{"product_id":"american-crew-pomade-for-hold-shine-85g-3oz-men-s-hair-styling","title":"American Crew Pomade for Hold \u0026 Shine – 85g\/3oz | Men’s Hair Styling","description":"\u003ch2\u003eMeet the American Crew Pomade for Hold and Shine\u003c\/h2\u003e\n\u003cp\u003eThis versatile pomade uses a water based formula designed to wash out cleanly while offering flexible control. It delivers a high shine without a heavy, greasy feel, making it suitable for a range of looks across hair types, from curly to straight.\u003c\/p\u003e\n\n\u003ch3\u003eWhy this pomade stands out\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003eWater based formula for easy wash out and quick restyling\u003c\/li\u003e\n  \u003cli\u003eHigh shine with flexible hold to suit both sleek and textured looks\u003c\/li\u003e\n  \u003cli\u003eWorks well on curly and straight hair alike, supporting natural movement\u003c\/li\u003e\n  \u003cli\u003eCompact 85g \/ 3oz jar is convenient for home or travel use\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow to use\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003eStart with towel dried hair to remove excess moisture\u003c\/li\u003e\n  \u003cli\u003eScoop a small amount and rub between palms to warm\u003c\/li\u003e\n  \u003cli\u003eDistribute evenly through the hair with fingers or a comb\u003c\/li\u003e\n  \u003cli\u003eStyle as desired, reworking with fingers for texture or a slick finish\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eReal life styling scenarios\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003eTo achieve a classic slick back, work a light amount through the crown and comb straight back\u003c\/li\u003e\n  \u003cli\u003eFor a modern textured look, apply sparingly and adjust with fingers for separation and shine\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWho this is for\u003c\/h3\u003e\n\u003cp\u003eIdeal for men who want a controllable, glossy finish without heaviness. It supports both classic and contemporary looks and layers well with other products in the AMERICAN CREW line.\u003c\/p\u003e\n\n\u003ch3\u003ePerformance notes\u003c\/h3\u003e\n\u003cp\u003eThe water based formula tends to rinse out with shampoo, leaving hair feeling lighter than heavy oil based Alternatives. Reapply as needed for a fresh styling feel and adaptable shine.\u003c\/p\u003e\n\n\u003cp\u003eSize and packaging\u003c\/p\u003e\n\u003cp\u003eContains 85 g \/ 3 oz of product in a durable, easy to store jar, suitable for home use or travel touch ups.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: What hair types is American Crew Pomade for Hold \u0026amp; Shine best for?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Suitable for curly and straight hair, it supports both slicked-back and textured looks.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How should I apply American Crew Pomade for best results?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Apply to towel-dried hair, then comb or brush into place for even distribution and a high-shine finish.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"AMERICAN CREW","offers":[{"title":"Default Title","offer_id":56229049991500,"sku":"B072MFK1CH","price":26.5,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1005\/5912\/6860\/files\/american-crew-pomade-85g-jar.jpg?v=1765664152","url":"https:\/\/belvera.co.uk\/products\/american-crew-pomade-for-hold-shine-85g-3oz-men-s-hair-styling","provider":"Belvera | British Beauty, Skin Care \u0026 Personal Wellness","version":"1.0","type":"link"}