{"product_id":"good-dye-young-semi-permanent-hair-color-blue-ruin-5-fl-oz-vegan-cruelty-free-up-to-24-washes","title":"Good Dye Young Semi-Permanent Hair Color Blue Ruin – 5 FL OZ, Vegan \u0026 Cruelty-Free, Up to 24 Washes","description":"\u003ch2\u003eBlue Ruin: A bold, semi-permanent blue with conditioning care\u003c\/h2\u003e\n\u003cp\u003eGood Dye Young’s Semi-Permanent Hair Color in Blue Ruin delivers a vivid blue that sits on the hair shaft like a gentle stain. Our formula blends salon-grade pigments with a conditioning cream base, so you get bright color without a harsh chemical feel. The result is a luminous blue shade that gradually fades after multiple washes, giving you room to refresh or change looks as you prefer.\u003c\/p\u003e\n\u003ch3\u003eKey benefits you may notice\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003eVibrant, true-blue tone created by salon-grade pigments\u003c\/li\u003e\n  \u003cli\u003eNon-damaging, conditioning formula that helps keep hair smooth\u003c\/li\u003e\n  \u003cli\u003eScented with bergamot essential oil for a mood-friendly aroma\u003c\/li\u003e\n  \u003cli\u003eSunflower Extract provides lightweight UV protection to help slow color fade\u003c\/li\u003e\n  \u003cli\u003eVegan and Cruelty-Free, Made in the USA\u003c\/li\u003e\n  \u003cli\u003eTypically lasts through about 15–24+ washes, with fading influenced by care and washing frequency\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eHow to get the best result\u003c\/h3\u003e\n\u003cp\u003eThis color performs best on level 10 light blonde hair. If needed, lighten first with a compatible lightening kit for the strongest payoff. Wear gloves to avoid staining, and do a strand test before applying evenly in four sections. Saturate thoroughly, then let the color sit for about 30 minutes before rinsing with cool water to help preserve tone.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eBest results on level 10 light blonde hair\u003c\/li\u003e\n  \u003cli\u003eFully saturate sections for an even stain across the head\u003c\/li\u003e\n  \u003cli\u003eRinse with cool water to help maintain vibrancy\u003c\/li\u003e\n  \u003cli\u003ePlan refresh intervals based on how you wash and wear the color\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eWhy customers choose Good Dye Young Blue Ruin\u003c\/h3\u003e\n\u003cp\u003eCo-created by Hayley Williams of Paramore and stylist Brian O’Connor, GDY aims to spark self-expression and community through color. Blue Ruin blends fun, expressive style with a conditioning base that supports hair feel while you experiment with bold looks.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is Good Dye Young Blue Ruin semi-permanent and safe for daily use?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. It’s vegan, cruelty-free, and a conditioning color that colors without damaging hair; fading occurs with washing.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How long does Blue Ruin typically last?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Typically 15–24+ washes, varying with starting shade, washing frequency, and care.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Good Dye Young","offers":[{"title":"Default Title","offer_id":56228800528716,"sku":"B07MMTB197","price":25.41,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1005\/5912\/6860\/files\/good-dye-young-blue-ruin-bottle.jpg?v=1765659985","url":"https:\/\/belvera.co.uk\/products\/good-dye-young-semi-permanent-hair-color-blue-ruin-5-fl-oz-vegan-cruelty-free-up-to-24-washes","provider":"Belvera | British Beauty, Skin Care \u0026 Personal Wellness","version":"1.0","type":"link"}