{"product_id":"ion-purifying-solutions-hard-water-shampoo-gentle-cleansing-for-all-hair-types-33-8-oz","title":"ion Purifying Solutions Hard Water Shampoo — Gentle Cleansing for All Hair Types, Prevents Mineral Buildup (33.8 oz)","description":"\u003ch2\u003ePurifying Solutions for Hard Water Hair Care\u003c\/h2\u003e\n\u003cp\u003eLiving with hard water can leave mineral residues on your hair, contributing to a coarse feel and dull appearance. ion Purifying Solutions Hard Water Shampoo is formulated to help eliminate mineral buildup from both hard and well water, turning daily cleansing into a more refreshing and predictable step in your routine.\u003c\/p\u003e\n\u003cp\u003eThis shampoo is safe for color-treated hair and designed for daily use, making it a versatile addition to your shower lineup. The 100 percent vegan formula emphasizes plant-based ingredients and a gentle, reliable cleanse that respects your hair's natural moisture and texture.\u003c\/p\u003e\n\u003ch3\u003eKey benefits\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eHelps remove mineral buildup from hard water, promoting a cleaner base\u003c\/li\u003e\n\u003cli\u003eReduces dryness, damage, dullness and discoloration for more vibrant-looking hair\u003c\/li\u003e\n\u003cli\u003eLeaves hair soft, shiny, and easier to style\u003c\/li\u003e\n\u003cli\u003eSafe for color-treated hair and suitable for daily use\u003c\/li\u003e\n\u003cli\u003e100 percent vegan formula that aligns with plant-based routines\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eHow to use and what to expect\u003c\/h3\u003e\n\u003cp\u003eTo use, apply a small amount to wet hair, work into a creamy lather, rinse thoroughly, and follow with conditioner if desired. Regular use may help maintain a cleaner scalp environment and a more manageable texture.\u003c\/p\u003e\n\u003ch3\u003eReal-life scenarios\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eAfter gym sessions, when mineral residues from water and sweat can accumulate on hair\u003c\/li\u003e\n\u003cli\u003eIn homes with hard water, where mineral buildup can dull color and texture\u003c\/li\u003e\n\u003cli\u003eFor color-treated hair, supporting color maintenance while offering a gentle cleansing ritual\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eNote: Results can vary by hair type and water quality. This product is designed to be part of a regular, non-medical hair care routine.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: What problem does ion Purifying Solutions Hard Water Shampoo address?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: It helps remove mineral buildup from hard or well water, promoting cleaner, softer hair.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is this shampoo suitable for color-treated hair and daily use?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes, it is safe for color-treated hair and designed for daily use.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"ion","offers":[{"title":"Default Title","offer_id":56233979609420,"sku":"B01NAQI2AZ","price":46.15,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1005\/5912\/6860\/files\/ion-purifying-solutions-hard-water-shampoo-bottle-pour.jpg?v=1765732037","url":"https:\/\/belvera.co.uk\/products\/ion-purifying-solutions-hard-water-shampoo-gentle-cleansing-for-all-hair-types-33-8-oz","provider":"Belvera | British Beauty, Skin Care \u0026 Personal Wellness","version":"1.0","type":"link"}