO es suave y fácil de aplicar, diseñada para devolver vida a cabellos secos o dañados gracias a su base cremosa y a la hidratación proporcionada por el aceite de coco. Además, la fragancia natural de yuzu y arandano transforma la sesion de teñido en una experiencia agradable.\u003c\/p\u003e\n  \u003ch3\u003eBeneficios y experiencia de uso\u003c\/h3\u003e\n  \u003cul\u003e\n    \u003cli\u003eColor intenso y duradero sin ingredientes agresivos.\u003c\/li\u003e\n    \u003cli\u003eAplicacion suave que cuida la textura del cabello durante el teñido.\u003c\/li\u003e\n    \u003cli\u003eFragancia agradable a base de yuzu y arandano para un momento relajante.\u003c\/li\u003e\n  \u003c\/ul\u003e\n  \u003ch3\u003eCompromiso con la belleza limpia y la sostenibilidad\u003c\/h3\u003e\n  \u003cp\u003eIROIRO apuesta por una belleza limpia, libre de quimicos agresivos como petrolatos, PEGs y parabenos, ademas de fragancias sinteticas, peroxido, amoniaco y PPD. La innovacion se acompaña de envases ecologicos en bolsas ligeras y compactas, disenadas para minimizar residuos y huella de carbono, permitiendo aprovechar cada gota de color.\u003c\/p\u003e\n  \u003cul\u003e\n    \u003cli\u003eEnvases ecologicos y sostenibles que reducen residuos y uso de plastico.\u003c\/li\u003e\n    \u003cli\u003eOpciones de tamaño 4 oz y 8 oz para distintas necesidades, manteniendo un estilo de vida consciente del medio ambiente.\u003c\/li\u003e\n  \u003c\/ul\u003e\n  \u003cp\u003ePara tonos plateados, platino o pasteles, se recomienda decolorar el cabello a nivel 10 o superior para mejores resultados. Este producto se ofrece en envases de 4 oz y 8 oz en bolsas ecologicas, pensando en practicidad y sostenibilidad.\u003c\/p\u003e\n  \u003cp\u003eRecuerda que los resultados pueden variar segun el color base y el cuidado posterior. Consulta las indicaciones de uso para lograr el aspecto deseado sin garantías explicitas.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: ¿Es IROIRO apto para todo tipo de cabello?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Sí, la coloración semipermanente está diseñada para cabello normal a seco, con cuidado gracias al aceite de coco.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: ¿Qué debo saber sobre decoloración para tonos claros?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Para tonos plateados, platino o pasteles, se recomienda decolorar a nivel 10+.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"iroiro","offers":[{"title":"Default Title","offer_id":56570732020044,"sku":"B01IU3MMFO","price":24.84,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1005\/5912\/6860\/files\/iroiro-coloracion-semi-permanente-natural-rojo-oscuro-4oz.jpg?v=1769385446"},{"product_id":"iroiro-semi-permanent-hair-color-30-violet-4oz-cream-100-vegan-coconut-oil-conditioning","title":"iroiro Semi-Permanent Hair Color 30 Violet — 4oz Cream, 100% Vegan \u0026 Coconut Oil Conditioning","description":"\u003cp\u003e\u003cstrong\u003eiroiro 30 Violet is a 100% vegan, semi-permanent cream color that delivers vivid violet tones while conditioning hair with coconut oil.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eDesigned and made in the USA with 95% natural ingredients, this semi-permanent dye gives you bold, glossy color without peroxide, ammonia, PPD, parabens, or synthetic fragrances. The cream formula deposits rich pigment while helping to hydrate and smooth hair, and a natural yuzu-cranberry scent makes the application pleasant. Packaged in lightweight eco-pouches to cut waste and shipping emissions, iroiro blends performance with cleaner, more sustainable choices.\u003c\/p\u003e\n\n\u003ch3\u003eHow long will the violet shade last and how does it fade?\u003c\/h3\u003e\n\u003cp\u003eSemi-permanent dyes like iroiro typically last several weeks depending on hair porosity, how light your base is, and your aftercare routine. Color gradually softens with shampooing and exposure to water and sun, often transitioning into softer mauve or pastel tones rather than abrupt stripping.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eExpect multiple washes before significant fading—frequency varies by hair type and porosity.\u003c\/li\u003e\n  \u003cli\u003eUse sulfate-free, color-safe shampoos and cold water to extend vibrancy.\u003c\/li\u003e\n  \u003cli\u003ePre-lighten hair to Level 10+ for the truest violet payoff; darker bases will produce deeper, muted tones.\u003c\/li\u003e\n  \u003cli\u003eConsider occasional color-depositing conditioners to refresh hue.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eIs this safe for dry or damaged hair, and how does it condition?\u003c\/h3\u003e\n\u003cp\u003eiroiro’s cream base is formulated to be gentle and moisturizing, enriched with pure coconut oil to help replenish hydration during coloring. The formula avoids harsh and drying ingredients so it can be used on sensitized hair without the added stress of peroxide or ammonia.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eCoconut oil helps smooth the hair cuticle and adds shine while color deposits.\u003c\/li\u003e\n  \u003cli\u003eNo alcohol or synthetic preservatives that can strip moisture.\u003c\/li\u003e\n  \u003cli\u003eCream texture allows even pigment distribution and less mechanical damage during application.\u003c\/li\u003e\n  \u003cli\u003eFor very damaged hair, do a strand test and follow with a deep-conditioning treatment afterward.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat preparation and application steps give the best violet results?\u003c\/h3\u003e\n\u003cp\u003eFor vibrant 30 Violet, starting on a lightened canvas yields the clearest violet tones. The easy-to-apply pouch delivers a creamy consistency—apply to towel-dried hair, process according to your desired intensity, then rinse until water runs clear.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003ePre-lighten to Level 10+ for pastel, silver, or platinum-interpreted violets.\u003c\/li\u003e\n  \u003cli\u003eApply to clean, damp hair for even coverage; use gloves and a tint brush for precision.\u003c\/li\u003e\n  \u003cli\u003eCheck a strand during processing to control depth; leave longer for richer color.\u003c\/li\u003e\n  \u003cli\u003eRinse with cool water and finish with a color-safe conditioner to seal the cuticle.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for? iroiro 30 Violet is ideal for color-savvy people seeking a vibrant, semi-permanent violet without harsh chemicals—perfect for those who prioritize clean ingredients, vegan formulas, and eco-conscious packaging. If you want striking color while maintaining hair moisture and minimizing environmental impact, this is a suitable choice. Note: for silver or pastel variations, pre-lightening is recommended. Always perform a patch\/strand test before full application to confirm desired results and compatibility.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eKey product highlights:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003e100% vegan, cruelty-free semi-permanent hair color.\u003c\/li\u003e\n  \u003cli\u003eMade in the USA with 95% natural ingredients and pure coconut oil.\u003c\/li\u003e\n  \u003cli\u003eFree from peroxide, ammonia, PPD, parabens, synthetic fragrances, and alcohol.\u003c\/li\u003e\n  \u003cli\u003eEco-friendly, low-waste 4 oz pouch for efficient use and reduced shipping footprint.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eWater, Cocos Nucifera (Coconut) Oil, 1,3-Propanediol, Glyceryl Stearate \u0026amp; Cetearyl Alcohol \u0026amp; Sodium Stearoyl Lactylate, Cetyl Alcohol, Vegetable Glycerin, Behentrimonium Chloride, Hydrolysed Soy Protein, Benzoic Acid \u0026amp; Sorbic Acid \u0026amp; Dehydroacetic Acid \u0026amp; Caprylyl Glycol \u0026amp; Benzyl alcohol, Fragrance, Tetrasodium Glutamate Diacetate, Citric Acid, Guar Hydroxypropyltrimonium Chloride, Basic Blue 9, Violet 1\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Do I need to bleach my hair for this violet shade?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: For true 30 Violet results, pre-lighten hair to Level 10+; on darker bases the color will appear deeper or muted.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is iroiro safe for sensitive scalps?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: iroiro avoids peroxide, ammonia, PPD, parabens, and synthetic fragrances, but perform a patch test if you have a sensitive scalp.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"iroiro","offers":[{"title":"Default Title","offer_id":57794465792332,"sku":"B01IU3KIQY","price":24.84,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1005\/5912\/6860\/files\/iroiro-front-packaging-4oz.jpg?v=1781482523"},{"product_id":"iroiro-semi-permanent-hair-color-330-neon-red-4oz-vegan-95-natural-coconut-oil-cream","title":"iroiro Semi-Permanent Hair Color 330 Neon Red (4oz) — Vegan, 95% Natural Coconut-Oil Cream","description":"\u003cp\u003e\u003cstrong\u003eIROIRO 330 Neon Red is a 100% vegan, cream-based semi-permanent hair color that delivers vivid red pigment while nourishing hair with a coconut-oil enriched, 95% natural formula.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eDesigned and produced in the USA, this Neon Red shade offers bright, long-wearing color without peroxide, ammonia, PPD, parabens, or synthetic fragrances. The formula is gentle and hydrating, scented naturally with yuzu-cranberry, and packaged in an eco-friendly 4 oz pouch that minimizes waste and shipping emissions. IROIRO focuses on clean-beauty ingredients and sustainable packaging so you get striking color plus responsible design.\u003c\/p\u003e\n\n\u003ch3\u003eWhat makes IROIRO Neon Red different from other semi-permanent dyes?\u003c\/h3\u003e\n\n\u003cp\u003eUnlike many conventional dyes, IROIRO prioritizes natural and hair-friendly components while still achieving bold pigment. The cream texture spreads easily for even application and the coconut oil helps reduce dryness commonly caused by coloring. The product is free of common harsh chemicals so it’s a safer option for frequent color changes.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003e95% natural ingredients with pure coconut oil for hydration.\u003c\/li\u003e\n  \u003cli\u003eFree from ammonia, peroxide, PPD, parabens, and synthetic fragrances.\u003c\/li\u003e\n  \u003cli\u003eCream formula for smoother, more even coverage and easier application.\u003c\/li\u003e\n  \u003cli\u003eEco-pouch packaging reduces waste and lets you use all the product.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow long will the Neon Red shade last and how vibrant will it stay?\u003c\/h3\u003e\n\n\u003cp\u003eSemi-permanent colors like Neon Red deposit pigment without permanently altering the hair’s structure, so vibrancy depends on your hair porosity, starting color, and aftercare. On pre-lightened or porous hair, color appears brightest and typically fades gradually across several weeks with gentle washing. Using color-safe, sulfate-free shampoo and cold water helps prolong tone and reduce fading.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003eBest vibrancy on lightened hair or naturally light bases.\u003c\/li\u003e\n  \u003cli\u003eFade pattern depends on washing frequency and hair porosity.