{"product_id":"kerastase-genesis-nutri-fortifiant-shampoo-strengthening-care-for-weak-or-damaged-hair-16-9-oz","title":"KÉRASTASE Genesis Nutri-Fortifiant Shampoo — Strengthening Care for Weak or Damaged Hair, 16.9 oz","description":"\u003ch2\u003eOverview\u003c\/h2\u003e\n\u003cp\u003eThe Kerastase Genesis Nutri-Fortifiant Shampoo is crafted for normal-to-dry hair that often feels weak or brittle. It gently cleanses the scalp while delivering nourishing ingredients designed to help hair feel softer, shinier, and more manageable after every wash. The formula aims to support a balanced scalp and healthier-looking lengths without weighing hair down.\u003c\/p\u003e\n\n\u003ch3\u003eKey benefits\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003ePurifies the scalp with a creamy, lightweight lather that rinses cleanly and leaves a refreshed sensation.\u003c\/li\u003e\n  \u003cli\u003eDetangles knots and smooths strands, reducing tugging during styling for easier daily routines.\u003c\/li\u003e\n  \u003cli\u003eHydrates dry lengths and ends, contributing to improved suppleness and a natural radiance.\u003c\/li\u003e\n  \u003cli\u003eOffers nourishing fortification that can help hair feel more resilient over time with continued use.\u003c\/li\u003e\n  \u003cli\u003ePairs with Fondant Renforcateur conditioner for a coordinated routine that cares for roots and ends together.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat to expect in daily use\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003eLuxurious but non-greasy texture that creates a pleasant wash-day ritual and rinse-off cleanly.\u003c\/li\u003e\n  \u003cli\u003eA delicate, refreshing fragrance that enhances the shower experience without overpowering.\u003c\/li\u003e\n  \u003cli\u003eLeaves hair feeling cleaner, softer, and more manageable for styling and detangling each day.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eIn real-life routines, this shampoo shines during busy mornings, post-workout refresh sessions, or after color treatments that may dry strands. The 16.9 oz bottle provides a practical amount for regular use while you cultivate a scalp-centered cleansing habit. For best results, consider pairing with Fondant Renforcateur conditioner to deliver deeper hydration and smoother texture, creating a cohesive ritual that many users find valuable as part of their weekly regimen.\u003c\/p\u003e\n\n\u003ch3\u003eWho is this for?\u003c\/h3\u003e\n\u003cp\u003eIdeal for anyone with normal-to-dry hair seeking a cleansing experience that also nourishes. This shampoo is suitable for fragile or color-treated hair that benefits from additional hydration, without leaving a heavy feel. It supports an easy-to-manage routine for daily wash days or gym days when a quick refresh is welcome.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: What hair types is Kerastase Genesis Nutri-Fortifiant Shampoo best for?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Ideal for normal to dry hair that feels weak or damaged; cleanses the scalp and nourishes lengths.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Can I pair this shampoo with the Fondant Renforcateur Conditioner for best results?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. The Genesis duo can be used as a system: shampoo cleanse, conditioner fortify and hydrate.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"KÉRASTASE","offers":[{"title":"Default Title","offer_id":56238711603532,"sku":"B09686D4X5","price":85.63,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1005\/5912\/6860\/files\/kerastase-genesis-shampoo-bottle.jpg?v=1765785972","url":"https:\/\/belvera.co.uk\/products\/kerastase-genesis-nutri-fortifiant-shampoo-strengthening-care-for-weak-or-damaged-hair-16-9-oz","provider":"Belvera | British Beauty, Skin Care \u0026 Personal Wellness","version":"1.0","type":"link"}