{"product_id":"ilia-fullest-volumizing-mascara-weightless-buildable-eye-safe-travel-size","title":"ILIA Fullest Volumizing Mascara – Weightless, Buildable, Eye-Safe (Travel Size)","description":"\u003ch2\u003eFeather-light volume that defines from root to tip\u003c\/h2\u003e\n\u003cp\u003eExperience lash drama without the heaviness. ILIA’s Fullest Volumizing Mascara is designed to wrap each lash in weightless color, delivering noticeable fullness from base to tip. The buildable formula lets you tailor your look—from a subtle, everyday lift to a bolder, more defined fringe—without sacrificing comfort. Expect lashes that appear thicker and more awake, while the clean, nourishing base supports a healthy feel with continued use. The compact travel-size tube makes it easy to keep a fresh look on the go.\u003c\/p\u003e\n\n\u003ch3\u003eWhat to expect with every coat\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003eWeightless, buildable volume that lifts from root to tip\u003c\/li\u003e\n  \u003cli\u003eDefined fullness that remains light and comfortable all day\u003c\/li\u003e\n  \u003cli\u003eSmudge- and flake-free wear for a neat, lasting finish\u003c\/li\u003e\n  \u003cli\u003eEasy removal with your regular cleanser; no tugging required\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eTexture, finish, and real-life use\u003c\/h3\u003e\n\u003cp\u003eThe wand glides smoothly, delivering a creamy, non-sticky feel with each stroke. The final look sits between natural and defined, offering a dark, true-black shade that enhances contrast without looking overdone. You can layer for more intensity without sacrificing a breathable finish, making it a versatile choice for busy days or evenings out.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eLightweight application that builds without clumps\u003c\/li\u003e\n  \u003cli\u003eNatural-to-satin finish for versatile looks\u003c\/li\u003e\n  \u003cli\u003eShade designed to complement diverse eye colors\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eSafe, clean by design\u003c\/h3\u003e\n\u003cp\u003eThis mascara is ophthalmologist-tested and safe for sensitive eyes, including contact lens wearers. It avoids common irritants, aligning with a clean beauty approach that many shoppers value.\u003c\/p\u003e\n\n\u003ch3\u003eEthical beauty in a travel-size tube\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003eTalc-free, fragrance-free, gluten-free\u003c\/li\u003e\n  \u003cli\u003eVegan and cruelty-free\u003c\/li\u003e\n  \u003cli\u003eCompact 0.13 oz \/ 4 ml travel-size for on-the-go touch-ups\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWho it’s for and what you might notice\u003c\/h3\u003e\n\u003cp\u003eIdeal for those seeking fuller lashes with a light-feeling formula, especially users with sensitive eyes or those who wear contacts. While results vary by individual, you may enjoy a noticeable lift and definition without sacrificing daily comfort. The travel-friendly size supports easy packing for trips or daily commutes.\u003c\/p\u003e\n\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is ILIA Fullest Volumizing Mascara safe for sensitive eyes?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. It’s ophthalmologist-tested and safe for sensitive eyes and contact lens wearers.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: What makes ILIA Fullest Volumizing Mascara different?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Weightless, buildable volume with root-to-tip fullness, plus a smudge- and flake-free formula that washes off easily.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"ILIA","offers":[{"title":"Default Title","offer_id":56232545681740,"sku":"B09YQRR8WS","price":28.18,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1005\/5912\/6860\/files\/ilia-fullest-volumizing-mascara-wand-closeup.jpg?v=1765719714","url":"https:\/\/belvera.co.uk\/products\/ilia-fullest-volumizing-mascara-weightless-buildable-eye-safe-travel-size","provider":"Belvera | British Beauty, Skin Care \u0026 Personal Wellness","version":"1.0","type":"link"}