\u003c\/li\u003e\n  \u003cli\u003eUse sulfate-free products and cool water to extend color life.\u003c\/li\u003e\n  \u003cli\u003eTouch-ups easy because formula is gentle on hair.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eDo I need to pre-lighten my hair before using Neon Red?\u003c\/h3\u003e\n\n\u003cp\u003ePre-lightening is not required for everyone, but to achieve true Neon Red or pastel\/silver results you’ll need a very light base. For the brightest Neon Red and for pastel or silver shades, lift hair to Level 10+ first. On darker bases, the color will show as a deeper red tint rather than vivid neon.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003eLevel 10+ recommended for maximum neon intensity.\u003c\/li\u003e\n  \u003cli\u003eDarker hair yields subtler, deeper red tones.\u003c\/li\u003e\n  \u003cli\u003eUse professional lightening for even lift and minimal damage.\u003c\/li\u003e\n  \u003cli\u003eApply directly to pre-lightened sections for streaks or panels.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow do I apply and care for IROIRO Neon Red for best results?\u003c\/h3\u003e\n\n\u003cp\u003eApplication is straightforward thanks to the creamy texture and pouch design—squeeze, section, and smooth through damp or dry hair depending on desired coverage. Leave on according to the timing guidance for depth of tone, then rinse gently until water runs clear. Follow with conditioner and color-safe maintenance to preserve shine and hydration.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003eApply to clean, towel-dried hair for full saturation.\u003c\/li\u003e\n  \u003cli\u003eComb through for even distribution; process as directed on packaging.\u003c\/li\u003e\n  \u003cli\u003eRinse with cool water, condition, and avoid hot styling for 24–48 hours.\u003c\/li\u003e\n  \u003cli\u003eStore pouch sealed, away from direct sunlight; recycle or reuse responsibly.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: IROIRO Neon Red is ideal for conscious colorists who want a bright, cruelty-free red without harsh chemicals—perfect whether you’re a home colorist seeking an easy cream formula or a stylist offering bold shades with cleaner ingredients. Choose this 4 oz eco-pouch if you prefer minimal waste, clear ingredient lists, and nourishing color that supports healthier-feeling hair while delivering show-stopping red tone.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is IROIRO Neon Red vegan and cruelty-free?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. IROIRO is 100% vegan and cruelty-free, formulated with 95% natural ingredients and no animal-derived components.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Will Neon Red damage my hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: The cream formula is gentle and enriched with coconut oil; it nourishes hair, though pre-lightening can cause damage and should be done carefully.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"iroiro","offers":[{"title":"Default Title","offer_id":57794469167436,"sku":"B07K48JTR9","price":24.84,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1005\/5912\/6860\/files\/iroiro-front-eco-pouch-4oz.jpg?v=1781482607"},{"product_id":"iroiro-semi-permanent-hair-color-pastel-lavender-4-oz-vegan-coconut-oil-conditioning","title":"iroiro Semi-Permanent Hair Color Pastel Lavender (4 oz) — Vegan, Coconut Oil Conditioning","description":"\u003cp\u003e\u003cstrong\u003eIROIRO 210 Pastel Lavender is a 100% vegan, cream-based semi-permanent hair color that deposits soft lavender tones while conditioning hair with coconut oil.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eMade in the USA from 95% natural ingredients, IROIRO’s Pastel Lavender delivers a gentle, nourishing way to add pastel color without peroxide, ammonia, PPD, or synthetic preservatives. The formula is cream-thick for easy application, scented with natural yuzu-cranberry, and packaged in a lightweight eco-pouch to reduce waste and ship more sustainably.\u003c\/p\u003e\n\n\u003ch3\u003eHow vivid and long-lasting is Pastel Lavender on lightened hair?\u003c\/h3\u003e\n\u003cp\u003eOn hair pre-lightened to Level 10+, the pastel lavender will appear soft but clearly visible, lasting several washes depending on care and porosity. Because it’s semi-permanent and free of peroxide, saturation is vivid initially and gradually fades with shampooing.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eBest results on hair lightened to level 10+\u003c\/li\u003e\n  \u003cli\u003eLasts multiple washes; duration varies by hair porosity\u003c\/li\u003e\n  \u003cli\u003eGradual, even fade—no harsh chemical stripping\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill this shade damage my hair or dry it out?\u003c\/h3\u003e\n\u003cp\u003eIRI OIRO’s formula is designed to minimize damage: it contains pure coconut oil and avoids drying agents like alcohol and peroxide. The cream base helps coat and hydrate strands while depositing color, so hair often feels softer, not brittle, after application.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eInfused with coconut oil to help moisturize\u003c\/li\u003e\n  \u003cli\u003eNo ammonia, peroxide, PPD, or alcohol in the mix\u003c\/li\u003e\n  \u003cli\u003eCream texture supports easier, gentler application\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow do I apply and get consistent pastel results at home?\u003c\/h3\u003e\n\u003cp\u003eFor pastel lavender, start with evenly lightened hair (Level 10+). Apply from roots to ends with gloved hands or an applicator brush, process for the recommended time, then rinse with cool water to help lock the tone. Use sulfate-free, color-safe products to extend vibrancy.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003ePre-lighten to recommended level for best tone\u003c\/li\u003e\n  \u003cli\u003eApply evenly; saturate each section for uniform color\u003c\/li\u003e\n  \u003cli\u003eRinse with cool water and use color-safe shampoo\/conditioner\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhy choose IROIRO’s eco-pouch packaging?\u003c\/h3\u003e\n\u003cp\u003eIROIRO uses lightweight eco-pouches instead of heavy bottles to reduce shipping emissions and material waste. The flexible pouch design also helps you squeeze out nearly all product, lowering leftover waste and giving you more value per purchase.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eSmaller carbon footprint for shipping and storage\u003c\/li\u003e\n  \u003cli\u003eFlexible pouch enables minimal product waste\u003c\/li\u003e\n  \u003cli\u003eAvailable in 4 oz and 8 oz sizes to match needs\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: IROIRO 210 Pastel Lavender is aimed at color enthusiasts who want a gentle, vegan semi-permanent pastel without harsh chemicals and who have—or are willing to achieve—lightened hair for best payoff. It’s ideal for people seeking an eco-conscious brand, conditioned-feel formulas, and easy at-home application. If you prefer deeper or more permanent coverage, consider professional dyeing or a different formula; for soft lavender results with conditioning benefits and sustainable packaging, IROIRO is a strong match.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eWater, Cocos Nucifera (Coconut) Oil, 1,3-Propanediol, Glyceryl Stearate \u0026amp; Cetearyl Alcohol \u0026amp; Sodium Stearoyl Lactylate, Cetyl Alcohol, Vegetable Glycerin, Behentrimonium Chloride, Hydrolysed Soy Protein, Benzoic Acid \u0026amp; Sorbic Acid \u0026amp; Dehydroacetic Acid \u0026amp; Caprylyl Glycol \u0026amp; Benzyl alcohol, Fragrance, Tetrasodium Glutamate Diacetate, Citric Acid, Guar Hydroxypropyltrimonium Chloride, HC Blue 15, Basic Violet 2\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Do I need to bleach my hair first for pastel lavender?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes — for true pastel lavender, pre-lighten hair to Level 10+ for best color clarity and evenness.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is IROIRO 210 safe for damaged hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: The formula is gentle and includes coconut oil, but assess strand health first; consult a stylist for severely compromised hair.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"iroiro","offers":[{"title":"Default Title","offer_id":57794470019404,"sku":"B07K4N97CL","price":24.84,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1005\/5912\/6860\/files\/iroiro-pastel-lavender-front-pouch.jpg?v=1781482631"},{"product_id":"iroiro-semi-permanent-hair-color-deep-blue-4-oz-vegan-cream-formula-with-coconut-oil","title":"iroiro Semi-Permanent Hair Color Deep Blue 4 oz — Vegan, Cream Formula with Coconut Oil","description":"\u003cstrong\u003eIROIRO Premium Natural Semi-Permanent Hair Color 45 Deep Blue is a vegan, cream-based semi-permanent dye that delivers rich blue color while nourishing hair with coconut oil and 95% natural ingredients.\u003c\/strong\u003e\n\n\u003cp\u003eThis semi-permanent Deep Blue from IROIRO blends vivid pigment with gentle care. Formulated in the USA and free from harsh additives like ammonia, peroxide, parabens, and PPD, the 4 oz eco-pouch offers an easy-to-use, low-waste option for vibrant color refreshes. The cream texture spreads smoothly for even coverage, and a natural yuzu-cranberry fragrance makes the application pleasant. Ideal for refreshed color, color layering, or creative accents, this shade performs best on pre-lightened hair when aiming for the brightest blues.\u003c\/p\u003e\n\n\u003ch3\u003eHow intense will the Deep Blue shade look on my hair?\u003c\/h3\u003e\n\u003cp\u003eColor intensity depends on your starting level: the lighter the base, the truer and brighter the blue. On naturally dark hair the result is a subtle tint or blue sheen; on lifted hair it shows rich, saturated blue tones.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eLevel 10 (very light blonde): bright, vivid Deep Blue.\u003c\/li\u003e\n  \u003cli\u003eLevel 8–9 (light blonde): strong blue with slightly muted depth.\u003c\/li\u003e\n  \u003cli\u003eLevel 4–7 (medium to dark): blue undertones or teal-tinted shine.\u003c\/li\u003e\n  \u003cli\u003eLevel 1–3 (natural black): faint blue sheen, consider lightening first.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow do I apply this semi-permanent color for even results?\u003c\/h3\u003e\n\u003cp\u003eApply to clean, towel-dried hair with gloves and a tint brush for targeted coverage or use hands for full-head application. Process times are shorter than permanent dyes and depend on the depth of color you want—monitor frequently to reach your desired tone.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eSection hair into manageable panels for even distribution.\u003c\/li\u003e\n  \u003cli\u003eApply color from roots to ends or mid-shaft for refreshing previously colored ends.\u003c\/li\u003e\n  \u003cli\u003eProcess, rinse with cool water until water runs clear to lock pigment.\u003c\/li\u003e\n  \u003cli\u003eCondition afterward to seal moisture and maintain shine.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat care routine keeps Deep Blue looking fresh longer?