{"product_id":"tower-28-beauty-swipe-serum-concealer-hydrating-buildable-coverage-for-sensitive-skin-shade-7-0-ktown","title":"Tower 28 Beauty Swipe Serum Concealer – Hydrating Buildable Coverage for Sensitive Skin (Shade 7.0 KTOWN)","description":"\u003ch2\u003eHydration-first concealer that moves with your skin\u003c\/h2\u003e\n\u003cp\u003eTower 28 Beauty Swipe Serum Concealer blends skincare-grade moisture with medium-buildable coverage, designed for a natural, skin-like finish. The shade 7.0 KTOWN features cool undertones suitable for medium complexions, offering a versatile option for everyday wear without a heavy mask effect.\u003c\/p\u003e\n\u003cp\u003eRather than simply masking imperfections, this serum-inspired concealer aims to blur age lines, redness, and shadows while keeping skin comfortable throughout the day. Its breathable texture helps create a cohesive canvas that looks and feels like your own skin while staying resilient under lighting and outdoor activity.\u003c\/p\u003e\n\u003ch3\u003eWhat makes it different\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003eHYDRATING BUILDABLE COVERAGE with a skin-like finish that never looks chalky or dry\u003c\/li\u003e\n  \u003cli\u003eSkincare-inspired actives and antioxidants support comfort on sensitive or dry skin\u003c\/li\u003e\n  \u003cli\u003eCreamy, non-cakey texture that blends effortlessly and minimizes settling into fine lines\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eClean, ethical, and skin-first\u003c\/h3\u003e\n\u003cp\u003eFree from parabens and sulfates, the formula is fragrance-free, vegan, cruelty-free, and dermatologist-tested for sensitive skin. The lightweight composition aligns with a clean beauty approach without compromising performance.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eDermatologist-approved, fragrance-free, and non-comedogenic\u003c\/li\u003e\n  \u003cli\u003eClean formula that respects sensitive complexions while delivering dependable coverage\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eHow to use for best results\u003c\/h3\u003e\n\u003cp\u003eDip a small amount onto the targeted area (under-eye, redness, or blemishes) and blend with fingertips or a brush for a seamless, buildable finish. Layer gradually to tailor coverage to your needs.\u003c\/p\u003e\n\u003ch3\u003eReal-world use cases\u003c\/h3\u003e\n\u003cp\u003ePerfect for brightening under-eye shadows, minimizing redness around the nose, and concealing minor blemishes, all while preserving a natural, breathable look across the rest of the face.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: What skin types is Tower 28 Swipe Serum Concealer best for?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Designed for sensitive and dry skin, offering hydrating, non-cakey coverage with a skin-like finish.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How should you apply Tower 28 Swipe Serum Concealer for a natural look?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Apply a small amount to targeted areas, blend with fingertips or a brush, and build as needed for coverage.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Tower 28","offers":[{"title":"Default Title","offer_id":56235040899404,"sku":"B0CFWVJS6D","price":36.38,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1005\/5912\/6860\/files\/tower-28-swipe-serum-concealer-packaging.jpg?v=1765743137","url":"https:\/\/belvera.co.uk\/products\/tower-28-beauty-swipe-serum-concealer-hydrating-buildable-coverage-for-sensitive-skin-shade-7-0-ktown","provider":"Belvera | British Beauty, Skin Care \u0026 Personal Wellness","version":"1.0","type":"link"}