{"product_id":"kativa-anti-frizz-xtreme-care-home-straightening-with-keratin-cupuacu","title":"KATIVA Anti-Frizz Xtreme Care — Home Straightening with Keratin \u0026 Cupuaçu","description":"\u003ch2\u003eKATIVA Anti-Frizz Xtreme Care: Home Straightening That Works With You\u003c\/h2\u003e\n\u003cp\u003eDesigned for convenient, at home use, this anti frizz system blends keratin with cupuaçu butter to help rebuild the hair fiber while delivering a smoother, more manageable finish that shines in everyday light. The formula is crafted to minimize harsh fumes and to feel gentle on the scalp, making it a practical option for those who want salon inspired care without a trip to the salon.\u003c\/p\u003e\n\u003cp\u003eWhen used as directed, you may experience up to 30 days of smoother, softer hair with reduced frizz, even in humid conditions. The system aims to tame unruly texture and leave strands with a natural, healthy-looking shine. It is formulated to be gentle on color treated and chemically processed hair as long as directions are followed carefully.\u003c\/p\u003e\n\u003ch3\u003eKey benefits you might notice\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003eLong lasting frizz control and a naturally shiny finish that stays put in humidity\u003c\/li\u003e\n  \u003cli\u003eKeratin and cupuaçu support deeper repair, helping restore softness and hydration\u003c\/li\u003e\n  \u003cli\u003eHair may feel stronger, smoother and more resilient after each treatment\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eHow the system works at home\u003c\/h3\u003e\n\u003cp\u003eThe straightening effect comes from heat activated technology that smooths waves with just a blow dryer and brush, no flat iron required. A built in thermal protection layer helps guard against heat while the formula develops a gentle memory for refreshed results when you reapply heat.\u003c\/p\u003e\n\u003cp\u003eIn addition to performance, this kit emphasizes ethical beauty. The formulation is cruelty free and designed with sustainability in mind, offering an option for everyday care that respects your values while delivering noticeable results.\u003c\/p\u003e\n\u003ch3\u003eWhat’s in the kit\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003eStraightening mask to begin the rebuilding and smoothing process\u003c\/li\u003e\n  \u003cli\u003ePost treatment shampoo to help maintain results\u003c\/li\u003e\n  \u003cli\u003eConditioner to lock in softness and manageability\u003c\/li\u003e\n  \u003cli\u003eStep by step instructions that bring salon inspired results into your home routine\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eReal life use cases\u003c\/h3\u003e\n\u003cp\u003ePerfect for busy mornings when you want a wash and go style with less frizz, on humid days when frizz tends to spike, or when you prefer a sleek finish without relying on a flat iron. The keratin and cupuaçu combination provides a pathway to softer, more hydrated hair that you can refresh with heat from your dryer.\u003c\/p\u003e\n\u003cp\u003eOverall, KATIVA s anti frizz xtreme care offers a practical route to smoother, shinier hair while prioritizing gentle care and responsible beauty choices. Remember that results can vary by hair type and adherence to directions, and this system invites you to explore the possibilities rather than promising guaranteed outcomes.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is KATIVA Anti-Frizz Xtreme Care suitable for color-treated hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. Used as directed, the formula is gentle on color-treated hair.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Do I need a flat iron to straighten with this kit?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: No. The heat-activated formula smooths and straightens with a blow dryer and brush.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"KATIVA","offers":[{"title":"Default Title","offer_id":56243098911052,"sku":"B08TX5ZZJR","price":35.24,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1005\/5912\/6860\/files\/kativa-anti-frizz-xtreme-care-bottle.jpg?v=1765811436","url":"https:\/\/belvera.co.uk\/products\/kativa-anti-frizz-xtreme-care-home-straightening-with-keratin-cupuacu","provider":"Belvera | British Beauty, Skin Care \u0026 Personal Wellness","version":"1.0","type":"link"}