\u003c\/h3\u003e\n\u003cp\u003eSulfate-free washing, cool water rinses, and reduced heat styling extend semi-permanent color life. Use gentle, color-safe shampoos and nourishing conditioners to protect pigments and hair health.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eWash 2–3 times weekly with cold or cool water to minimize fading.\u003c\/li\u003e\n  \u003cli\u003eUse leave-in treatments or conditioners with coconut oil to boost hydration.\u003c\/li\u003e\n  \u003cli\u003eAvoid daily hot tools or use heat protectant when styling.\u003c\/li\u003e\n  \u003cli\u003eTop up with small applications from the 4 oz pouch for color refreshes.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhy choose IROIRO’s eco-pouch and natural formula?\u003c\/h3\u003e\n\u003cp\u003eIROIRO’s pouch design reduces plastic waste and shipping emissions while enabling nearly zero product waste. The formula prioritizes natural ingredients and excludes common harsh chemicals, delivering color with added nourishment.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eEco-pouch uses less material and is lightweight for reduced carbon footprint.\u003c\/li\u003e\n  \u003cli\u003eCream base enriched with coconut oil hydrates during coloring.\u003c\/li\u003e\n  \u003cli\u003eFree from ammonia, peroxide, parabens, PPD, synthetic fragrances, and PEGs.\u003c\/li\u003e\n  \u003cli\u003eMade in the USA with 95% natural ingredients and vegan, cruelty-free standards.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for? IROIRO Deep Blue 45 in the 4 oz pouch fits anyone seeking a bold blue refresh without permanent commitment—color creatives, salon professionals testing looks, or home users who prefer cleaner ingredient lists and eco-conscious packaging. It’s especially suited for people with lightened hair aiming for vivid blue results, and for those who want a nourishing, low-waste color option that supports sustainability and hair health.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eWater, Cocos Nucifera (Coconut) Oil, 1,3-Propanediol, Glyceryl Stearate \u0026amp; Cetearyl Alcohol \u0026amp; Sodium Stearoyl Lactylate, Cetyl Alcohol, Vegetable Glycerin, Behentrimonium Chloride, Hydrolysed Soy Protein, Benzoic Acid \u0026amp; Sorbic Acid \u0026amp; Dehydroacetic Acid \u0026amp; Caprylyl Glycol \u0026amp; Benzyl alcohol, Fragrance, Tetrasodium Glutamate Diacetate, Citric Acid, Guar Hydroxypropyltrimonium Chloride, Basic Blue 3, Basic Blue 7\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is IROIRO Deep Blue 45 permanent?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: No, it's a semi-permanent dye that gradually fades and can be refreshed without harsh developers.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Do I need to bleach my hair first?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: For bright, true blue results, pre-lighten to Level 10+; darker hair will show subtler tones.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"iroiro","offers":[{"title":"Default Title","offer_id":57794470314316,"sku":"B07K9JTZ5Z","price":24.84,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1005\/5912\/6860\/files\/iroiro-deep-blue-front-pouch.jpg?v=1781482643"},{"product_id":"iroiro-color-depositing-shampoo-blue-pigment-depositing-wash-conditioning-colorbond-tech-for-shine-and-tone-longevity","title":"iroiro Color Depositing Shampoo — Blue pigment-depositing wash, conditioning, colorbond tech for shine and tone longevity","description":"\u003cp\u003e\u003cstrong\u003eiroiro Color Depositing Shampoo in Blue refreshes and deposits cool blue pigments while conditioning hair for noticeable shine and color longevity.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eDesigned as a dual-action wash, this blue color-depositing shampoo refreshes tone and nourishes strands in a single step. Powered by iroiro's Colorbond technology, the formula lays down vivid pigment while plant-derived oils and mild surfactants cleanse gently, making it suitable for colored, bleached, or natural hair. Use it like a regular shampoo—about twice weekly—to revive shade, correct brassy undertones, or layer for deeper blue intensity.\u003c\/p\u003e\n\n\u003ch3\u003eHow does this blue shampoo add color without heavy buildup?\u003c\/h3\u003e\n\n\u003cp\u003eThe formula uses lightweight viscosity to distribute pigment evenly and rinse clean without leaving sticky residue. Colorbond technology helps the dye adhere in thin, multi-layered films so color looks saturated yet natural rather than cakey.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003eLight, easy-to-rinse texture prevents weighed-down hair.\u003c\/li\u003e\n  \u003cli\u003eLayered pigment system for gradual, controllable color boost.\u003c\/li\u003e\n  \u003cli\u003eMild surfactant base (sodium cocoyl apple amino acids) cleans while protecting color.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill this shampoo keep my blue tone longer than ordinary shampoos?\u003c\/h3\u003e\n\n\u003cp\u003eIt extends visible blue tone by depositing fresh pigment each wash and supporting color retention with conditioning agents. While not a permanent dye, regular use helps maintain vibrancy between salon visits and slows noticeable fading.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003eColor-fixing component bonds pigments for longer wear.\u003c\/li\u003e\n  \u003cli\u003eUse twice a week to sustain shade without over-processing.\u003c\/li\u003e\n  \u003cli\u003eHelps correct and neutralize warm or brassy highlights.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat nourishment does the shampoo provide for treated or fragile hair?\u003c\/h3\u003e\n\n\u003cp\u003eAlongside pigments, the shampoo delivers moisture and shine through a blend of botanical oils and fermented ingredients. These components smooth the hair surface and restore manageability after color treatments or bleaching.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003eCoconut oil replenishes softness and reduces frizz.\u003c\/li\u003e\n  \u003cli\u003eArgan oil adds light-reflecting shine and improves slip for detangling.\u003c\/li\u003e\n  \u003cli\u003eFermented olive extract and gentle amino-acid surfactants protect and cushion strands during cleansing.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow should I use the blue color-depositing shampoo for best results?\u003c\/h3\u003e\n\n\u003cp\u003eWet hair, lather a small to moderate amount focusing on mid-lengths to ends, leave in for 1–5 minutes depending on desired intensity, then rinse. For deeper color, repeat or extend the leave-in time; for subtle tone, shorten application time and dilute with water.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003eApply to damp hair; massage thoroughly for even coverage.\u003c\/li\u003e\n  \u003cli\u003eAdjust processing time for intensity—test on a small section first.\u003c\/li\u003e\n  \u003cli\u003eTwice-weekly use balances color refresh with hair health.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: iroiro Color Depositing Shampoo (Blue) suits anyone wanting a quick, low-commitment way to add cool blue tones while improving hair texture. It's ideal for salon-colored, bleached, or natural hair needing tone correction, people who prefer gradual color control, and those seeking a plant-derived, conditioning formula that refreshes shade between professional treatments.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eWater\/Eau\/Aqua, Cocamidopropyl Betaine, Lauryl Hydroxysultaine, Sodium Chloride, Propylene Glycol, Butylene Glycol, C12-14 Alketh-12, Lauramide MIPA, Sorbeth-30 Tetraoleate, Fragrance(Pa um), Decyl Glucoside, Coco-Glucoside, Potassium Alum, Alcohol Denat., Ethylhexylglycerin, Basic Blue 99, Benzyl Alcohol, Caprylyl Glycol, Polyglyceryl-4 Caprate, Polyurethane-10, Sorbitan Laurate, Sodium Benzoate, Polyquaternium-22, Quaternium-80, HC Blue No. 16, Propanediol, Sodium Phytate, Tromethamine, Glycine Soja (Soybean) Germ Extract, Basic Yellow 87, Basic Brown 16, Polyglyceryl-10 Isostearate, Polyglyceryl-6 Caprylate, Basic Red 76, Basic Brown 17, Polyglyceryl-10 Oleate, Basic Red 51, Basic Yellow 57, Tocopherol, Cocos Nucifera (Coconut) Oil, Argania Spinosa Kernel Oil, Sodium Cocoyl Apple Amino Acids, Hydrolyzed Soy Protein, Allium Cepa (Onion) Bulb Extract, A emisia Capillaris Extract, Brassica Oleracea Italica (Broccoli) Extract, 1,2-Hexanediol, Glycerin, Hexylene Glycol, Leuconostoc\/Radish Root Ferment Filtrate, Candida Bombicola\/Glucose \/Methyl Rapeseedate Ferment, Cocos Nucifera (Coconut) Fruit Extract, Cysteine, Methionine, Tetrasodium Glutamate Diacetate\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Can I use iroiro blue shampoo on bleached hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes — it deposits blue pigment and conditions bleached hair; test a strand first to judge intensity.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How often should I use this color-depositing shampoo?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Use about twice a week to maintain color without overloading hair; adjust frequency for stronger or subtler results.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"iroiro","offers":[{"title":"Default Title","offer_id":57794490532172,"sku":"B0DWCPY57C","price":36.08,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1005\/5912\/6860\/files\/iroiro-blue-front-packaging.jpg?v=1781483036"},{"product_id":"iroiro-color-depositing-shampoo-green-tinting-shampoo-plant-based-moisture","title":"iroiro Color Depositing Shampoo — Green tinting shampoo, plant-based moisture","description":"\u003cp\u003e\u003cstrong\u003eiroiro Color Depositing Shampoo (Green) is a plant-based shampoo that deposits vivid green pigment while cleansing and conditioning to refresh colored hair in one simple wash.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eUse this color-depositing shampoo when you want to revive green tones, correct brassiness, or add a temporary tint without committing to dye. Formulated with Colorbond technology, coconut oil, fermented olive and argan oil, it builds multi-layered, long-lasting color while delivering moisture and shine. The lightweight formula foams richly to distribute pigment evenly and is designed for twice-weekly use on treated or natural hair.\u003c\/p\u003e\n\n\u003ch3\u003eHow does this shampoo add green color without permanent dye?\u003c\/h3\u003e\n\u003cp\u003eThe product deposits pigment molecules into the hair surface with each wash rather than altering the hair’s natural melanin. Colorbond technology helps the color adhere longer by creating layered color effects similar to tinted lip products, so the tint lasts through multiple washes.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eDepositing pigments sit on the hair cuticle for temporary color.\u003c\/li\u003e\n  \u003cli\u003eColor-fixing agents improve retention between shampoos.\u003c\/li\u003e\n  \u003cli\u003eUse twice weekly to build or maintain intensity.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill it keep my hair soft and shiny while adding color?\u003c\/h3\u003e\n\u003cp\u003eYes — the formulation includes nourishing oils and gentle surfactants to cleanse without stripping natural oils. Coconut oil, fermented olive, and argan oil restore moisture and gloss while sodium cocoyl apple amino acids produce a luxurious, protective lather.