{"product_id":"ootd-intensive-hydrating-serum-korean-hyaluronic-acid-vitamin-c-50g","title":"OOTD Intensive Hydrating Serum – Korean Hyaluronic Acid + Vitamin C (50g)","description":"\u003ch2\u003eLightweight hydration with a sustainable, Korean-made formula\u003c\/h2\u003e\n\u003cp\u003eMeet the #OOTD Intensive Hydrating Serum, a 50 g facial serum crafted to deliver moisture where your skin needs it most. Grounded in clean, natural ingredients and produced with sustainability in mind, it aligns with vegan ethics through EVE Vegan Certification. This serum is designed to feel weightless on the skin while supporting aHealthy, refreshed look.\u003c\/p\u003e\n\u003ch3\u003eHow it works\u003c\/h3\u003e\n\u003cp\u003eThe serum blends hyaluronic acid and sodium hyaluronate to draw moisture into the skin and help keep hydration in check through the day. Vitamin C contributes antioxidant support and may help promote a firmer, smoother-feeling surface, working in harmony with your skin’s natural rhythms rather than forcing guarantees.\u003c\/p\u003e\n\u003ch3\u003eKey benefits\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003eHYDRATION POWER: Hyaluronic acid complex provides lasting moisture and a comfortable skin feel.\u003c\/li\u003e\n  \u003cli\u003eANTIOXIDANT SUPPORT: Vitamin C helps shield skin from environmental stress and may contribute to a brighter-looking complexion.\u003c\/li\u003e\n  \u003cli\u003eSUSTAINABLE BEAUTY: EVE Vegan Certified with natural, sustainable ingredients and no animal testing.\u003c\/li\u003e\n  \u003cli\u003eSUITABLE FOR MANY SKIN TYPES: Lightweight, non-greasy finish works for a range of needs and sensitivities.\u003c\/li\u003e\n  \u003cli\u003eAM PM ROUTINE COMPATIBLE: Designed to slot into both morning and evening serums for flexible use.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eHow to use\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003eAfter cleansing, apply 1–2 pumps or a pea-sized amount to face and neck.\u003c\/li\u003e\n  \u003cli\u003eFollow with your moisturizer and layer with other OOTD serums as desired.\u003c\/li\u003e\n  \u003cli\u003eUse morning and night to support consistent hydration.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eReal-life scenarios\u003c\/h3\u003e\n\u003cp\u003eThink of days with air conditioning or dry climates—this serum aims to leave skin feeling hydrated without a heavy residue, helping your natural glow come through. Its silky, lightweight glide makes it a comfortable step in a busy routine.\u003c\/p\u003e\n\u003ch3\u003eWhy shoppers choose #OOTD\u003c\/h3\u003e\n\u003cp\u003eBeyond the hydration, the brand emphasizes ethical, sustainable beauty with vegan certification, offering a practical everyday option that respects both your skin and your values.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: What makes the #OOTD Intensive Hydrating Serum suitable for daily use?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: A lightweight, fast-absorbing formula with hyaluronic acid, sodium hyaluronate, and vitamin C supports ongoing moisture and a brighter-looking complexion without heaviness.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is the product vegan and cruelty-free?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes, #OOTD is EVE Vegan Certified, using natural, sustainable ingredients and no animal testing.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"#OOTD","offers":[{"title":"Default Title","offer_id":56230921830732,"sku":"B0BKTYKX46","price":28.68,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1005\/5912\/6860\/files\/ootd-intensive-hydrating-serum-bottle-closeup.jpg?v=1765708047","url":"https:\/\/belvera.co.uk\/products\/ootd-intensive-hydrating-serum-korean-hyaluronic-acid-vitamin-c-50g","provider":"Belvera | British Beauty, Skin Care \u0026 Personal Wellness","version":"1.0","type":"link"}