{"product_id":"etude-curl-fix-mascara-waterproof-24h-curl-brown-vegan-certified","title":"ETUDE Curl Fix Mascara – Waterproof, 24H Curl, Brown, Vegan Certified","description":"\u003ch2\u003eETUDE Curl Fix Mascara: Curl, Define, and Last\u003c\/h2\u003e\n\u003cp\u003eExperience lash curling that feels lightweight and wearable. ETUDE Curl Fix Mascara is renowned in Korea as the best curling mascara for eight consecutive years, with accolades including the Olive Young Awards 2021 and the GLOWPICK Curling Mascara category flagship status. The brown shade offers a natural finish ideal for daily use, and vegan certification adds an ethical dimension to your makeup routine.\u003c\/p\u003e\n\u003cp\u003eThe formula is designed for longevity without heaviness. It’s waterproof and smudge-proof, aiming to resist humidity, sweat, and light moisture so you can maintain lift and definition as your day unfolds. The unique catch bending square brush reaches from root to tip, promoting separation and precise curling while minimizing clumps. Dense bristles work with the formula to build noticeable volume without sacrificing definition, delivering a clean, polished lash look from morning to night.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003e8-year streak as Korea's #1 curling mascara\u003c\/li\u003e\n  \u003cli\u003eUp to 24-hour curl retention in testing scenarios\u003c\/li\u003e\n  \u003cli\u003eWaterproof and smudge-proof for all-day definition\u003c\/li\u003e\n  \u003cli\u003eCatch Bending Square Brush for precise curling from root to tip\u003c\/li\u003e\n  \u003cli\u003eDense bristles that build noticeable yet natural volume\u003c\/li\u003e\n  \u003cli\u003eDefinition without clumps or flakes\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eReal-world use cases\u003c\/h3\u003e\n\u003cp\u003eWhether you’re heading to the office, hitting the gym, or attending an evening event, this mascara aims to deliver lifted lashes with a natural-to-dramatic look based on the coat you choose. Its lightweight feel helps keep lashes comfortable, so you can focus on your day without worry about touch-ups.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eDaily wear in varying humidity or heat without a heavy feel\u003c\/li\u003e\n  \u003cli\u003eActive days or workouts with persistent curl and defined lashes\u003c\/li\u003e\n  \u003cli\u003eEvening outings that transition from casual to formal with easy layering\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eTips for best results\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003eApply from the roots and twist upward to lift lashes\u003c\/li\u003e\n  \u003cli\u003eLayer lightly to add volume; wait briefly between coats to minimize clumping\u003c\/li\u003e\n  \u003cli\u003eComplement with a compatible eye makeup routine for balanced definition\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is ETUDE Curl Fix Mascara waterproof?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes, the formula is waterproof and smudge-proof, helping lashes stay curled and defined in humidity, sweat, or rain.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Does this mascara clump?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: The brush and formula are designed for clump-free separation and natural-looking volume.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"ETUDE","offers":[{"title":"Default Title","offer_id":56246413427020,"sku":"B0DYMMZ3G4","price":28.17,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1005\/5912\/6860\/files\/etude-curl-fix-mascara-packaging.jpg?v=1765828197","url":"https:\/\/belvera.co.uk\/products\/etude-curl-fix-mascara-waterproof-24h-curl-brown-vegan-certified","provider":"Belvera | British Beauty, Skin Care \u0026 Personal Wellness","version":"1.0","type":"link"}