{"product_id":"boldify-hairline-powder-24h-root-touch-up-gray-coverage-ash-brown","title":"BOLDIFY Hairline Powder - 24h Root Touch Up \u0026 Gray Coverage (Ash Brown)","description":"\u003ch2\u003eMeet Boldify Hairline Powder\u003c\/h2\u003e\n\u003cp\u003eBoldify Hairline Powder offers a lightweight, gunk-free way to refresh scalp visibility and refine hairline precision. Designed to adhere to follicles until your next shampoo, it provides long-lasting coverage that can stand up to daily activities without heavy residue. The shade is chosen to blend with your natural root or ends, helping you achieve a more even appearance between salon visits.\u003c\/p\u003e\n\u003ch3\u003eWhat makes it stand out\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003e24-hour-like hold that stays in place until you shampoo, reducing the need for frequent touch-ups\u003c\/li\u003e\n  \u003cli\u003eGunk-free, natural-feel finish that avoids the greasy or fake look\u003c\/li\u003e\n  \u003cli\u003eVersatile use for grey coverage, rootline touchups, and brightening highlights\u003c\/li\u003e\n  \u003cli\u003eCompact, mirrored travel kit for on-the-go applications\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eShade guidance and best uses\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003eFor scalp coverage, match the root shade; for color touchups and grey coverage, align with the coverage area\u003c\/li\u003e\n  \u003cli\u003eWhen torn between shades, choose the darker option at the root or the lighter shade for highlights\u003c\/li\u003e\n  \u003cli\u003eGreat as a comprehensive substitute for occasional salon touch-ups or daily styling routines\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003ePractical benefits in real life\u003c\/h3\u003e\n\u003cp\u003eThis powder works well for everyday concealment, whether you’re balancing regrowth after dye, targeting thinning areas, or refreshing a freshly highlighted look. It can be used alone or with Boldify Hair Fibers for thicker-looking density, making it a flexible option for many hair goals without promising guaranteed outcomes.\u003c\/p\u003e\n\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How long does Boldify Hairline Powder last?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Designed to stay in place until your next shampoo, with hold through daily activities. Reapply as needed.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is Boldify suitable for both men and women?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. It conceals greys and bald spots, with shade guidance for natural-looking coverage.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Boldify","offers":[{"title":"Default Title","offer_id":56228118757708,"sku":"B0B4KL2XCC","price":30.18,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1005\/5912\/6860\/files\/boldify-hairline-powder-compact-kit.jpg?v=1765646919","url":"https:\/\/belvera.co.uk\/products\/boldify-hairline-powder-24h-root-touch-up-gray-coverage-ash-brown","provider":"Belvera | British Beauty, Skin Care \u0026 Personal Wellness","version":"1.0","type":"link"}