{"product_id":"tower-28-lipsoftie-hydrating-tinted-lip-treatment-balm-red-bean-mochi","title":"Tower 28 LipSoftie Hydrating Tinted Lip Treatment Balm — Red Bean Mochi","description":"\u003ch2\u003eHydration with a Sheer Tint for Everyday Lips\u003c\/h2\u003e\n\u003cp\u003eTower 28 LipSoftie is a lip treatment balm that blends the comforting feel of a lip mask with a light, sheer wash of color. The formula is cushion-soft and non-sticky, designed to deliver hydration that lasts through the day, even on dry or irritated lips.\u003c\/p\u003e\n\u003cp\u003eIts texture glides on with a plush, velvety touch and leaves a dewy finish that looks natural for daily wear. Wear LipSoftie solo for a subtle glow or beneath lipstick to create a hydrated, smooth base without a heavy feel.\u003c\/p\u003e\n\u003ch3\u003eShade, Flavor, and Safety\u003c\/h3\u003e\n\u003cp\u003eRed Bean Mochi offers a sheer lavender-pink tint that flatters many skin tones. The tint is paired with food-grade flavors that are non-artificial, providing a hint of gentle sweetness without added fragrance. The collection also includes Vanilla, Watermelon Kiwi, Dulce de Leche, Ube Vanilla, Blood Orange Vanilla, Confetti Cake, and Sugar Plum, all fragrance-free to help minimize drying.\u003c\/p\u003e\n\u003cp\u003eSafety and sensitivity are priorities: LipSoftie is dermatologist-tested and recognized by the National Eczema Association, with a formula designed to be gentle on sensitive skin. The product aims to soothe chapped lips and support long-lasting hydration, with overnight lip care as a potential bonus for recovery.\u003c\/p\u003e\n\u003ch3\u003eHow to Use and Real-Life Scenarios\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003eApply generously to coat lips with moisture; reapply as needed throughout the day and at night for ongoing comfort.\u003c\/li\u003e\n  \u003cli\u003eWear it solo for a soft tint or layer under lipstick for a hydrated base and a dewy glow.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eKey Benefits at a Glance\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003eNon-sticky, cushion-soft glide that feels plush rather than waxy\u003c\/li\u003e\n  \u003cli\u003eLong-lasting hydration with a light, dewy sheen\u003c\/li\u003e\n  \u003cli\u003eSheer lavender-pink tint with food-grade flavor\u003c\/li\u003e\n  \u003cli\u003e fragrance-free formula designed for sensitive lips\u003c\/li\u003e\n  \u003cli\u003eDermatologist-tested and recognized by the National Eczema Association\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eBottom line: LipSoftie is a versatile lip care option meant to support comfort, subtle color, and everyday lip health without promising guaranteed results. It invites you to try a calm, hydrated lip experience and see if it fits your routine.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is LipSoftie safe for sensitive lips?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. The formula is dermatologist-tested and recognized by the National Eczema Association, fragrance-free and gentle on sensitive lips.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How should LipSoftie be applied for best results?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Apply generously as needed for hydration; reapply throughout the day for soft, comfortable lips.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Tower 28","offers":[{"title":"Default Title","offer_id":56231261405516,"sku":"B0FKSHYPT3","price":28.18,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1005\/5912\/6860\/files\/tower-28-lipsoftie-red-bean-mochi-tube.jpg?v=1765711477","url":"https:\/\/belvera.co.uk\/products\/tower-28-lipsoftie-hydrating-tinted-lip-treatment-balm-red-bean-mochi","provider":"Belvera | British Beauty, Skin Care \u0026 Personal Wellness","version":"1.0","type":"link"}