{"product_id":"briogeo-curl-charisma-rice-amino-avocado-hydrating-shampoo-sulfate-free-curl-definition-frizz-control","title":"Briogeo Curl Charisma Rice Amino + Avocado Hydrating Shampoo – Sulfate-Free Curl Definition \u0026 Frizz Control","description":"\u003ch2\u003eDefinition and Hydration for Curly Hair\u003c\/h2\u003e\n\u003cp\u003eMeet Briogeo Curl Charisma Rice Amino + Avocado Hydrating Shampoo, a creamy sulfate-free cleanser designed to gently lift away buildup while supporting curl definition. Infused with rice amino acids and tomato fruit ferment, it helps seal the cuticle and retain moisture, encouraging curls to form consistently without weighing hair down.\u003c\/p\u003e\n\u003cp\u003eAs you wash, you may notice a rich, velvety lather that rinses clean, leaving strands feeling hydrated rather than stripped. Avocado oil and shea butter bring a touch of shine and softness, helping textures feel pliable and manageable after every wash. The formula is vegan, cruelty free, and crafted with 95 percent naturally derived ingredients, with no sulfates, silicones, or parabens.\u003c\/p\u003e\n\n\u003ch3\u003eWhat to Expect\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003eHydration that lasts through the day without heaviness\u003c\/li\u003e\n  \u003cli\u003eHumidity defense to reduce frizz in damp environments\u003c\/li\u003e\n  \u003cli\u003eSoft, defined curls and coils with every wash\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eTexture Friendly Ingredients\u003c\/h3\u003e\n\u003cp\u003eRice amino acids work to seal the cuticle and help retain moisture for more consistent curl shape. Tomato fruit ferment provides conditioning benefits that promote a smoother feel. Avocado oil and shea butter deliver nourishment and shine without stripping natural oils.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eRice amino acids help seal the cuticle and improve moisture retention\u003c\/li\u003e\n  \u003cli\u003eTomato fruit ferment adds conditioning benefits for smoother feel\u003c\/li\u003e\n  \u003cli\u003eAvocado oil and shea butter nourish without heaviness\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow to Use\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003eWet hair thoroughly and massage shampoo into the scalp and lengths in circular motions\u003c\/li\u003e\n  \u003cli\u003eRinse completely and follow with your preferred Briogeo conditioner if desired\u003c\/li\u003e\n  \u003cli\u003eAvoid contact with eyes; rinse if it occurs\u003c\/li\u003e\n  \u003cli\u003eContinue with your curl care routine for best results\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhy Choose Briogeo Curl Charisma\u003c\/h3\u003e\n\u003cp\u003eDesigned for all curl types including waves, curls, and coils, this shampoo supports softness, bounce, and frizz control. It is Leaping Bunny certified, 95 percent naturally derived, and free from sulfates silicones and parabens, offering a fragrance mild enough for daily use.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is Briogeo Curl Charisma sulfate-free?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes, this shampoo is free of sulfates, silicones, and parabens, designed to cleanse while supporting curl definition.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Who should try Briogeo Curl Charisma Rice Amino + Avocado Hydrating Shampoo?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Ideal for waves, curls, and coils seeking moisture, shine, and frizz control without heavy buildup.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Briogeo","offers":[{"title":"Default Title","offer_id":56236276023628,"sku":"B06Y4HDBWC","price":40.49,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1005\/5912\/6860\/files\/briogeo-curl-charisma-rice-amino-avocado-shampoo-bottle.jpg?v=1765753466","url":"https:\/\/belvera.co.uk\/products\/briogeo-curl-charisma-rice-amino-avocado-hydrating-shampoo-sulfate-free-curl-definition-frizz-control","provider":"Belvera | British Beauty, Skin Care \u0026 Personal Wellness","version":"1.0","type":"link"}