{"product_id":"it-cosmetics-superhero-no-tug-waterproof-eyeshadow-stick-bold-bubbly-longwear-built-in-primer","title":"IT Cosmetics Superhero No-Tug Waterproof Eyeshadow Stick – Bold Bubbly | Longwear, Built-In Primer","description":"\u003ch2\u003eIntroducing IT Cosmetics Superhero No-Tug Waterproof Shadow Stick in Bold Bubbly\u003c\/h2\u003e\n\u003cp\u003eThis creamy, easy-to-use shadow stick brings color to your lids with long-lasting performance you can rely on. The waterproof formula glides on smoothly and includes a built-in eye shadow primer for a creases-resistant finish. Designed with sensitive eyes in mind, it delivers vibrant color without tugging or irritation, making it a reliable addition to everyday makeup routines.\u003c\/p\u003e\n\u003ch3\u003eWhy this shadow stick stands out\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003eLong-wear, waterproof color that resists smudging through daily activities\u003c\/li\u003e\n  \u003cli\u003eBuilt-in primer helps shade go on evenly and stay put, reducing the need for extra steps\u003c\/li\u003e\n  \u003cli\u003eSilky, cushiony texture that blends easily with finger or brush\u003c\/li\u003e\n  \u003cli\u003eGentle formula designed with sensitive eyes in mind for comfortable all-day wear\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eKey benefits you may notice\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003eVibrant Bold Bubbly shade provides quick definition and a playful pop of color\u003c\/li\u003e\n  \u003cli\u003eOne-stick convenience works as base color, lid shade, or liner look\u003c\/li\u003e\n  \u003cli\u003eWaterproof finish that holds up from morning routines to evening plans\u003c\/li\u003e\n  \u003cli\u003eCompact 0.05 oz size travels easily for on-the-go touchups\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eHow to use in daily routines\u003c\/h3\u003e\n\u003cp\u003eStart with a light sweep across the lid for a soft wash of color. Gently blend upward toward the crease for a seamless gradient. Build for more intensity at the lash line or to create a smoky definition.\u003c\/p\u003e\n\u003cp\u003eOn busy mornings, a single stroke defines the eyes without needing a heavy toolkit. In the evening, layer for a deeper look that still feels effortless. The built-in primer helps color adhere, supporting longer wear without heaviness.\u003c\/p\u003e\n\u003ch3\u003eTexture and sensory notes\u003c\/h3\u003e\n\u003cp\u003eExpect a creamy, cushiony feel that glides with minimal friction. The formula dries to a durable finish that remains comfortable on the lid. Its waterproof properties help color resist humidity and minor moisture without flaking.\u003c\/p\u003e\n\u003cp\u003eIn daily use, you may notice how the shade stays in place during routine tasks, workouts, or low-light events, while remaining easy to remove with a makeup remover at night.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is IT Cosmetics Superhero No-Tug Waterproof Eyeshadow Stick suitable for sensitive eyes?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes—it's designed for gentle application with a built-in primer to help reduce tugging on lids.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How should I apply for best results?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Swipe on the lid, blend with a finger or brush, and layer for more intensity; primer helps reduce creasing.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"IT Cosmetics","offers":[{"title":"Default Title","offer_id":56240897884492,"sku":"B0CB95YP5Q","price":37.41,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1005\/5912\/6860\/files\/it-cosmetics-superhero-no-tug-shadow-stick-bold-bubbly-compact.jpg?v=1765799878","url":"https:\/\/belvera.co.uk\/products\/it-cosmetics-superhero-no-tug-waterproof-eyeshadow-stick-bold-bubbly-longwear-built-in-primer","provider":"Belvera | British Beauty, Skin Care \u0026 Personal Wellness","version":"1.0","type":"link"}