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eMoisturizes to prevent dryness after color application.\u003c\/li\u003e\n  \u003cli\u003eGentle amino-acid cleansers protect cuticle integrity.\u003c\/li\u003e\n  \u003cli\u003eLeaves a natural-looking sheen, not a waxy finish.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow should I use the green color-depositing shampoo for best results?\u003c\/h3\u003e\n\u003cp\u003eApply like a regular shampoo, concentrating where you want the tint. For subtle refreshment, use twice a week; for stronger color, leave lather on for a few extra minutes before rinsing and repeat as needed until desired shade builds.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eWet hair, apply a small amount, and lather thoroughly.\u003c\/li\u003e\n  \u003cli\u003eLeave foam in place 1–5 minutes for deeper tone, then rinse.\u003c\/li\u003e\n  \u003cli\u003eUse regularly to maintain intensity without permanent commitment.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eIs this safe for chemically treated or natural hair?\u003c\/h3\u003e\n\u003cp\u003eDesigned to be gentle, the plant-derived formula is suitable for permanent, semi-permanent, bleached, toned, or unprocessed hair. It won’t replace salon color but helps correct depigmentation and extend vibrancy between color services.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eSafe for color-treated and non-processed hair types.\u003c\/li\u003e\n  \u003cli\u003eHelps even out fading or spotty tones after bleaching.\u003c\/li\u003e\n  \u003cli\u003eFree from harsh stripping agents to protect treated hair.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: iroiro Color Depositing Shampoo in Green is ideal for anyone who wants to refresh or experiment with green tones without a permanent dye—especially people with faded fashion color, bleached bases needing correction, or those who like to switch shades frequently. It suits all hair textures and is particularly useful for at-home maintenance between salon visits.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eWater\/Eau\/Aqua, Cocamidopropyl Betaine, Lauryl Hydroxysultaine, Sodium Chloride, Propylene Glycol, Butylene Glycol, C12-14 Alketh-12, Lauramide MIPA, Sorbeth-30 Tetraoleate, Fragrance(Pa um), Decyl Glucoside, Coco-Glucoside, Potassium Alum, Alcohol Denat., Ethylhexylglycerin, Basic Blue 99, Benzyl Alcohol, Caprylyl Glycol, Polyglyceryl-4 Caprate, Polyurethane-10, Sorbitan Laurate, Sodium Benzoate, Polyquaternium-22, Quaternium-80, HC Blue No. 16, Propanediol, Sodium Phytate, Tromethamine, Glycine Soja (Soybean) Germ Extract, Basic Yellow 87, Basic Brown 16, Polyglyceryl-10 Isostearate, Polyglyceryl-6 Caprylate, Basic Red 76, Basic Brown 17, Polyglyceryl-10 Oleate, Basic Red 51, Basic Yellow 57, Tocopherol, Cocos Nucifera (Coconut) Oil, Argania Spinosa Kernel Oil, Sodium Cocoyl Apple Amino Acids, Hydrolyzed Soy Protein, Allium Cepa (Onion) Bulb Extract, A emisia Capillaris Extract, Brassica Oleracea Italica (Broccoli) Extract, 1,2-Hexanediol, Glycerin, Hexylene Glycol, Leuconostoc\/Radish Root Ferment Filtrate, Candida Bombicola\/Glucose \/Methyl Rapeseedate Ferment, Cocos Nucifera (Coconut) Fruit Extract, Cysteine, Methionine, Tetrasodium Glutamate Diacetate\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How often should I use iroiro Green shampoo?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Use it about twice a week to maintain color; leave lather longer for deeper tones.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Will it remove my permanent dye?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: No — it deposits temporary pigment and nourishes hair without stripping permanent color.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"iroiro","offers":[{"title":"Default Title","offer_id":57794490630476,"sku":"B0DWCS6KNB","price":36.08,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1005\/5912\/6860\/files\/iroiro-green-front-bottle.jpg?v=1781483050"},{"product_id":"iroiro-color-depositing-shampoo-brown-gentle-color-refresh-conditioning-oils-for-twice-weekly-use","title":"iroiro Color Depositing Shampoo Brown — gentle color-refresh, conditioning oils for twice-weekly use","description":"\u003cstrong\u003eiroiro Color Depositing Shampoo (Brown) is a shampoo that deposits rich brown pigment while cleansing and conditioning to refresh color between salon visits.\u003c\/strong\u003e\n\n\u003cp\u003eThis brown shade from iroiro blends pigment and care, using plant-derived ingredients and Colorbond technology to strengthen color payoff and shine. It’s formulated to be used like an ordinary shampoo—applied twice weekly—to refresh tone, correct slight fading, and add subtle depth to natural or treated hair without a heavy buildup. The formula contains coconut oil, fermented olive extract, and argan oil for moisture, plus a mild foaming agent that leaves hair soft and manageable.\u003c\/p\u003e\n\n\u003ch3\u003eHow does this shampoo add color without heavy staining?\u003c\/h3\u003e\n\u003cp\u003eThe product uses a color-depositing system that lays pigment onto the hair surface while a color-fixing complex helps bind the shade for longer wear. Because the pigments are lightweight and the viscosity is low, color distributes evenly and rinses predictably, reducing the risk of uneven patches.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eLightweight formula for even, predictable tinting\u003c\/li\u003e\n  \u003cli\u003eColorbond technology helps pigments adhere longer\u003c\/li\u003e\n  \u003cli\u003eFormulated for twice-weekly use to control intensity\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill it dry out my hair or make it feel stiff?\u003c\/h3\u003e\n\u003cp\u003eNo. The brown shampoo includes nourishing oils and a gentle cleansing base so it cleans while protecting moisture balance. Instead of stripping, it leaves strands smoother and shinier, improving texture after several uses.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eCoconut oil and argan oil add hydration and shine\u003c\/li\u003e\n  \u003cli\u003eFermented olive helps condition without weight\u003c\/li\u003e\n  \u003cli\u003eSodium cocoyl apple amino acids create a rich, non-drying lather\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow should I use it to maintain color without overdoing it?\u003c\/h3\u003e\n\u003cp\u003eUse this shampoo in place of your regular shampoo about twice a week, massaging into wet hair and rinsing thoroughly. Adjust contact time to control intensity: a shorter rinse for a subtle boost, longer leave for stronger deposits.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eUse twice weekly for upkeep; more often for stronger color refresh\u003c\/li\u003e\n  \u003cli\u003eShort rinse for subtle tone, longer for deeper deposition\u003c\/li\u003e\n  \u003cli\u003eSafe to pair with conditioner or leave-in products for extra moisture\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eCan it be used on bleached or color-treated hair?\u003c\/h3\u003e\n\u003cp\u003eYes — the formula is designed to enhance and correct depigmentation on both treated and non-processed hair. It works well after coloring, toning, or lightening to even out tones and add warmth without aggressive chemical action.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eCompatible with permanent and semi-permanent color\u003c\/li\u003e\n  \u003cli\u003eHelps restore warmth to faded or bleached strands\u003c\/li\u003e\n  \u003cli\u003ePlant-derived ingredients minimize irritation risk for treated hair\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho this is for: This brown iroiro Color Depositing Shampoo is a good match for anyone who wants to refresh brown tones between salon visits, add warmth to faded hair, or subtly shift natural color without permanent dyes. It’s suitable for all hair types, including color-treated or lightened hair, and for shoppers seeking a plant-forward, easy-to-use color-maintenance option that also conditions and improves shine.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eWater\/Eau\/Aqua, Cocamidopropyl Betaine, Lauryl Hydroxysultaine, Sodium Chloride, Propylene Glycol, Butylene Glycol, C12-14 Alketh-12, Lauramide MIPA, Sorbeth-30 Tetraoleate, Fragrance(Pa um), Decyl Glucoside, Coco-Glucoside, Potassium Alum, Alcohol Denat., Ethylhexylglycerin, Basic Blue 99, Benzyl Alcohol, Caprylyl Glycol, Polyglyceryl-4 Caprate, Polyurethane-10, Sorbitan Laurate, Sodium Benzoate, Polyquaternium-22, Quaternium-80, HC Blue No. 16, Propanediol, Sodium Phytate, Tromethamine, Glycine Soja (Soybean) Germ Extract, Basic Yellow 87, Basic Brown 16, Polyglyceryl-10 Isostearate, Polyglyceryl-6 Caprylate, Basic Red 76, Basic Brown 17, Polyglyceryl-10 Oleate, Basic Red 51, Basic Yellow 57, Tocopherol, Cocos Nucifera (Coconut) Oil, Argania Spinosa Kernel Oil, Sodium Cocoyl Apple Amino Acids, Hydrolyzed Soy Protein, Allium Cepa (Onion) Bulb Extract, A emisia Capillaris Extract, Brassica Oleracea Italica (Broccoli) Extract, 1,2-Hexanediol, Glycerin, Hexylene Glycol, Leuconostoc\/Radish Root Ferment Filtrate, Candida Bombicola\/Glucose \/Methyl Rapeseedate Ferment, Cocos Nucifera (Coconut) Fruit Extract, Cysteine, Methionine, Tetrasodium Glutamate Diacetate\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How often should I use iroiro Color Depositing Shampoo (Brown)?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Use about twice a week for maintenance; adjust frequency for more or less intensity.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Will this damage bleached hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: No—it's formulated with gentle, plant-derived ingredients to condition and protect treated hair.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"iroiro","offers":[{"title":"Default Title","offer_id":57794491285836,"sku":"B0DWCZYJZM","price":36.08,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1005\/5912\/6860\/files\/iroiro-brown-front-bottle.jpg?v=1781483063"},{"product_id":"iroiro-color-depositing-shampoo-red-buildable-pigment-nourishing-oils-for-long-lasting-vibrancy","title":"iroiro Color Depositing Shampoo — Red: Buildable Pigment \u0026 Nourishing Oils for Long-Lasting Vibrancy","description":"\u003cstrong\u003eiroiro Color Depositing Shampoo (Red) refreshes and layers vibrant red pigment while cleansing and nourishing hair in a single gentle wash.\u003c\/strong\u003e\n\n\u003cp\u003eDesigned to bridge the gap between salon color and at-home maintenance, iroiro's Red Color Depositing Shampoo adds rich, buildable red tones while protecting hair with plant-based oils and a mild cleansing base. Its Colorbond technology helps pigment adhere to the hair shaft for longer-lasting vibrancy, and the formula includes coconut oil, fermented olive and argan oil to restore moisture and shine without weighing hair down. Use twice weekly to revive or adjust color after professional services, bleaching, or self-coloring.\u003c\/p\u003e\n\n\u003ch3\u003eHow quickly will I see red color after using this shampoo?