{"product_id":"maybelline-the-falsies-lash-lift-waterproof-mascara-volumizing-lengthening-lifting","title":"Maybelline The Falsies Lash Lift Waterproof Mascara — Volumizing, Lengthening, Lifting","description":"\u003ch2\u003eExperience a Lash Lift Without the Salon\u003c\/h2\u003e\n\u003cp\u003eMaybelline The Falsies Lash Lift Waterproof Mascara delivers an instant lash-lift effect with a fiber-infused formula that adds drama to every blink. The result is a visibly longer, thicker lash line with genuine lift, giving you a wide-eyed look without extensions or procedures.\u003c\/p\u003e\n\u003ch3\u003eKey benefits at a glance\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eWaterproof lengthening with a fiber-infused formula that builds dramatic volume, length, and lift for a natural-to-bold eye look.\u003c\/li\u003e\n\u003cli\u003eDouble curved lifting brush grabs lashes at the root, lifting, thickening, and lengthening while keeping lashes separated.\u003c\/li\u003e\n\u003cli\u003eNo clumps, smears, or flakes; you get consistent volume that lasts from morning to night.\u003c\/li\u003e\n\u003cli\u003eOphthalmologist tested and suitable for sensitive eyes and contact lenses, for comfortable, everyday wear.\u003c\/li\u003e\n\u003cli\u003eGives the look of false lashes without the time or expense of extensions.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eWhy this mascara stands out\u003c\/h3\u003e\n\u003cp\u003eWhether you want a subtle enhancement for daytime wear or a more dramatic effect for evenings, this mascara aims to provide a cultivated, all-day presence. The fiber-infused formula supports the appearance of longer lashes and greater fullness, while the specialized brush targets the lash line for a noticeable lift from the base.\u003c\/p\u003e\n\u003ch3\u003eReal-life use cases\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eMorning routine: a fast lash lift that opens the eyes and complements a quick makeup look before work or school.\u003c\/li\u003e\n\u003cli\u003eActive days: waterproof performance helps prevent smudging during light rain, humidity, or workouts.\u003c\/li\u003e\n\u003cli\u003eEvening events: enhanced length and volume frame the eyes for photos and social moments.\u003c\/li\u003e\n\u003cli\u003eMake it your own: pair with Maybelline liners or shadows to create looks from natural to dramatic.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eFor a complete eye-ready canvas, Maybelline offers a broad family of products—from pencils and liquid liners to highly pigmented shadows and brow products—so you can build an eye look that matches your mood. This mascara is designed to be compatible with other Maybelline products to help you express your signature style.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is this mascara waterproof and long-wearing?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. It’s formulated to be waterproof and long-wearing, delivering lift and volume, with a fade-resistant finish.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is it safe for sensitive eyes or contact lenses?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Ophthalmologist tested and suitable for sensitive eyes and lenses, but results vary; patch testing is advised.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"MAYBELLINE","offers":[{"title":"Default Title","offer_id":56228559683916,"sku":"B07W69B227","price":23.03,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1005\/5912\/6860\/files\/maybelline-the-falsies-lash-lift-waterproof-mascara-brush-closeup.jpg?v=1765654086","url":"https:\/\/belvera.co.uk\/products\/maybelline-the-falsies-lash-lift-waterproof-mascara-volumizing-lengthening-lifting","provider":"Belvera | British Beauty, Skin Care \u0026 Personal Wellness","version":"1.0","type":"link"}