{"product_id":"almay-smart-shade-foundation-with-hyaluronic-acid-niacinamide-hypoallergenic-fragrance-free","title":"Almay Smart Shade Foundation with Hyaluronic Acid \u0026 Niacinamide – Hypoallergenic, Fragrance Free","description":"\u003ch2\u003eAdaptive shade that grows with your skin\u003c\/h2\u003e\n\u003cp\u003eMeet Almay Smart Shade Foundation, a lightweight, buildable foundation designed to adapt as you blend. The formula begins white and shifts toward your ideal shade, delivering a natural finish that looks like your own skin but more even and refreshed.\u003c\/p\u003e\n\u003ch2\u003eSkin care meets makeup in a single step\u003c\/h2\u003e\n\u003cp\u003eThe upgraded blend packs skin care into a cosmetic base. Niacinamide helps even tone, while hyaluronic acid hydrates to support a plump, comfortable feel. Electrolytes contribute to balanced moisture, and vitamins C and E help shield the complexion from environmental stressors.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eBuildable coverage from light to medium for customizable looks\u003c\/li\u003e\n  \u003cli\u003eLightweight, breathable texture that wears well through the day\u003c\/li\u003e\n  \u003cli\u003eHydration that helps maintain a natural, moisturized feel\u003c\/li\u003e\n  \u003cli\u003eGentle on sensitive skin with hypoallergenic and fragrance free formulation\u003c\/li\u003e\n  \u003cli\u003eColor adjusting across a range of skin tones for flexible shade matching\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cul\u003e\n  \u003cli\u003eClean beauty promises with no parabens, mineral oil, DMDM Hydantoin, or palm oils\u003c\/li\u003e\n  \u003cli\u003eDermatologist tested, cruelty-free, and fragrance free for peace of mind\u003c\/li\u003e\n  \u003cli\u003eEco friendly packaging details cap made from 90 PCR material and tube from 72 PCR material\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eHow to use for best results\u003c\/h3\u003e\n\u003col\u003e\n  \u003cli\u003eShake gently to encourage even color transformation as you blend\u003c\/li\u003e\n  \u003cli\u003eApply with fingertips, a sponge, or a brush; build to your desired coverage\u003c\/li\u003e\n  \u003cli\u003eFinish with a light setting powder if you prefer a longer-lasting natural look\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp\u003eAccording to Almay, about two weeks of regular wear may reveal a lifted, smoother-looking skin surface with a minimized appearance of fine lines. This is presented as a possible result rather than a guarantee.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is Almay Smart Shade Foundation suitable for sensitive skin?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. It is hypoallergenic, fragrance-free, dermatologist tested, and formulated without parabens, mineral oil, DMDM Hydantoin, or palm oils.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How does the shade matching work?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: The formula starts white and transforms to your shade as you blend, offering flexible color across skin tones.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Almay","offers":[{"title":"Default Title","offer_id":56228703928652,"sku":"B0BHL4CT7Z","price":25.07,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1005\/5912\/6860\/files\/almay-smart-shade-foundation-bottle-closeup.jpg?v=1765657883","url":"https:\/\/belvera.co.uk\/products\/almay-smart-shade-foundation-with-hyaluronic-acid-niacinamide-hypoallergenic-fragrance-free","provider":"Belvera | British Beauty, Skin Care \u0026 Personal Wellness","version":"1.0","type":"link"}