{"product_id":"schwarzkopf-color-ultime-5-22-ruby-red-hair-dye-permanent-fade-resistant","title":"Schwarzkopf Color Ultime 5.22 Ruby Red Hair Dye – Permanent, Fade-Resistant","description":"\u003ch2\u003eVibrant Ruby Red, At-Home Brilliance\u003c\/h2\u003e\n\u003cp\u003eSchwarzkopf Color Ultime 5.22 Ruby Red delivers a bold, lasting red with Diamond Brilliance Serum and a protective UV filter. This permanent color kit is designed for home use, providing a glossy, multi-dimensional finish from root to tip. Included are a color cream, developer, conditioner, gloves, and step-by-step directions to help you achieve reliable results while enjoying rich, luminous shine that stays true longer between washes.\u003c\/p\u003e\n\n\u003ch3\u003eKey benefits at a glance\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003eLasting color with intense shine: deep red tones with facets that add dimension\u003c\/li\u003e\n  \u003cli\u003eDiamond Brilliance for a polished, reflective finish from root to tip\u003c\/li\u003e\n  \u003cli\u003eFade-resistant color that maintains vibrancy for weeks, even on grays\u003c\/li\u003e\n  \u003cli\u003eWorks across all hair textures—from straight to coily, curly, or wavy\u003c\/li\u003e\n  \u003cli\u003eBeginner-friendly kit with clear instructions; for longer or thicker hair, two boxes may be needed\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat to expect and how to plan\u003c\/h3\u003e\n\u003cp\u003eThis color system is designed to deliver true-to-box results by matching your shade level to your current hair color. For best alignment, avoid jumping more than two levels from your present tone. With over 125 years of hair expertise, Schwarzkopf brings professional-quality color results to your home, in a shade that aligns with contemporary fashion trends.\u003c\/p\u003e\n\n\u003ch3\u003eWhat’s inside the kit and who it’s for\u003c\/h3\u003e\n\u003cp\u003eThe Color Ultime kit includes a color cream, developer bottle, conditioner, gloves, and simple instructions. It’s formulated to work across different hair textures, including straight, wavy, curly, and coily hair, helping you achieve lasting color and manageability after coloring. The presence of a conditioning step helps leave hair feeling soft and ready to style after treatment.\u003c\/p\u003e\n\n\u003ch3\u003eTips for maximizing color and shine\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003ePerform a strand test to preview how your hair responds to the Ruby Red shade\u003c\/li\u003e\n  \u003cli\u003eProtect skin and clothing during application with the supplied gloves\u003c\/li\u003e\n  \u003cli\u003eFollow the recommended processing time for consistent results\u003c\/li\u003e\n  \u003cli\u003eUse the conditioner after rinsing to seal in color and boost shine\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eIf you have longer or thicker hair, consider two boxes to ensure full coverage. With Color Ultime, you can explore a show-stopping red that harmonizes with many skin tones while offering a vibrant, glossy finish that remains vibrant across multiple washes.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is Schwarzkopf Color Ultime 5.22 Ruby Red suitable for gray roots?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. It is a permanent dye designed for gray coverage when used with the kit instructions.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How long does Color Ultime color last?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Color can last up to 10 weeks with proper care and routine color-maintenance.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Schwarzkopf","offers":[{"title":"Default Title","offer_id":56247419928908,"sku":"B00TXRPEPW","price":23.97,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1005\/5912\/6860\/files\/schwarzkopf-color-ultime-5-22-ruby-red-kit.jpg?v=1765832918","url":"https:\/\/belvera.co.uk\/products\/schwarzkopf-color-ultime-5-22-ruby-red-hair-dye-permanent-fade-resistant","provider":"Belvera | British Beauty, Skin Care \u0026 Personal Wellness","version":"1.0","type":"link"}