\u003c\/h3\u003e\n\u003cp\u003eMost users notice a visible red tint after one application, especially on pre-lightened or porous hair. The effect is gradual and becomes richer with repeated use, allowing you to control intensity by frequency and contact time.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eLightened or bleached hair: faster, brighter color payoff.\u003c\/li\u003e\n  \u003cli\u003eDark natural hair: subtler sheen and tinting that builds over multiple washes.\u003c\/li\u003e\n  \u003cli\u003eAdjust intensity by leaving shampoo on for 1–5 minutes before rinsing.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill this damage my hair or strip existing color?\u003c\/h3\u003e\n\u003cp\u003eThe formula is plant-derived and crafted to be gentle; it deposits pigment rather than stripping color. Conditioning oils in the shampoo work to counteract dryness commonly caused by frequent washing and color processes.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eContains coconut, fermented olive, and argan oils for added moisture.\u003c\/li\u003e\n  \u003cli\u003eSodium cocoyl apple amino acids create a mild, rich lather that cleanses without harsh surfactants.\u003c\/li\u003e\n  \u003cli\u003eUse twice weekly to maintain rather than repeatedly process hair.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow should I use the Red Color Depositing Shampoo for best results?\u003c\/h3\u003e\n\u003cp\u003eApply to wet hair like a regular shampoo and massage thoroughly to distribute color. Leave on for a short dwell time to intensify pigment, then rinse; repeat once per wash if you want a deeper effect.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eUse 1–2 times per week for maintenance or color refresh.\u003c\/li\u003e\n  \u003cli\u003eFor a stronger result, leave on 2–5 minutes before rinsing.\u003c\/li\u003e\n  \u003cli\u003eFollow with a light conditioner if needed to seal cuticles and boost shine.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eCan I mix this Red shampoo with other iroiro shades?\u003c\/h3\u003e\n\u003cp\u003eYes — mixing allows you to create custom hues and neutralize undertones. Combine small amounts in your palm before applying to control the final color and experiment gradually until you find the shade you like.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eMix with Floral Pink for warmer red-pink tones.\u003c\/li\u003e\n  \u003cli\u003eBlend with Blue sparingly to create deeper burgundy shades.\u003c\/li\u003e\n  \u003cli\u003eTest on a small section first to preview results before full application.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho this product is for: iroiro Color Depositing Shampoo in Red suits anyone who wants a low-effort way to refresh, adjust, or enhance red tones without another chemical color appointment. It’s ideal for color-treated hair that needs periodic toning, for creative color enthusiasts who like to tweak shades at home, and for users who prefer plant-derived, nourishing formulations that support hair texture and shine. Avoid using on hair with active scalp irritation; when in doubt, patch-test and consult your stylist for tailored advice.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eWater\/Eau\/Aqua, Cocamidopropyl Betaine, Lauryl Hydroxysultaine, Sodium Chloride, Propylene Glycol, Butylene Glycol, C12-14 Alketh-12, Lauramide MIPA, Sorbeth-30 Tetraoleate, Fragrance(Pa um), Decyl Glucoside, Coco-Glucoside, Potassium Alum, Alcohol Denat., Ethylhexylglycerin, Basic Blue 99, Benzyl Alcohol, Caprylyl Glycol, Polyglyceryl-4 Caprate, Polyurethane-10, Sorbitan Laurate, Sodium Benzoate, Polyquaternium-22, Quaternium-80, HC Blue No. 16, Propanediol, Sodium Phytate, Tromethamine, Glycine Soja (Soybean) Germ Extract, Basic Yellow 87, Basic Brown 16, Polyglyceryl-10 Isostearate, Polyglyceryl-6 Caprylate, Basic Red 76, Basic Brown 17, Polyglyceryl-10 Oleate, Basic Red 51, Basic Yellow 57, Tocopherol, Cocos Nucifera (Coconut) Oil, Argania Spinosa Kernel Oil, Sodium Cocoyl Apple Amino Acids, Hydrolyzed Soy Protein, Allium Cepa (Onion) Bulb Extract, A emisia Capillaris Extract, Brassica Oleracea Italica (Broccoli) Extract, 1,2-Hexanediol, Glycerin, Hexylene Glycol, Leuconostoc\/Radish Root Ferment Filtrate, Candida Bombicola\/Glucose \/Methyl Rapeseedate Ferment, Cocos Nucifera (Coconut) Fruit Extract, Cysteine, Methionine, Tetrasodium Glutamate Diacetate\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How often should I use iroiro Red Color Depositing Shampoo?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Use it about twice a week for maintenance; increase frequency for stronger tinting but monitor hair moisture.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Will the shampoo work on dark, unbleached hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: On dark hair it produces subtle red sheen that builds with repeated use; lightened hair shows more vivid color.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"iroiro","offers":[{"title":"Default Title","offer_id":57794491973964,"sku":"B0DWD18XPJ","price":36.08,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1005\/5912\/6860\/files\/iroiro-red-front-packaging.jpg?v=1781483073"},{"product_id":"iroiro-color-depositing-shampoo-lavender-plant-derived-color-refresh-moisturizing-oils","title":"iroiro Color Depositing Shampoo Lavender — plant-derived color refresh \u0026 moisturizing oils","description":"\u003cp\u003e\u003cstrong\u003eiroiro Color Depositing Shampoo (Lavender) is a plant-derived shampoo that gently deposits long-lasting lavender pigment while cleansing and conditioning hair.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eThis color-depositing shampoo combines iroiro’s Colorbond technology with moisturizing oils to refresh or shift hair tone without a full dye session. Formulated from plant-based surfactants and enriched with coconut oil, fermented olive extract and argan oil, it cleanses, conditions and layers color in a single step. Use it twice weekly after coloring or as a maintenance boost to keep tones crisp and reduce the appearance of fading between salon visits.\u003c\/p\u003e\n\n\u003ch3\u003eHow quickly will I see Lavender color appear?\u003c\/h3\u003e\n\u003cp\u003eResults depend on your starting hair color and porosity. On pre-lightened or pale hair you’ll notice visible lavender after one wash; on darker hair the effect is subtler and builds with repeated use. Color intensity is controllable by application time and frequency.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eLight\/bleached hair: visible tone in one wash.\u003c\/li\u003e\n  \u003cli\u003eMed\/dark hair: gradual tinting after multiple washes.\u003c\/li\u003e\n  \u003cli\u003eLeave-on time: short rinse for a subtle hint, longer for stronger pigment.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill it damage or dry out my hair?\u003c\/h3\u003e\n\u003cp\u003eiroiro’s Lavender shampoo is designed to be gentle and conditioning. The formula uses mild, plant-derived surfactants and oils to cleanse without stripping, while sodium cocoyl apple amino acids create a rich, protective lather.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eContains coconut oil and argan oil for moisture and shine.\u003c\/li\u003e\n  \u003cli\u003eFermented olive extract helps maintain hair texture and softness.\u003c\/li\u003e\n  \u003cli\u003eFree from harsh solvents—safe for treated and non-processed hair.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow do I use it to maintain salon color?\u003c\/h3\u003e\n\u003cp\u003eUse iroiro Lavender like a regular shampoo twice a week to refresh and extend color vibrancy. Apply on wet hair, massage to a lather focusing on mid-lengths to ends, then rinse; repeat if you want more deposit. Adjust frequency to control buildup and hue depth.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eApply to wet hair, lather, rinse; repeat for more color deposit.\u003c\/li\u003e\n  \u003cli\u003eUse twice weekly as a maintenance step between color treatments.\u003c\/li\u003e\n  \u003cli\u003eCombine with conditioner or leave-in treatments for extra hydration.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eCan I mix this Lavender shampoo with other iroiro shades?\u003c\/h3\u003e\n\u003cp\u003eYes—blending shades can create custom tones for personalized results. Mix small amounts in your palm or a bowl before applying, and test on a strand to preview the outcome. Keep notes of ratios for repeatable mixes.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eMix Lavender with Blue for cooler lilac tones.\u003c\/li\u003e\n  \u003cli\u003eCombine with Floral Pink for pastel mauve or muted rose shades.\u003c\/li\u003e\n  \u003cli\u003eAlways strand-test to gauge result and adjust proportions.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for? iroiro Color Depositing Shampoo (Lavender) suits anyone who wants an easy, low-commitment way to add or refresh lavender tone while nourishing hair. It’s ideal for people with pre-lightened hair seeking vivid color quickly, for color-treated clients who want to prolong salon results, and for those who prefer plant-derived, gentle formulas. If you’re experimenting with shades or want to reduce the time and cost of frequent dyeing, this shampoo provides a convenient, rinse-out option to customize and maintain your color routine.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eKey features:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eLightweight formula for quick, even tinting.\u003c\/li\u003e\n  \u003cli\u003eRich lather that cleanses and helps pigments penetrate.\u003c\/li\u003e\n  \u003cli\u003eColorbond technology for enhanced color retention.\u003c\/li\u003e\n  \u003cli\u003eEnriched with coconut oil, fermented olive extract, and argan oil for moisture and shine.\u003c\/li\u003e\n  \u003cli\u003ePlant-derived surfactants and sodium cocoyl apple amino acids for gentle cleansing.\u003c\/li\u003e\n  \u003cli\u003eSuitable for permanent, semi-permanent, bleached, toned, or natural hair.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eWater\/Eau\/Aqua, Cocamidopropyl Betaine, Lauryl Hydroxysultaine, Sodium Chloride, Propylene Glycol, Butylene Glycol, C12-14 Alketh-12, Lauramide MIPA, Sorbeth-30 Tetraoleate, Fragrance(Pa um), Decyl Glucoside, Coco-Glucoside, Potassium Alum, Alcohol Denat., Ethylhexylglycerin, Basic Blue 99, Benzyl Alcohol, Caprylyl Glycol, Polyglyceryl-4 Caprate, Polyurethane-10, Sorbitan Laurate, Sodium Benzoate, Polyquaternium-22, Quaternium-80, HC Blue No. 16, Propanediol, Sodium Phytate, Tromethamine, Glycine Soja (Soybean) Germ Extract, Basic Yellow 87, Basic Brown 16, Polyglyceryl-10 Isostearate, Polyglyceryl-6 Caprylate, Basic Red 76, Basic Brown 17, Polyglyceryl-10 Oleate, Basic Red 51, Basic Yellow 57, Tocopherol, Cocos Nucifera (Coconut) Oil, Argania Spinosa Kernel Oil, Sodium Cocoyl Apple Amino Acids, Hydrolyzed Soy Protein, Allium Cepa (Onion) Bulb Extract, A emisia Capillaris Extract, Brassica Oleracea Italica (Broccoli) Extract, 1,2-Hexanediol, Glycerin, Hexylene Glycol, Leuconostoc\/Radish Root Ferment Filtrate, Candida Bombicola\/Glucose \/Methyl Rapeseedate Ferment, Cocos Nucifera (Coconut) Fruit Extract, Cysteine, Methionine, Tetrasodium Glutamate Diacetate\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How often should I use iroiro Lavender shampoo?