{"product_id":"schwarzkopf-igora-royal-permanent-hair-color-7-1-medium-blonde-cendre-professional-hair-color","title":"Schwarzkopf Igora Royal Permanent Hair Color 7-1 Medium Blonde Cendre | Professional Hair Color","description":"\u003ch2\u003eMeet Igora Royal 7-1 Medium Blonde Cendre\u003c\/h2\u003e\n\u003cp\u003eFrom Schwarzkopf Professional's Igora Royal line comes a permanent color designed for dependable, salon-quality results. The 7-1 shade blends a medium blonde with ash undertones (Cendre), delivering a cool, refined look that suits versatile styles from natural everyday to fashion-forward tones. The color is designed to blend white hair with minimal brassiness, helping you achieve an even result across the head.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eKey benefit: strong gray coverage\u003c\/strong\u003e. This shade provides up to 100% white hair coverage when used as directed, offering reliable depth and uniformity across roots and strands. Its permanent formula aims to maintain shade depth over time, supporting reduction of visible regrowth between visits.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003ePermanent color designed for reliable, long-lasting results\u003c\/li\u003e\n  \u003cli\u003eAsh blonde tone that minimizes brassiness and preserves cool undertone\u003c\/li\u003e\n  \u003cli\u003eProfessional-grade formula crafted for consistent performance across strands\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eShade characteristics and tone development\u003c\/h3\u003e\n\u003cp\u003eThe 7-1 designation points to a medium blonde with ash undertones, providing a cool, sophisticated glow. Expect a shade that reads as natural blonde with subtle depth that catches light without appearing flat.\u003c\/p\u003e\n\u003ch3\u003eWhat to expect during application\u003c\/h3\u003e\n\u003cp\u003eColor development should unfold evenly from roots to ends, with a smooth, uniform application. The formula is designed to penetrate the hair fiber for even tone distribution, helping reduce uneven patches during processing.\u003c\/p\u003e\n\u003ch3\u003eReal-life use cases\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003eGray regrowth along the hairline can blend into a cohesive ash blonde.\u003c\/li\u003e\n  \u003cli\u003eNeutralizes warm tones in lighter bases, delivering a modern, cool finish.\u003c\/li\u003e\n  \u003cli\u003eRefresh your tone between salon visits to maintain color and reduce brassiness.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003ePractical tips for best results\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003eFollow package timing and mixing instructions to maximize coverage and color depth.\u003c\/li\u003e\n  \u003cli\u003ePerform a strand test to verify shade compatibility and color uptake with your base color.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eWhy choose Igora Royal for professional color\u003c\/h3\u003e\n\u003cp\u003eThe Igora Royal line is designed for dependable depth and dimensional results, supporting salon-quality color development that stays true across lighting conditions and daily wear.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Does Schwarzkopf Igora Royal 7-1 Medium Blonde Cendre provide full gray coverage?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes, it offers up to 100% white hair coverage when used as directed.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: What can I expect from shade 7-1 Medium Blonde Cendre?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: It delivers a cool ash blonde with natural depth for balanced tone.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Schwarzkopf Professional","offers":[{"title":"Default Title","offer_id":56228734796108,"sku":"B01N14MZRV","price":24.48,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1005\/5912\/6860\/files\/schwarzkopf-igora-royal-7-1-medium-blonde-cendre-box.jpg?v=1765658718","url":"https:\/\/belvera.co.uk\/products\/schwarzkopf-igora-royal-permanent-hair-color-7-1-medium-blonde-cendre-professional-hair-color","provider":"Belvera | British Beauty, Skin Care \u0026 Personal Wellness","version":"1.0","type":"link"}