{"product_id":"immortal-nyc-matte-styling-extreme-dry-look-pomade-7-9-hold-matte-finish-all-natural-water-based-hair-wax","title":"Immortal NYC Matte Styling Extreme Dry Look Pomade — 7\/9 Hold, Matte Finish, All-Natural Water-Based Hair Wax","description":"\u003cdiv class=\"product-seo\"\u003e\n  \u003cp\u003eImmerse your styling routine in a matte, textural finish with Immortal NYC Matte Styling Extreme Dry Look Pomade. Designed for men who want a strong yet flexible hold, this water-based wax delivers a natural, non-glossy look while enhancing texture and volume. The clay-infused formula helps create immediate definition without appearing stiff, so your hairstyle reads as effortless and intentional from morning to night.\u003c\/p\u003e\n\n  \u003ch3\u003eTexture, hold, and finish that adapt to your day\u003c\/h3\u003e\n  \u003cp\u003eThis pomade offers a matte finish with a hold that sits around 7 out of 9. It stays pliable, allowing you to reshaped hair as needed, while avoiding the sticky, greasy feel common with heavier products. The result is a natural, lived-in look that remains vibrant throughout the day.\u003c\/p\u003e\n\n  \u003cul\u003e\n    \u003cli\u003e7 out of 9 holding ability with a non-shiny matte finish\u003c\/li\u003e\n    \u003cli\u003eClay-based texture for added volume and defined texture\u003c\/li\u003e\n    \u003cli\u003eAll-natural ingredients free from alcohol, sulfates, ammonias, formaldehyde, silicone, parabens, and sodium chloride\u003c\/li\u003e\n    \u003cli\u003eDelightful, day-long fragrance that stays noticeable without overpowering your style\u003c\/li\u003e\n    \u003cli\u003eWater-based formula that washes out easily with no residue\u003c\/li\u003e\n    \u003cli\u003eSuitable for all hair types and textures, ideal for daily use\u003c\/li\u003e\n  \u003c\/ul\u003e\n\n  \u003ch3\u003eReal-life use and styling scenarios\u003c\/h3\u003e\n  \u003cp\u003eTargeted for everyday routines, this pomade helps you craft a casually messy look or a more controlled, textured finish. It supports short, medium, and longer styles, providing natural movement while keeping shape under variable conditions—from brisk commutes to long days indoors.\u003c\/p\u003e\n\n  \u003ch3\u003eHow to maximize results\u003c\/h3\u003e\n  \u003cul\u003e\n    \u003cli\u003eSpread a small amount evenly through clean, dry or slightly damp hair\u003c\/li\u003e\n    \u003cli\u003eUse your fingers to mold texture and build volume without weighing hair down\u003c\/li\u003e\n    \u003cli\u003eRework during the day if needed—no stiffness, no flaking\u003c\/li\u003e\n    \u003cli\u003eRinse with water to remove completely and refresh for the next styling session\u003c\/li\u003e\n  \u003c\/ul\u003e\n\n  \u003ch3\u003eWhy it works for you\u003c\/h3\u003e\n  \u003cp\u003eWith a focus on clean, natural ingredients, this pomade helps you achieve a modern matte look without harsh additives. It’s designed for daily use, offering reliable performance while preserving hair softness and movement. The result is a versatile styling ally that complements a broad range of grooming routines.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is Immortal NYC Matte Styling Extreme Dry Look Pomade suitable for all hair types?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. This water-based pomade is formulated for all hair types, offering a strong, matte hold with easy wash-out.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How does the product feel and rinse out?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: It provides a subtle fragrance and washes out with water, leaving hair refreshed without residue.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Immortal NYC","offers":[{"title":"Default Title","offer_id":56239992734028,"sku":"B0CV13FBCZ","price":37.35,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1005\/5912\/6860\/files\/immortal-nyc-matte-styling-extreme-dry-look-pomade-tube-dispensing.jpg?v=1765794404","url":"https:\/\/belvera.co.uk\/products\/immortal-nyc-matte-styling-extreme-dry-look-pomade-7-9-hold-matte-finish-all-natural-water-based-hair-wax","provider":"Belvera | British Beauty, Skin Care \u0026 Personal Wellness","version":"1.0","type":"link"}