{"product_id":"almay-eyeshadow-palette-040-green-eyes-longwear-hypoallergenic-vitamin-e-primer","title":"Almay Eyeshadow Palette 040 Green Eyes | Longwear, Hypoallergenic, Vitamin E Primer","description":"\u003cp\u003eMeet the Almay Intense i-color Shadow Palette for Green Eyes—a hypoallergenic, ophthalmologist-tested kit designed to brighten and define your gaze. Each compact includes a vitamin E–enriched primer base that preps lids, helping color glide on smoothly and stay true from morning through the day. The four creamy shadows offer a range of finishes for versatile looks, while the formula remains fragrance-free and gentle on sensitive eyes, including contact lens wearers. This is a makeup routine that prioritizes comfort and real-world wearability, not empty promises, with a focus on easy application and dependable color payoff.\u003c\/p\u003e\n\u003ch2\u003eWhat’s inside and how it helps you create looks\u003c\/h2\u003e\n\u003cul\u003e\n  \u003cli\u003eEye-enhancing shadow palette: four color stories designed for everyday wear, easy to blend and buildable for subtle or pronounced looks.\u003c\/li\u003e\n  \u003cli\u003eAntioxidant primer: vitamin E–enriched base preps lids to help color glide on smoothly and maintain depth over time.\u003c\/li\u003e\n  \u003cli\u003eSustainable packaging: compact and outer packaging use responsibly sourced paperboard to reduce environmental footprint.\u003c\/li\u003e\n  \u003cli\u003eClean ingredients: free from parabens, phthalates, SLS, mineral oil, DMDM Hydantoin, formaldehydes, and Triclosan.\u003c\/li\u003e\n  \u003cli\u003eSensitive-eye friendly: hypoallergenic, fragrance-free, ophthalmologist tested, and suitable for contact lens wearers.\u003c\/li\u003e\n  \u003cli\u003eDesigner application: the palette shape mirrors the eye with directional numbering to guide quick, confident layering.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2\u003eShades, finishes, and longwear potential\u003c\/h2\u003e\n\u003cp\u003eThe creamy shadows in this kit are crafted for comfortable wear with buildable color. Expect smooth glide, minimal tug, and a finish that stays true with light to moderate shine or matte depth depending on your choices. The vitamin E primer helps minimize creasing and fading, so your eye look can evolve from soft daytime definition to richer evening allure without reapplication.\u003c\/p\u003e\n\u003cp\u003eWith four compact palettes tailored to common eye tones, you’ll find a quick path to polished looks that feel effortless. The formula is fragrance-free and designed for sensitive eyes, making it a practical option for daily routines and occasional glam—from natural daytime errands to low-key after-work events.\u003c\/p\u003e\n\u003ch2\u003eHow to use (quick tips)\u003c\/h2\u003e\n\u003cul\u003e\n  \u003cli\u003ePrime lids with the vitamin E base, then set with a light shade for a smooth canvas.\u003c\/li\u003e\n  \u003cli\u003eBuild the base color on the lid, then deepen the crease with a mid-tone shade.\u003c\/li\u003e\n  \u003cli\u003eFinish with a pop of highlight on the inner corner or under the brow bone for brightness.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2\u003eSustainability and safety\u003c\/h2\u003e\n\u003cp\u003eBeyond color, the kit emphasizes responsible packaging through sustainably sourced paperboard and a cruelty-free stance. The formula is designed with sensitive eyes in mind—hypoallergenic, fragrance-free, ophthalmologist tested, and suitable for contact lens wearers. While outcomes depend on individual use, many appreciate the dependable pigment and comfortable wear that aligns with a clean beauty mindset.\u003c\/p\u003e\n\u003cp\u003eIf you’re seeking a simple, reliable way to enhance green-eyed looks while prioritizing safety and eco-conscious packaging, this palette offers a practical option for everyday use and special occasions alike.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is the Almay 040 Green Eyes palette suitable for sensitive eyes?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. It’s hypoallergenic, fragrance-free, ophthalmologist tested, and suitable for contact lens wearers.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: What should I expect from the primer base?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: The vitamin E–enriched primer base helps smooth lids and supports longer-wear color.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Almay","offers":[{"title":"Default Title","offer_id":56228612768076,"sku":"B08MS9PDX6","price":22.14,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1005\/5912\/6860\/files\/almay-eyeshadow-palette-green-eyes-compact-closeup.jpg?v=1765655495","url":"https:\/\/belvera.co.uk\/products\/almay-eyeshadow-palette-040-green-eyes-longwear-hypoallergenic-vitamin-e-primer","provider":"Belvera | British Beauty, Skin Care \u0026 Personal Wellness","version":"1.0","type":"link"}