{"product_id":"attitude-colorlast-shampoo-ewg-verified-color-treated-hair-avocado-oil-pomegranate-67-6-oz-bulk-refill","title":"ATTITUDE Colorlast Shampoo – EWG Verified, Color-Treated Hair, Avocado Oil \u0026 Pomegranate, 67.6 oz Bulk Refill","description":"\u003ch3\u003eOverview\u003c\/h3\u003e\n\u003cp\u003eDiscover ATTITUDE Colorlast Shampoo, a color-safe option designed for everyday use on color-treated hair. This formula leans on clean, naturally derived ingredients to support vibrant color while delivering a gentle cleanse. With a bulk refill size, it’s built for ongoing routines and conscious choices without sacrificing performance.\u003c\/p\u003e\n\n\u003ch3\u003eColor-Safe, Naturally Derived Formula\u003c\/h3\u003e\n\u003cp\u003eCrafted with 97% natural-origin ingredients, the shampoo combines watercress and Indian cress to help revitalize hair from root to tip. It purposefully skips silicones and SLES, offering a cleaner, gentler wash that respects both hair and scalp over time.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003e97% natural-origin ingredients reduce synthetic exposure while maintaining effective cleansing.\u003c\/li\u003e\n  \u003cli\u003eWatercress and Indian cress support hair vitality from root to tip.\u003c\/li\u003e\n  \u003cli\u003eFree from silicones and SLES for a lighter feel and easier rinsing.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eColor-Treated Hair, Color-Preserving Notes\u003c\/h3\u003e\n\u003cp\u003eColor last is aided by pomegranate extract which helps maintain color integrity, while avocado oil provides moisture balance to help prevent dryness. This makes it suitable for both women and men who want a consistent, color-friendly wash as part of a longer ritual with Colorlast conditioner.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003ePomegranate extract supports color retention in daily washing.\u003c\/li\u003e\n  \u003cli\u003eAvocado oil helps lock in moisture for a healthier feel between color refreshes.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eSensory Experience \u0026amp; Fragrance\u003c\/h3\u003e\n\u003cp\u003eThe Peach Blossom \u0026amp; Melon scent offers a soft, uplifting wash experience with light woody notes of pine and anise. The fragrance aims to feel naturally soothing and balanced, enhancing routine rinses without overpowering.\u003c\/p\u003e\n\n\u003ch3\u003eClean, Vegan, and Dermatologist-Tested\u003c\/h3\u003e\n\u003cp\u003eCertified vegan and dermatologist-tested, this shampoo aligns with ATTITUDE’s clean-ingredient standards. It sits within a line designed to support various hair types while emphasizing responsible sourcing and formulation.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eVegan, plant-based formula suitable for a broad audience.\u003c\/li\u003e\n  \u003cli\u003eDermatologist-tested for gentle daily use.\u003c\/li\u003e\n  \u003cli\u003eEWG VERIFIED status signals a commitment to safe, high-quality ingredients.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow to Use and Pair with Colorlast\u003c\/h3\u003e\n\u003cp\u003eFor best results, massage onto wet hair, lather, and rinse thoroughly. Follow with Colorlast Conditioner for a complete color-care ritual. The 67.6 oz bulk refill helps keep your routine stocked and reduces packaging waste over time.\u003c\/p\u003e\n\n\u003ch3\u003eWhat You Can Expect\u003c\/h3\u003e\n\u003cp\u003eExpect a nourishing cleanse that respects color-treated strands, with a fragrance that lingers subtly after washing and a moisturizing finish from avocado oil. Individual results will vary, but many users report a clean feel and balanced shine with regular use.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is ATTITUDE Colorlast Shampoo suitable for color-treated hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. It’s designed to help preserve color with pomegranate extract and avocado oil, while avoiding silicones and SLES.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: What makes this shampoo environmentally friendly?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: It uses 97% natural-origin ingredients, is vegan, dermatologically tested, and available in a bulk refill option for reduced packaging.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"ATTITUDE","offers":[{"title":"Default Title","offer_id":56236872761676,"sku":"B082XG1YT6","price":64.16,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1005\/5912\/6860\/files\/attitude-colorlast-shampoo-bottle-sideview.jpg?v=1765759062","url":"https:\/\/belvera.co.uk\/products\/attitude-colorlast-shampoo-ewg-verified-color-treated-hair-avocado-oil-pomegranate-67-6-oz-bulk-refill","provider":"Belvera | British Beauty, Skin Care \u0026 Personal Wellness","version":"1.0","type":"link"}