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Use twice weekly to maintain color; increase frequency for stronger buildup, decrease for subtle tone.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Will it work on dark, natural hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: It deposits a subtle tint on dark hair that becomes more noticeable after repeated uses or on pre-lightened strands.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"iroiro","offers":[{"title":"Default Title","offer_id":57794492105036,"sku":"B0DWD4YSRG","price":36.08,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1005\/5912\/6860\/files\/iroiro-lavender-front-bottle.jpg?v=1781483086"},{"product_id":"iroiro-color-depositing-shampoo-black-pigment-deposit-gentle-cleansing-conditioning","title":"iroiro Color Depositing Shampoo — Black pigment deposit, gentle cleansing \u0026 conditioning","description":"\u003cp\u003e\u003cstrong\u003eiroiro Color Depositing Shampoo in Black is a color-refreshing shampoo that deposits rich black pigment while gently cleansing and nourishing hair.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eThis innovative shampoo blends color-enhancing technology with plant-derived conditioning ingredients to revive and maintain dark tones between salon visits. Designed for use like a regular shampoo, it refreshes dyed or naturally dark hair, corrects mild depigmentation, and builds layered pigment with each wash. The formula supports color longevity without heavy buildup, pairing a lightweight viscosity with richly moisturizing oils to leave hair vibrant, glossy, and manageable.\u003c\/p\u003e\n\n\u003ch3\u003eHow does this shampoo add and maintain black color?\u003c\/h3\u003e\n\u003cp\u003eThe product uses iroiro’s Colorbond technology to deposit tiny pigment particles that cling to hair fibers and resist quick fading. With routine use, pigments accumulate to reinforce depth and even out tone after chemical services or fading.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eColorbond system for multi-layered pigment adhesion.\u003c\/li\u003e\n  \u003cli\u003eDeposits visible black pigment each wash—builds gradually.\u003c\/li\u003e\n  \u003cli\u003eSuitable for colored, bleached, or natural hair to reduce brassiness.\u003c\/li\u003e\n  \u003cli\u003eUse twice weekly to maintain optimal depth without over-saturating.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill it dry my hair or affect texture?\u003c\/h3\u003e\n\u003cp\u003eInstead of stripping moisture, the shampoo contains coconut oil, fermented olive extract, and argan oil to hydrate and smooth the hair cuticle. Sodium cocoyl apple amino acids create a gentle, rich lather that cleanses without harsh surfactants so strands feel softer and look shinier after rinsing.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003ePlant-based emollients to replenish lipids and reduce frizz.\u003c\/li\u003e\n  \u003cli\u003eLightweight formula avoids weighing down fine hair.\u003c\/li\u003e\n  \u003cli\u003eRich lather cleanses effectively while protecting color.\u003c\/li\u003e\n  \u003cli\u003eHelps preserve texture on colored and non-processed hair.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow do I use it for best results?\u003c\/h3\u003e\n\u003cp\u003eUse the shampoo like your normal cleanser: wet hair, lather, massage into lengths and ends, then rinse. For more intense color payoff, leave foam on for a few minutes before rinsing; for regular maintenance, two uses per week is recommended.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eApply to wet hair, work into a rich lather, then rinse.\u003c\/li\u003e\n  \u003cli\u003eLeave on 2–5 minutes for deeper deposit; shorter for subtle tone.\u003c\/li\u003e\n  \u003cli\u003eTwice weekly use maintains color between salon appointments.\u003c\/li\u003e\n  \u003cli\u003eCompatible with other color-safe conditioners and treatments.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eIs it safe for different hair types and treated hair?\u003c\/h3\u003e\n\u003cp\u003eFormulated from plant-derived ingredients and free of aggressive chemicals, the shampoo is gentle enough for a wide range of hair types, including chemically treated or bleached hair. It’s created to enhance and correct color rather than permanently alter the hair shaft, making it a practical maintenance product for diverse routines.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eWorks on permanent, semi-permanent, bleached, toned, and natural hair.\u003c\/li\u003e\n  \u003cli\u003eNon-damaging color deposition—does not chemically lift or alter base color.\u003c\/li\u003e\n  \u003cli\u003ePlant-based formulation reduces irritation risks versus harsher dyes.\u003c\/li\u003e\n  \u003cli\u003eCan be layered with conditioners and weekly masks for extra care.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for? If you want to refresh dark tones, reduce unwanted warm tones, or extend the life of black hair color without a salon trip, iroiro Color Depositing Shampoo — Black offers a convenient at-home solution. It’s ideal for busy people who shampoo regularly but want to preserve color vibrancy, those who prefer plant-derived ingredients, and anyone looking to add gradual, controllable pigment while nourishing the hair with moisturizing oils.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eWater\/Eau\/Aqua, Cocamidopropyl Betaine, Lauryl Hydroxysultaine, Sodium Chloride, Propylene Glycol, Butylene Glycol, C12-14 Alketh-12, Lauramide MIPA, Sorbeth-30 Tetraoleate, Fragrance(Pa um), Decyl Glucoside, Coco-Glucoside, Potassium Alum, Alcohol Denat., Ethylhexylglycerin, Basic Blue 99, Benzyl Alcohol, Caprylyl Glycol, Polyglyceryl-4 Caprate, Polyurethane-10, Sorbitan Laurate, Sodium Benzoate, Polyquaternium-22, Quaternium-80, HC Blue No. 16, Propanediol, Sodium Phytate, Tromethamine, Glycine Soja (Soybean) Germ Extract, Basic Yellow 87, Basic Brown 16, Polyglyceryl-10 Isostearate, Polyglyceryl-6 Caprylate, Basic Red 76, Basic Brown 17, Polyglyceryl-10 Oleate, Basic Red 51, Basic Yellow 57, Tocopherol, Cocos Nucifera (Coconut) Oil, Argania Spinosa Kernel Oil, Sodium Cocoyl Apple Amino Acids, Hydrolyzed Soy Protein, Allium Cepa (Onion) Bulb Extract, A emisia Capillaris Extract, Brassica Oleracea Italica (Broccoli) Extract, 1,2-Hexanediol, Glycerin, Hexylene Glycol, Leuconostoc\/Radish Root Ferment Filtrate, Candida Bombicola\/Glucose \/Methyl Rapeseedate Ferment, Cocos Nucifera (Coconut) Fruit Extract, Cysteine, Methionine, Tetrasodium Glutamate Diacetate\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How often should I use iroiro Color Depositing Shampoo — Black?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Use it about twice a week for maintenance; leave on 2–5 minutes for stronger pigment.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Will it permanently dye my hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: No — it deposits temporary pigment that builds with use but does not permanently alter hair color.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"iroiro","offers":[{"title":"Default Title","offer_id":57794492727628,"sku":"B0DWD9LZQ5","price":36.08,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1005\/5912\/6860\/files\/iroiro-black-front-packaging.jpg?v=1781483098"},{"product_id":"iroiro-permanent-gray-coverage-hair-color-denim-blue-4-72-oz-ammonia-free-hydrating-permanent-dye","title":"iroiro Permanent Gray Coverage Hair Color — Denim Blue 4.72 oz, Ammonia-Free Hydrating Permanent Dye","description":"\u003cstrong\u003eiroiro Permanent Gray Coverage in Denim Blue is an ammonia-free, shake-and-apply permanent hair color designed to fully cover gray while hydrating and nourishing hair.\u003c\/strong\u003e\n\n\u003cp\u003eThis single-step, ready-to-use permanent color simplifies at-home hair dyeing with a drip-free, mixing-free applicator and a gentle formulation made for sensitive scalps. The 4.72 oz bottle delivers long-lasting Denim Blue pigment, fortified with a plant-derived scalp complex, fermented natural oils, and a multi-weight hyaluronic hydration system. Free from SLS, SLES, PEGs, parabens and strong chemical odors, it provides an easier, more comfortable coloring experience without compromising on coverage or shine.\u003c\/p\u003e\n\n\u003ch3\u003eHow does this product cover stubborn gray hairs?\u003c\/h3\u003e\n\u003cp\u003eiroiro’s formula deposits concentrated pigment that bonds to each strand for reliable gray concealment, even on resistant areas. The permanent chemistry ensures the new color integrates with your natural tones for consistent results.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003ePermanent color system engineered for gray coverage\u003c\/li\u003e\n  \u003cli\u003eEven pigment distribution via shake-and-apply bottle\u003c\/li\u003e\n  \u003cli\u003eDesigned to penetrate cuticle for long-lasting wear\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eIs the formula gentle enough for sensitive scalps and treated hair?\u003c\/h3\u003e\n\u003cp\u003eThe product avoids ammonia and common harsh additives, using a plant-derived scalp care complex plus Vitamin B7 to soothe and support the hair cuticle. Fermented oils and multiple hyaluronic acids help maintain moisture so color application is less drying than many conventional permanents.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eAmmonia-free, no SLS\/SLES\/PEGs\/parabens\u003c\/li\u003e\n  \u003cli\u003eVitamin B7 and plant-derived scalp complex to reduce irritation\u003c\/li\u003e\n  \u003cli\u003eHydration system with eight types of hyaluronic acid\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat makes the application process different from regular dyes?\u003c\/h3\u003e\n\u003cp\u003eRather than juggling separate developer and color tubes, this product uses a shake-and-apply delivery: shake the bottle to mix ingredients and apply directly, minimizing spills and measuring errors. The design speeds up the routine and reduces mess for at-home users.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003ePre-mixed, no-measure single bottle for convenience\u003c\/li\u003e\n  \u003cli\u003eDrip-minimizing applicator for cleaner application\u003c\/li\u003e\n  \u003cli\u003eShorter prep and fewer tools required\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow does iroiro help hair feel and look after coloring?\u003c\/h3\u003e\n\u003cp\u003eBeyond color performance, the formula aims to leave hair soft, manageable, and luminous by combining fermented natural oils (like Sunflower Seed, Camellia Seed, Moringa Oleifera) with a hydration complex. This helps reduce the brittle texture often associated with permanent dyes and improves overall shine.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eFive fermented oils for nourishment and softness\u003c\/li\u003e\n  \u003cli\u003eHydration with eight hyaluronic acid types to prevent dryness\u003c\/li\u003e\n  \u003cli\u003eFormulation minimizes strong chemical odor for a more pleasant experience\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho this is for: iroiro Permanent Gray Coverage in Denim Blue is ideal for anyone wanting dependable gray coverage with a bold blue shade and a simplified at-home routine — especially those who prefer ammonia-free products, have sensitive scalps, or seek added hydration and nourishment during coloring. It suits users who want professional-looking permanent color without complex mixing or strong chemical smells.