{"product_id":"ilia-fullest-volumizing-mascara-weightless-buildable-lashes-smudge-free-safe-for-sensitive-eyes","title":"ILIA Fullest Volumizing Mascara – Weightless Buildable Lashes | Smudge-Free \u0026 Safe for Sensitive Eyes","description":"\u003ch2\u003eILIA Fullest Volumizing Mascara\u003c\/h2\u003e\n\u003cp\u003eExperience weightless volume that fans out each lash from root to tip. This clean, buildable formula delivers fullness without clumps, flakes, or smudges, even through busy days. With every coat, lashes appear thicker and more defined while maintaining a light, comfortable feel that never looks heavy.\u003c\/p\u003e\n\u003cp\u003eDesigned with sensitive eyes in mind, the mascara is ophthalmologist-tested and safe for contact lens wearers. The formulation is talc-free, fragrance-free, gluten-free, vegan, and cruelty-free, offering a reassuring clean beauty option without compromising performance.\u003c\/p\u003e\n\n\u003ch3\u003eWhat it does\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003eWeightless, buildable volume that thickens lashes from base to tip\u003c\/li\u003e\n  \u003cli\u003eFlake-free and smudge-resistant finish that holds through daily activities\u003c\/li\u003e\n  \u003cli\u003eEasy removal with your regular cleanser—no scrubbing, tugging, or special removers needed\u003c\/li\u003e\n  \u003cli\u003eEye-safe and suitable for sensitive eyes and contact lens wearers\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eClean, thoughtful formulation\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003eTalc-free, fragrance-free, gluten-free\u003c\/li\u003e\n  \u003cli\u003eCruelty-free and vegan; non-toxic by design\u003c\/li\u003e\n  \u003cli\u003eConditioning ingredients work with every coat to nurture lash feel and appearance\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eReal-life usage highlights include quick morning applications for a polished office look, or layered coats for a more defined evening effect—without sacrificing comfort or integrity of the lashes. Its clean texture and reliable wear make it a versatile choice for a range of lash types and personal styles.\u003c\/p\u003e\n\n\u003ch3\u003eTips for best results\u003c\/h3\u003e\n\u003cp\u003eFor lift and definition, sweep from the base of lashes to the tip in thin layers, allowing brief drying between passes. A final light coat on upper lashes adds depth. Pair with a lash curler if you like extra lift, then remove with your regular cleanser for a gentle finish.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is ILIA Fullest Volumizing Mascara safe for sensitive eyes?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes—ophthalmologist-tested and fragrance-free; designed to be gentle for sensitive eyes and contact lens wearers.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is this mascara easy to remove?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. It washes off with your regular cleanser without scrubbing or tugging.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"ILIA","offers":[{"title":"Default Title","offer_id":56236898419020,"sku":"B09B8W98Y5","price":41.51,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1005\/5912\/6860\/files\/ilia-fullest-volumizing-mascara-bottle.jpg?v=1765759550","url":"https:\/\/belvera.co.uk\/products\/ilia-fullest-volumizing-mascara-weightless-buildable-lashes-smudge-free-safe-for-sensitive-eyes","provider":"Belvera | British Beauty, Skin Care \u0026 Personal Wellness","version":"1.0","type":"link"}