{"product_id":"igk-direct-flight-multi-tasking-matcha-dry-shampoo-medium-cleanse-texture-volume-vegan-cruelty-free-6-3-oz","title":"IGK Direct Flight Multi-Tasking Matcha Dry Shampoo | Medium Cleanse, Texture \u0026 Volume | Vegan + Cruelty-Free | 6.3 oz","description":"\u003ch2\u003eIGK Direct Flight: Multi-Tasking Matcha Dry Shampoo\u003c\/h2\u003e\n\u003cp\u003eMeet Direct Flight, IGK's medium-cleanse dry shampoo designed to refresh between washes. It lightly lifts dirt, oil, and buildup while preserving your current style, creating instant volume and a touch of texture without a full wash.\u003c\/p\u003e\n\u003cp\u003eIts oil-absorbing formula is tuned for moderately oily hair and scalps, helping to extend the life of your hairstyle. The blend includes turmeric and charcoal powder that work together to lift dirt and oil while absorbing sweat, contributing to a cleaner feel at the roots.\u003c\/p\u003e\n\u003ch3\u003eKey benefits at a glance\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eMulti-tasking Matcha Dry Shampoo a versatile product that cleanses while supporting texture and lift\u003c\/li\u003e\n\u003cli\u003eMedium level cleanse balances cleansing power with hair's natural movement\u003c\/li\u003e\n\u003cli\u003eTexturizing and Volumizing adds body at the roots for a fuller look\u003c\/li\u003e\n\u003cli\u003eStyle Extending helps your style last longer between washes\u003c\/li\u003e\n\u003cli\u003eTurmeric and charcoal powder lifts dirt and oil while absorbing sweat\u003c\/li\u003e\n\u003cli\u003eSafe for chemically treated hair designed to respect processed hair\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eReal-life use scenarios\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eBetween salon visits or workouts, refresh the roots for a quick pick-me-up without a full wash\u003c\/li\u003e\n\u003cli\u003eApply to the crown for instant texture before pinning or styling, boosting volume with minimal effort\u003c\/li\u003e\n\u003cli\u003eTravel-friendly and lightweight, it travels well in gym bags or purses\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eWhy choose this formula\u003c\/h3\u003e\n\u003cp\u003eIGK Direct Flight blends a lightweight, breathable texture with an at-the-root lift that feels invisible on the hair. While results vary, you may notice an extended style window and a renewed sense of cleanliness without overloading the hair with product.\u003c\/p\u003e\n\u003ch3\u003eWho is it for\u003c\/h3\u003e\n\u003cp\u003eIdeal for moderately oily hair and scalps that want a quick refresh without sacrificing style. Safe for chemically treated hair and suitable for vegan, cruelty-free beauty routines.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: What level of cleanse does IGK Direct Flight provide?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Medium cleanse that lifts dirt and oil while adding light texture and volume.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is IGK Direct Flight vegan and cruelty-free?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes—it's vegan and cruelty-free, with oil-absorbing and texture-boosting benefits.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"IGK","offers":[{"title":"Default Title","offer_id":56228655694156,"sku":"B08VSVX8Q1","price":23.25,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1005\/5912\/6860\/files\/igk-direct-flight-bottle-front.jpg?v=1765656622","url":"https:\/\/belvera.co.uk\/products\/igk-direct-flight-multi-tasking-matcha-dry-shampoo-medium-cleanse-texture-volume-vegan-cruelty-free-6-3-oz","provider":"Belvera | British Beauty, Skin Care \u0026 Personal Wellness","version":"1.0","type":"link"}