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Does this cover 100% gray hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes—designed for reliable permanent gray coverage, it deposits concentrated pigment to cover resistant grays.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is a patch test required?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes—perform a skin patch test 48 hours before use to check for sensitivity, even with an ammonia-free formula.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"iroiro","offers":[{"title":"Default Title","offer_id":57794493514060,"sku":"B0DWGRLW12","price":24.84,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1005\/5912\/6860\/files\/iroiro-denim-blue-front-packaging.jpg?v=1781483112"},{"product_id":"iroiro-permanent-gray-coverage-hair-color-black-4-72-oz-ammonia-free-shake-apply-with-hydrating-oils","title":"iroiro Permanent Gray Coverage Hair Color — Black 4.72 oz, Ammonia-Free Shake-\u0026-Apply with Hydrating Oils","description":"\u003cp\u003e\u003cstrong\u003eiroiro Permanent Gray Coverage Hair Color (Black, 4.72 oz) is an easy shake-and-apply permanent hair dye that covers gray reliably while hydrating and nourishing hair without ammonia or harsh additives.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eDesigned for at-home use, this black permanent hair color simplifies the coloring routine with a no-mix application system and a low-odor formula. The product targets gray coverage with long-lasting pigment while supporting hair health through fermented natural oils, a plant-derived scalp complex, and a multi-layer hydration system. Free from SLS, SLES, PEGs, parabens, and gluten, it aims to deliver professional-looking results in a gentler way.\u003c\/p\u003e\n\n\u003ch3\u003eHow does the shake-and-apply format change the coloring process?\u003c\/h3\u003e\n\u003cp\u003eThe shake-and-apply design removes the need to measure and mix separate components, reducing spill risk and saving time. A single, ready-to-use bottle produces a consistent, drip-free flow for easier application and neater results.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eNo separate developer mixing — use straight from the bottle after shaking.\u003c\/li\u003e\n  \u003cli\u003eDrip-control applicator helps target roots and gray strands precisely.\u003c\/li\u003e\n  \u003cli\u003eFaster prep and cleanup compared with traditional kits.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill this formula cover stubborn gray hairs and last?\u003c\/h3\u003e\n\u003cp\u003eThe permanent color formulation is engineered to deposit durable pigment over gray hairs for full coverage. When applied according to instructions, it produces long-lasting color and even tone across treated areas.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003ePigments formulated for full gray concealment and even saturation.\u003c\/li\u003e\n  \u003cli\u003ePermanent dye system designed to resist early fading with proper care.\u003c\/li\u003e\n  \u003cli\u003eSuitable for touch-ups between full applications to maintain uniform color.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eIs this product safe for sensitive scalps or damaged hair?\u003c\/h3\u003e\n\u003cp\u003eWhile no hair dye is completely free of all irritation risk, this formula is ammonia-free and avoids common harsh additives, reducing typical chemical odor and irritation. It contains a plant-derived scalp care complex and Vitamin B7 to support scalp comfort and help strengthen the hair cuticle.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eAmmonia-free, lower-odor formulation for a gentler experience.\u003c\/li\u003e\n  \u003cli\u003eIncludes a scalp care complex and Vitamin B7 to help nourish and support the scalp and hair structure.\u003c\/li\u003e\n  \u003cli\u003eFree from SLS, SLES, PEGs, parabens, and gluten to limit exposure to common irritants.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow does iroiro keep hair hydrated and looking healthy after coloring?\u003c\/h3\u003e\n\u003cp\u003eHydration is addressed with an advanced system containing eight types of hyaluronic acid, which helps attract and retain moisture in both scalp and hair fibers. A blend of fermented natural oils adds deep nourishment and shine while helping reduce dryness and brittleness caused by coloring.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eEight forms of hyaluronic acid provide layered hydration for scalp and strands.\u003c\/li\u003e\n  \u003cli\u003eFermented Sunflower Seed, Camellia Seed, and Moringa oils deliver moisture and improved surface smoothness.\u003c\/li\u003e\n  \u003cli\u003eFormulation aims to leave hair softer and with a healthy-looking sheen after treatment.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for? iroiro Permanent Gray Coverage Hair Color in Black is suited for people who want an easy, time-saving at-home permanent dye that prioritizes gray coverage and hair health. It fits users seeking a lower-odor, ammonia-free option with nourishing ingredients and convenient application—ideal for busy routines, gentle-care preferences, and anyone looking to maintain professional-looking color without salon mixing.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How long does iroiro permanent color last?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Permanent color lasts across several weeks; longevity depends on hair care, washing frequency, and sun exposure.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Do I need a patch test before use?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes—perform a 48-hour patch test to check for sensitivity even with ammonia-free formulas.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"iroiro","offers":[{"title":"Default Title","offer_id":57794494071116,"sku":"B0DWGSMZRV","price":27.94,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1005\/5912\/6860\/files\/iroiro-front-packaging-black.jpg?v=1781483122"},{"product_id":"iroiro-permanent-gray-coverage-hair-color-brown-4-72-oz-ammonia-free-hydrating-permanent-dye","title":"iroiro Permanent Gray Coverage Hair Color — Brown 4.72 oz, Ammonia-Free Hydrating Permanent Dye","description":"\u003cstrong\u003eiroiro Permanent Gray Coverage Hair Color is an easy shake-and-apply, ammonia-free permanent dye that hides gray hair while deeply hydrating and nourishing strands.\u003c\/strong\u003e\n\n\u003cp\u003eDesigned for at-home use, this 4.72 oz brown shade combines a simple no-mix application with a gentle, multi-action formula. Instead of strong chemical smells and complicated kits, iroiro uses a plant-focused complex, fermented oils, and eight types of hyaluronic acid to deliver long-lasting color and improved hair texture. The product aims to provide even coverage on gray hair while keeping the scalp and hair hydrated and feeling soft.\u003c\/p\u003e\n\n\u003ch3\u003eHow does the shake-and-apply system simplify coloring?\u003c\/h3\u003e\n\u003cp\u003eThe patent-inspired shake-and-apply mechanism removes the need to measure and mix developer and dye separately. You shake the bottle to activate the formula, then apply directly for a drip-free, controlled coverage that reduces mess and timing errors.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eNo separate developer step—ready out of the bottle\u003c\/li\u003e\n  \u003cli\u003eDrip-resistant applicator for targeted gray coverage\u003c\/li\u003e\n  \u003cli\u003eConsistent color activation with a simple shake\u003c\/li\u003e\n  \u003cli\u003eFaster prep and less cleanup than traditional kits\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill this formula protect my hair while coloring gray?\u003c\/h3\u003e\n\u003cp\u003eiroiro’s color is free from ammonia, SLS, SLES, PEGs, parabens, and gluten, which lowers exposure to harsh additives. It also includes a plant-derived scalp care complex and Vitamin B7 to help preserve cuticle integrity and reduce irritation during application.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eAmmonia-free to minimize strong odors and scalp stress\u003c\/li\u003e\n  \u003cli\u003eVitamin B7 supports the hair cuticle and appearance of strength\u003c\/li\u003e\n  \u003cli\u003ePlant-based scalp complex soothes and helps maintain balance\u003c\/li\u003e\n  \u003cli\u003eFormulated without common irritants for gentler repeat use\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow does iroiro keep hair hydrated and smooth after dyeing?\u003c\/h3\u003e\n\u003cp\u003eThe formula features an advanced hydration system with eight types of hyaluronic acid plus a blend of fermented natural oils like Sunflower Seed, Camellia Seed, and Moringa Oleifera. Together these ingredients lock in moisture, reduce dryness, and leave colored hair looking glossy and feeling soft.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eEight hyaluronic acid variants for multi-level hydration\u003c\/li\u003e\n  \u003cli\u003eFermented oils penetrate and nourish stressed strands\u003c\/li\u003e\n  \u003cli\u003eReduces post-color dryness and improves comb-through manageability\u003c\/li\u003e\n  \u003cli\u003eEnhances natural sheen without weighing hair down\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow long does gray coverage and color longevity last?\u003c\/h3\u003e\n\u003cp\u003eFormulated as a permanent color, iroiro is designed to deliver enduring pigment that resists fading through normal washing. Results vary by hair porosity and maintenance routine, but with proper aftercare — sulfate-free shampoos and regular conditioning — color retention improves noticeably.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003ePermanent dye base for long-lasting pigment\u003c\/li\u003e\n  \u003cli\u003eHydration and cuticle support help lock color in place\u003c\/li\u003e\n  \u003cli\u003eBest results on pre-treated or natural hair of similar shades\u003c\/li\u003e\n  \u003cli\u003eFollow-up care enhances vibrancy and reduces fade\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: iroiro Permanent Gray Coverage Hair Color suits anyone looking to cover gray hair at home without harsh chemicals or complicated mixing steps. It’s a practical choice for people who want professional-level permanent color with added moisturizing and scalp-friendly ingredients — ideal for dry, stressed, or color-conscious hair that benefits from gentler formulations.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is iroiro safe for sensitive scalps?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: The formula is ammonia-free and excludes SLS, SLES, PEGs, and parabens, making it gentler; perform a patch test before full use.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Do I need a developer to use this product?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: No separate developer is required—the shake-and-apply system activates the permanent color in one bottle.