{"product_id":"salerm-kera-plus-with-repairing-keratin-heat-protective-conditioning","title":"Salerm Kera-Plus with Repairing Keratin – Heat-Protective Conditioning","description":"\u003ch2\u003eProduct overview\u003c\/h2\u003e\n\u003cp\u003eSalerm Kera-Plus with Repairing Keratin is a fast-acting conditioner and restructuring agent designed to support hair through styling and color processes. Its lightweight film coats the hair cuticle, guiding the strand to glide more smoothly as you move from wash to style. The formula centers on keratin, aiming to reinforce the surface of each strand and help your hair feel more resilient through routine heat or chemical treatments. You’ll notice a lightweight, almost silky feeling as you comb or brush, and the result can appear more uniform in texture as light plays along the surface of the hair. This product is designed to be used before you apply any styling technique, offering a prep step rather than a finish.\u003c\/p\u003e\n\u003ch3\u003eWhat it does\u003c\/h3\u003e\n\u003cp\u003eThe conditioner is built around keratin to reinforce the surface of each strand. It acts as a pre-styling primer, offering a protective layer before heat tools, color treatments, or chemical processes. This coating around the cuticle can help reduce roughness and improve glide during brushing and styling, making the styling experience smoother and more predictable.\u003c\/p\u003e\n\u003ch3\u003eWho can benefit\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003eFrequent users of heat-based straightening tools seeking a prep step\u003c\/li\u003e\n  \u003cli\u003eColorists and DIY enthusiasts engaging in perming, bleaching, or dyeing\u003c\/li\u003e\n  \u003cli\u003eAnyone looking for a potentially shinier and more manageable feel with regular use\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eKey benefits you may notice\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003eProtects hair when used before heat styling to support smoother results\u003c\/li\u003e\n  \u003cli\u003eKeratin-rich formula may contribute to a shinier, more manageable feel\u003c\/li\u003e\n  \u003cli\u003eCreates a protective coating around the cuticle for easier styling and conditioning\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eHow to use\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003eApply a thin layer to towel-dried hair prior to styling or chemical treatments\u003c\/li\u003e\n  \u003cli\u003eDistribute evenly from mid-length to ends for consistent coverage\u003c\/li\u003e\n  \u003cli\u003eStyle as usual; reapply as part of your regular routine when using heat tools\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003ePackaging is compact at 0.44 oz, making it convenient for travel or on-the-go touch-ups, while offering a concentrated formula you can integrate into your routine as needed.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: What is Salerm Kera-Plus used for?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: A fast-acting conditioner and repairing keratin that protects hair during styling and chemical procedures by coating the cuticle.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How should I use Salerm Kera-Plus?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Apply before heat styling or chemical processes like perming or dyeing to help protect and smooth the hair cuticle.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"SALERM","offers":[{"title":"Default Title","offer_id":56230989660492,"sku":"B00NRB17RE","price":25.79,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1005\/5912\/6860\/files\/salerm-kera-plus-repairing-keratin-bottle-044oz.jpg?v=1765708787","url":"https:\/\/belvera.co.uk\/products\/salerm-kera-plus-with-repairing-keratin-heat-protective-conditioning","provider":"Belvera | British Beauty, Skin Care \u0026 Personal Wellness","version":"1.0","type":"link"}