{"product_id":"intea-chamomile-shampoo-premium-blonde-brightening-non-ammonia-formula-8-5oz","title":"Intea Chamomile Shampoo - Premium Blonde Brightening, Non-Ammonia Formula | 8.5oz","description":"\u003cdiv class=\"seo-description\"\u003e\n  \u003ch2\u003eIntea Chamomile Shampoo: Gentle Brightening for Blonde Hair\u003c\/h2\u003e\n  \u003cp\u003eSince 1915, Intea has pursued healthy, beautiful hair with cruelty-free, natural formulas. The Chamomile Shampoo leverages chamomile flower extract to gently brighten blonde tones while delivering a thorough cleanse and lasting hydration. This non-ammonia option is designed for daily use on both natural and color-treated hair, offering a simple ritual for refreshed color and soft, manageable strands.\u003c\/p\u003e\n  \u003cp\u003eIntea’s commitment to quality shines through in a formula tested by pharmacists and crafted without alcohol, parabens, silicone, ammonia, hydrogen peroxide, or chemical dyes. The result is a mild cleansing experience that protects the scalp and supports your blonde look with subtle, sunlit warmth—without harsh additives.\u003c\/p\u003e\n  \u003ch3\u003eWhat makes it special\u003c\/h3\u003e\n  \u003cul\u003e\n    \u003cli\u003e\n\u003cstrong\u003eGentle brightening\u003c\/strong\u003e: Chamomile extract contributes a mild lightening effect to emphasize golden highlights.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eDeep cleansing with hydration\u003c\/strong\u003e: Cleanses thoroughly while maintaining moisture for a healthy feel.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eSafe and clean\u003c\/strong\u003e: Free from alcohol, parabens, silicones, ammonia, hydrogen peroxide, and chemical dyes.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eVersatile use\u003c\/strong\u003e: Suitable for natural blondes and dyed or lightened hair alike, for adults and kids.\u003c\/li\u003e\n    \u003cli\u003e\n\u003cstrong\u003eSimple daily routine\u003c\/strong\u003e: Easy-to-use formula designed for everyday cleansing with a comfortable wash.\u003c\/li\u003e\n  \u003c\/ul\u003e\n  \u003ch3\u003eHow to use and maximize results\u003c\/h3\u003e\n  \u003cul\u003e\n    \u003cli\u003eApply to wet hair, massage into a rich lather, rinse thoroughly—repeat if needed for extra freshness.\u003c\/li\u003e\n    \u003cli\u003eFor best finish, pair with Intea Hair Mask to nourish and refine blonde tones after cleansing.\u003c\/li\u003e\n  \u003c\/ul\u003e\n  \u003cp\u003eFor a reliable, daily self-care ritual, this shampoo supports your blonde color with a gentle touch and a clean, hydrated scalp. Its classic formula is designed to feel comfortable on all hair textures, delivering a refreshing wash without compromising the health of your hair.\u003c\/p\u003e\n  \u003cp\u003e\u003cstrong\u003eNote:\u003c\/strong\u003e Results are experiences to anticipate rather than guarantees. Regular use may help maintain brightness and shine, with subtle improvements over time depending on individual hair condition and existing color treatment.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is Intea Chamomile Shampoo suitable for dyed hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. It refreshes blonde tones on natural or dyed hair without ammonia or peroxide.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How often can I use this shampoo?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Suitable for daily use; adapt frequency to your hair’s needs and cleansing level.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Intea","offers":[{"title":"Default Title","offer_id":56234745102668,"sku":"B00S6E0Y08","price":34.31,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1005\/5912\/6860\/files\/intea-chamomile-shampoo-bottle.jpg?v=1765740694","url":"https:\/\/belvera.co.uk\/products\/intea-chamomile-shampoo-premium-blonde-brightening-non-ammonia-formula-8-5oz","provider":"Belvera | British Beauty, Skin Care \u0026 Personal Wellness","version":"1.0","type":"link"}