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"iroiro","offers":[{"title":"Default Title","offer_id":57794494366028,"sku":"B0DWGW9NQN","price":27.94,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1005\/5912\/6860\/files\/iroiro-bottle-front-brown.jpg?v=1781483137"},{"product_id":"iroiro-permanent-gray-coverage-hair-color-burgundy-brown-4-72-oz-ammonia-free-hydrating-formula","title":"iroiro Permanent Gray Coverage Hair Color — Burgundy Brown 4.72 oz, Ammonia-Free Hydrating Formula","description":"\u003cp\u003e\u003cstrong\u003eiroiro Permanent Gray Coverage Hair Color in Burgundy Brown is an ammonia-free, shake-and-apply permanent dye that covers gray hair while hydrating and nourishing strands for salon-quality color at home.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eTransforming at-home hair color from a messy chore into a simple routine, iroiro’s permanent gray coverage delivers rich burgundy-brown tones without complicated mixing or strong chemical odors. The formula avoids harsh additives like SLS, SLES, PEGs, and parabens, and combines fermented natural oils, a plant-derived scalp care complex, and eight types of hyaluronic acid to support hair moisture and manageability. Designed for people who want dependable gray coverage with a gentler ingredient profile, this product emphasizes ease of use, scalp comfort, and long-lasting color payoff.\u003c\/p\u003e\n\n\u003ch3\u003eHow does the shake-and-apply system simplify coloring my hair?\u003c\/h3\u003e\n\u003cp\u003eThe patented shake-and-apply method removes the need for measuring or separate developer bottles. A single-step applicator mixes on shaking, giving a drip-resistant cream that spreads evenly over roots and lengths for consistent gray coverage.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eNo separate mixing — shake to activate the formula.\u003c\/li\u003e\n  \u003cli\u003eCreamy texture reduces drips and splatter during application.\u003c\/li\u003e\n  \u003cli\u003eEven distribution helps avoid patchy color or missed grays.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill this color safely cover stubborn gray hair and last?\u003c\/h3\u003e\n\u003cp\u003eFormulated for permanent gray coverage, the dye is designed to penetrate and deposit pigment that resists fading while fully concealing gray strands. It uses a permanent coloring system without ammonia to minimize harshness but still delivers durable color results.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003ePermanent color technology targets resistant gray hairs.\u003c\/li\u003e\n  \u003cli\u003eAmmonia-free option to reduce intense odors and scalp irritation.\u003c\/li\u003e\n  \u003cli\u003eLong-wear pigments help maintain richness between touch-ups.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow does this formula protect and hydrate hair and scalp?\u003c\/h3\u003e\n\u003cp\u003eInstead of stripping moisture, the formula includes eight types of hyaluronic acid to attract and lock in hydration throughout the hair shaft and on the scalp. Fermented oils such as Sunflower Seed, Camellia Seed, and Moringa Oleifera provide nourishment to stressed strands, improving softness and shine after coloring.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eEight hyaluronic acid variants restore and retain moisture for smooth hair.\u003c\/li\u003e\n  \u003cli\u003eFermented natural oils replenish lipids and support hair elasticity.\u003c\/li\u003e\n  \u003cli\u003ePlant-derived scalp complex soothes and helps maintain scalp balance.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eIs the product free from unwanted chemicals and suitable for sensitive noses?\u003c\/h3\u003e\n\u003cp\u003eYes. The blend avoids SLS, SLES, PEGs, parabens and other common harsh additives, and its ammonia-free composition results in a gentler scent profile. This reduces the risk of strong chemical odors that can make at-home coloring unpleasant.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eNo SLS\/SLES\/PEGs\/parabens — formulated for cleaner ingredient preferences.\u003c\/li\u003e\n  \u003cli\u003eAmmonia-free to lessen intense chemical smell during processing.\u003c\/li\u003e\n  \u003cli\u003eConditioning agents help reduce post-color dryness or brittleness.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for? iroiro Permanent Gray Coverage Hair Color in Burgundy Brown is ideal for people seeking reliable full gray coverage and a deep, warm brown-red shade without salon complexity. It suits those who prefer gentler formulas with moisturizing benefits and fewer harsh additives, as well as anyone wanting an easier, cleaner-at-home coloring routine that still delivers professional-looking results. For best outcome, follow the included instructions and perform a patch test if you have sensitive skin or scalp history.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How long does the color last on gray hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: This permanent formula is designed for long-lasting coverage; expect durable pigment until new hair growth requires a touch-up.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Do I need a developer or extra mixing?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: No—iroiro uses a shake-and-apply system that activates the formula without separate developers or complicated mixing.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"iroiro","offers":[{"title":"Default Title","offer_id":57794494660940,"sku":"B0DWGYXF8H","price":27.94,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1005\/5912\/6860\/files\/iroiro-burgundy-brown-front-packaging.jpg?v=1781483151"},{"product_id":"iroiro-permanent-gray-coverage-hair-color-dark-brown-4-72-oz-ammonia-free-hydrating-formula","title":"iroiro Permanent Gray Coverage Hair Color — Dark Brown 4.72 oz, Ammonia-Free Hydrating Formula","description":"\u003cstrong\u003eiroiro Permanent Gray Coverage Hair Color (Dark Brown) is an ammonia-free, shake-and-apply permanent hair dye formulated to cover gray hair while nourishing and hydrating strands.\u003c\/strong\u003e\n\n\u003cp\u003eDesigned for at-home use, this 4.72 oz bottle simplifies coloring with a single-step shake-and-apply system that removes complicated mixing and minimizes drips and odors. The formula avoids harsh additives like SLS, SLES, PEGs, parabens and gluten, and pairs plant-derived scalp care agents with fermented natural oils and multiple hyaluronic acid types to help maintain moisture and softness during the coloring process.\u003c\/p\u003e\n\n\u003ch3\u003eHow does the shake-and-apply system make coloring easier?\u003c\/h3\u003e\n\u003cp\u003eThe shake-and-apply design eliminates the need to prepare developer or mix multiple components. You just shake to activate, apply from the bottle, and follow the timing instructions for full coverage. This reduces mess, speeds up application, and is more user-friendly for first-time dyers.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eNo separate developer or bowls required — dye dispenses directly from the bottle.\u003c\/li\u003e\n  \u003cli\u003eDrip-minimizing nozzle for neater application and less waste.\u003c\/li\u003e\n  \u003cli\u003eConsistent activation every use from the internal mixing mechanism.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill this color effectively cover gray hair and deliver long-lasting tone?\u003c\/h3\u003e\n\u003cp\u003eFormulated specifically to address gray strands, the permanent dye penetrates the hair shaft to provide durable pigment and uniform coverage. Expect even tones and reduced patchiness when application follows the included directions. Results depend on hair texture and previous color, but the product is engineered for dependable gray coverage.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003ePigment designed for full gray concealment and consistent dark brown shade.\u003c\/li\u003e\n  \u003cli\u003ePermanent chemistry locks color for longer wear than temporary rinses.\u003c\/li\u003e\n  \u003cli\u003eDirections include guidance for stubborn or mature grays to optimize outcomes.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow does the formula care for scalp and hair during coloring?\u003c\/h3\u003e\n\u003cp\u003eThe dye blends a plant-derived scalp care complex with Vitamin B7 and a hydrating system of eight different hyaluronic acid types to help preserve moisture. Fermented oils—such as sunflower seed, camellia seed and moringa—are added to nurture and soften strands that can be stressed by chemical processing. The overall aim is to leave hair feeling smoother and less dry after coloring.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eEight-hyaluronic acid blend to help maintain scalp and hair hydration.\u003c\/li\u003e\n  \u003cli\u003eFermented natural oils nourish cuticles and add surface shine.\u003c\/li\u003e\n  \u003cli\u003eVitamin B7 supports hair texture and helps reduce roughness post-color.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eIs the product free from strong chemical smells and harsh additives?\u003c\/h3\u003e\n\u003cp\u003eYes. The formulation avoids common irritants such as ammonia and several surfactants and preservatives, which contributes to a milder scent profile and gentler performance. While any permanent color has a processing odor, this product is designed to be noticeably less pungent and to be kinder to sensitive scalps.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eAmmonia-free base reduces strong chemical scent and scalp irritation risk.\u003c\/li\u003e\n  \u003cli\u003eFree from SLS, SLES, PEGs, parabens and gluten for a cleaner ingredient list.\u003c\/li\u003e\n  \u003cli\u003eReduced-odor chemistry for a more pleasant at-home application.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for? iroiro Permanent Gray Coverage Hair Color in Dark Brown is suited to anyone seeking an easy, at-home permanent solution to conceal grays while improving hair manageability and moisture. It fits users who prefer gentler hair color options without ammonia, people wanting less mess and faster application, and those who value additional hydration and nourishment during coloring. If you have highly sensitive scalp conditions or specific allergies, perform a patch test and consult product instructions before full use.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How long does the color last on gray hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Permanent pigments are formulated for long-lasting coverage; actual duration depends on hair type and care but is designed to outlast temporary rinses.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Do I need a separate developer with this product?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: No separate developer is required — the internal shake-and-apply system activates the formula for immediate use.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"iroiro","offers":[{"title":"Default Title","offer_id":57794495217996,"sku":"B0DWGZTLT4","price":27.94,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1005\/5912\/6860\/files\/iroiro-dark-brown-front-packaging.jpg?v=1781483163"}],"url":"https:\/\/belvera.co.uk\/collections\/iroiro.oembed","provider":"Belvera | British Beauty, Skin Care \u0026 Personal Wellness","version":"1.0","type":"link"}