{"product_id":"loreal-paris-excellence-creme-permanent-hair-dye-5rb-medium-reddish-brown-pack-of-2-100-gray-coverage-pro-keratine","title":"L'Oreal Paris Excellence Crème Permanent Hair Dye 5RB Medium Reddish Brown (Pack of 2) – 100% Gray Coverage, Pro-Keratine","description":"\u003ch2\u003eTriple Care Color Routine for Gray Coverage and Hair Care\u003c\/h2\u003e\u003cp\u003eExplore a color system from L'Oreal Paris that blends rich color with thoughtful care. Excellence Crème Permanent Hair Dye in 5RB Medium Reddish Brown is designed to cover gray hair while helping protect the hair as it colors, thanks to the Pro-Keratine Complex.\u003c\/p\u003e\u003cp\u003eThis is a Triple Care Color Routine you can use at home: color creme, an after-color shampoo, and a deep conditioner. The routine aims to cleanse, smooth, and nourish while preserving the tone you choose, delivering a balanced, radiant result.\u003c\/p\u003e\u003ch3\u003eWhat makes it stand out\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003e100% gray coverage when used as directed, including stubborn grays\u003c\/li\u003e\n\u003cli\u003ePro-Keratine Complex helps protect hair during the coloring process\u003c\/li\u003e\n\u003cli\u003eAfter-color shampoo cleanses scalp and hair of residue and smooths strands for a radiant finish\u003c\/li\u003e\n\u003cli\u003eDeep conditioner supports up to 8 weeks of care and color depth\u003c\/li\u003e\n\u003cli\u003eNon-drip crème formula provides easy, controlled application\u003c\/li\u003e\n\u003cli\u003eAvailable in 30 shades to suit a wide range of starting tones\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch3\u003eIn practice: real-life use cases\u003c\/h3\u003e\u003cp\u003eFor home color touch-ups, you can refresh roots and renew overall tone with a single kit. The routine is designed for busy mornings and evenings alike—easy application, comfortable wear, and color that can look natural or bold depending on shade choice.\u003c\/p\u003e\u003ch3\u003eWhat you’ll get in the kit\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003eColor creme with Pro-Keratine Complex\u003c\/li\u003e\n\u003cli\u003eAfter-color shampoo formulated to cleanse scalp and hair of residue\u003c\/li\u003e\n\u003cli\u003eDeep conditioner for up to 8 weeks of care\u003c\/li\u003e\n\u003cli\u003eStep-by-step instructions inside the box\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch3\u003eShade and results\u003c\/h3\u003e\u003cp\u003eWith 30 shades available, 5RB Medium Reddish Brown offers warm, multi-dimensional tones suitable for many skin tones and hair textures. The claim is 100% gray coverage, while color depth and shine can vary with your starting shade and care routine.\u003c\/p\u003e\u003ch3\u003eTips for best results\u003c\/h3\u003e\u003cp\u003ePatch tests and shade matching matter. Follow the triple routine as directed, and pair with the included after-color shampoo and conditioner for the best longevity and glow.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Does Excellence Crème cover 100% of gray hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: The kit is designed to cover 100% of gray hair when directions are followed.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: What’s included in the Triple Care Color Routine and how long does the care last?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Includes color creme, after-color shampoo, and deep conditioner; provides up to eight weeks of care.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"L'Oreal Paris","offers":[{"title":"Default Title","offer_id":56228079173964,"sku":"B07D9Q863C","price":36.24,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1005\/5912\/6860\/files\/loreal-paris-excellence-creme-5rb-medium-reddish-brown-application_jpg.jpg?v=1765646121","url":"https:\/\/belvera.co.uk\/products\/loreal-paris-excellence-creme-permanent-hair-dye-5rb-medium-reddish-brown-pack-of-2-100-gray-coverage-pro-keratine","provider":"Belvera | British Beauty, Skin Care \u0026 Personal Wellness","version":"1.0","type":"link"}