{"product_id":"julep-eyeshadow-101-periwinkle-matte-cream-to-powder-waterproof-shadow-stick","title":"Julep Eyeshadow 101 Cream-to-Powder Waterproof Shadow Stick – Periwinkle Matte","description":"\u003ch2\u003eColor that holds up from day to night\u003c\/h2\u003e\n\u003cp\u003eMeet Julep Eyeshadow 101 in Periwinkle Matte—a cool-toned, light blue‑purple shade that reads soft and modern on a range of skin tones. The matte finish keeps color understated or, with a couple of passes, takes on more presence for an evening look. The pigment is designed to build—from a delicate wash to a bolder statement—without the need to switch formulas.\u003c\/p\u003e\n\u003cp\u003eThis is a creme-to-powder shadow that dries to a waterproof, crease‑proof powder finish. The built‑in smudger makes blending quick and easy, so you can apply and refine on the go without reaching for a brush. The result is color that feels lightweight yet durable, adapting to your routine as it unfolds.\u003c\/p\u003e\n\n\u003ch3\u003eWhat makes this formula easy and effective\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003eCreme-to-powder waterproof finish that resists smudging and creasing over time.\u003c\/li\u003e\n  \u003cli\u003eBuilt-in smudger for fast blending and a soft, unified line.\u003c\/li\u003e\n  \u003cli\u003eNo brush required—glide-on color that’s ready to blend as you go.\u003c\/li\u003e\n  \u003cli\u003eHighly pigmented, buildable periwinkle matte that shifts from daytime to evening with subtlety.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eSkin-friendly ingredients and a comfortable feel\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003eVitamin C and vitamin E provide antioxidant support for skin tone and texture without heaviness.\u003c\/li\u003e\n  \u003cli\u003eCandelilla wax helps the shade blend smoothly and sit comfortably on lids.\u003c\/li\u003e\n  \u003cli\u003eThe lightweight formula offers a hydrating feel that remains cool on delicate eyelid skin.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow to apply for best results\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003ePrime the smudger by coating it with color before you start.\u003c\/li\u003e\n  \u003cli\u003eSweep the stick across your lids for an even base of Periwinkle Matte.\u003c\/li\u003e\n  \u003cli\u003eUse the built-in smudger or your fingertip to blend softly for a seamless edge.\u003c\/li\u003e\n  \u003cli\u003eLet the formula set before layering for more depth or a stronger color payoff.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eIn everyday wear, Periwinkle Matte brightens the eye without shouting color, making it a versatile option for deskside tasks or after-hours events. The shade’s cool undertone pairs especially well with neutrals and denim, offering a modern pop without overpowering your natural eye shape. If you prefer minimal tools, this stick is designed to move with you, delivering color that glides on smoothly and stays put as your day evolves.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is Julep Eyeshadow 101 long-wearing?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: The shadow dries to a waterproof, crease-proof finish designed for long wear.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Do I need a separate brush to apply it?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: No—there's a built-in smudger for blending, and the color glides on smoothly without a brush.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Julep","offers":[{"title":"Default Title","offer_id":56234172875084,"sku":"B0BHZV79KX","price":30.23,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1005\/5912\/6860\/files\/julep-eyeshadow-101-periwinkle-matte-tube.jpg?v=1765735705","url":"https:\/\/belvera.co.uk\/products\/julep-eyeshadow-101-periwinkle-matte-cream-to-powder-waterproof-shadow-stick","provider":"Belvera | British Beauty, Skin Care \u0026 Personal Wellness","version":"1.0","type":"link"}