{"product_id":"kevin-murphy-anti-gravity-volumising-texturising-lotion-all-hair-types","title":"KEVIN.MURPHY ANTI.GRAVITY Volumising \u0026 Texturising Lotion – All Hair Types","description":"\u003ch2\u003eDiscover KEVIN.MURPHY ANTI.GRAVITY\u003c\/h2\u003e\n\u003cp\u003eANTi.GRAVITY is a lightweight texturising lotion designed to add body and a healthy sheen to hair of every length and texture. This volumiser works with all hair types, delivering a noticeable lift without weighing strands down, so you can move with natural ease from morning to night.\u003c\/p\u003e\n\u003cp\u003eDesigned to feel weightless, ANTI.GRAVITY helps create a thicker appearance without heaviness or sticky residue. The result is movement, texture, and a refreshed sense of shape that reads well in photos and real life alike.\u003c\/p\u003e\n\u003ch3\u003eWho is it for?\u003c\/h3\u003e\n\u003cp\u003eThis formula is suitable for all hair types—whether you wear it long, short, curly, or styled in a blown-out look. Expect long-lasting, weightless hold that supports versatility in daily styling or more polished, runway-inspired finishes.\u003c\/p\u003e\n\u003ch3\u003eKey benefits at a glance\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003eVolumises and texturises to add body and shine across all hair types\u003c\/li\u003e\n  \u003cli\u003eWeightless hold that supports a range of styles from casual to polished\u003c\/li\u003e\n  \u003cli\u003eTexture without heaviness or residue for natural movement\u003c\/li\u003e\n  \u003cli\u003eSulfate-free and parabens-free formulation, cruelty-free by design\u003c\/li\u003e\n  \u003cli\u003eFormulated for salon-quality results at home while keeping environmental considerations in mind\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eHow to use\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003eApply a small amount to damp hair, focusing on the mid-lengths to ends for best texture\u003c\/li\u003e\n  \u003cli\u003eDistribute evenly with fingers or a wide-tooth comb, then style as desired\u003c\/li\u003e\n  \u003cli\u003eFinish with your preferred drying technique to enhance lift and shine\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eWhy choose KEVIN.MURPHY\u003c\/h3\u003e\n\u003cp\u003eKEVIN.MURPHY emphasizes high-fashion looks that are easy to recreate at home, while keeping ethics and the environment in mind. ANTI.GRAVITY aligns with those values by offering a clean, cruelty-free option that complements modern styling routines and daily life.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: What makes KEVIN.MURPHY ANTI.GRAVITY suitable for all hair types?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Its weightless formula adds body and texture without heaviness, suitable for many hair textures and lengths.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is ANTI.GRAVITY free from sulfates and parabens?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes, it is sulfate-free and paraben-free, reflecting the brand’s cruelty-free stance.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Kevin Murphy","offers":[{"title":"Default Title","offer_id":56235720147276,"sku":"B00140RXHS","price":41.41,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1005\/5912\/6860\/files\/kevin-murphy-anti.gravity-bottle-front.jpg?v=1765747605","url":"https:\/\/belvera.co.uk\/products\/kevin-murphy-anti-gravity-volumising-texturising-lotion-all-hair-types","provider":"Belvera | British Beauty, Skin Care \u0026 Personal Wellness","version":"1.0","type":"link"}