{"product_id":"olaplex-blonde-enhancer-purple-toning-shampoo-250-ml-bond-building-tone-hydration","title":"Olaplex Blonde Enhancer Purple Toning Shampoo 250 mL — Bond-Building Tone \u0026 Hydration","description":"\u003cp\u003e\u003cstrong\u003eOlaplex Nº.4P Blonde Enhancer Purple Toning Shampoo is an ultra-concentrated purple cleanser that neutralizes brassy yellow tones while helping strengthen and hydrate blond, gray, or highlighted hair.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eFormulated with Olaplex’s patented bond-building chemistry, Nº.4P combines pigment and restorative technology to tone and care in a single wash. It’s designed to work on natural and color-treated hair across textures — coily, curly, straight, and wavy — to refresh cool tones and support hair integrity during routine cleansing.\u003c\/p\u003e\n\n\u003ch3\u003eHow does Nº.4P reduce brassiness without over-drying?\u003c\/h3\u003e\n\u003cp\u003eNº.4P deposits violet pigments that counteract yellow and orange undertones while a concentrated formula cleanses gently. Instead of stripping oils, it leaves moisture behind to prevent the dry, flaky feel some toning shampoos cause.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eUltra-concentrated purple pigments for effective toning\u003c\/li\u003e\n  \u003cli\u003eGentle surfactants that remove build-up without harsh stripping\u003c\/li\u003e\n  \u003cli\u003eHydrating components that maintain softness after rinsing\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill it help strengthen hair and reduce breakage?\u003c\/h3\u003e\n\u003cp\u003eOlaplex’s active bond-building ingredient works at a molecular level to help repair and reinforce weakened disulfide bonds in the hair shaft. Using Nº.4P as part of a routine can support stronger-feeling strands while toning, though results are best with regular use and complementary Olaplex products.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003ePatented bond-building chemistry to target damaged links\u003c\/li\u003e\n  \u003cli\u003eFormulated to work during cleansing for efficient care\u003c\/li\u003e\n  \u003cli\u003eSupports elasticity and reduces the appearance of breakage over time\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow should I use it to get even, predictable violet toning?\u003c\/h3\u003e\n\u003cp\u003eApply to wet hair from roots to ends, lather, and rinse; adjust frequency based on how warm or brassy your hair appears. For regular maintenance, use weekly or as needed; for stronger toning, leave on briefly before rinsing but start with shorter processing times to avoid over-toning.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eUse on wet hair, massage into a full lather, then rinse thoroughly\u003c\/li\u003e\n  \u003cli\u003eShort processing (1–3 minutes) for subtle toning; longer for deeper neutralization\u003c\/li\u003e\n  \u003cli\u003ePair with Olaplex conditioners or treatments for best bond-repair results\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eIs Nº.4P suitable for all hair types and color backgrounds?\u003c\/h3\u003e\n\u003cp\u003eNº.4P is formulated to be effective on blondes, grays, highlighted hair, and those with natural light tones, but it also works on a range of textures from fine straight hair to dense coils. The intensity of toning depends on starting color and porosity, so monitor results and adjust usage accordingly.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eWorks on natural and color-treated blondes, grays, and highlights\u003c\/li\u003e\n  \u003cli\u003eEffective across coily, curly, wavy, and straight hair textures\u003c\/li\u003e\n  \u003cli\u003eAdjust frequency and leave time based on porosity and desired tone\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: Olaplex Nº.4P Blonde Enhancer Purple Toning Shampoo is ideal for anyone wanting to remove brassy or yellow tones while caring for hair integrity — especially blondes, gray hair, and people with highlights who also need bond-repairing benefits. It’s a practical choice for salon-maintained colors and at-home maintenance alike, suitable for all hair textures when used according to recommended timing and frequency.\u003c\/p\u003e\n\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eWater (Aqua\/Eau), Sodium C14-16 Olefin Sulfonate, Cocamidopropyl Betaine, Glycerin, Sodium Cocoamphoacetate, Sodium Chloride, Acrylates Copolymer, Betaine, Phenoxyethanol, Fragrance (Parfum), Polyquaternium-7, Bis-Aminopropyl Diglycol Dimaleate, Guar Hydroxypropyltrimonium Chloride, Ethylhexylglycerin, Hexyl Cinnamal, Limonene, Citric Acid, Sodium Benzoate, Acid Violet 43 (Cl 60730)\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How often should I use Olaplex Nº.4P?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Use weekly for maintenance or more often if brassiness returns quickly; adjust leave time based on desired toning.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Can I use Nº.4P on all hair textures?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes — it works on coily, curly, wavy, and straight hair; intensity varies with porosity and color.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Olaplex","offers":[{"title":"Default Title","offer_id":57794272362828,"sku":"B09FYK7FKR","price":46.26,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1005\/5912\/6860\/files\/olaplex-no4p-front-bottle.jpg?v=1781477911","url":"https:\/\/belvera.co.uk\/products\/olaplex-blonde-enhancer-purple-toning-shampoo-250-ml-bond-building-tone-hydration","provider":"Belvera | British Beauty, Skin Care \u0026 Personal Wellness","version":"1.0","type":"link"}