{"product_id":"true-sons-hair-dye-foam-for-men-natural-look-ammonia-free-dye-kit-with-instant-color-booster-dark-brown","title":"True Sons Hair Dye Foam for Men - Natural Look, Ammonia-Free Dye Kit with Instant Color Booster (Dark Brown)","description":"\u003ch2\u003eTrue Sons Hair Dye Foam for Men: Natural Look, Simple, Multi-Use\u003c\/h2\u003e\n\u003cp\u003eMeet a color kit designed for real life. True Sons Hair Dye Foam for Men delivers a natural-looking result without ammonia, using a fluffy foam that spreads easily across hair and facial hair. It includes an Instant Color Booster Applicator to adjust intensity, so you can tailor gray coverage and style without a rigid commitment.\u003c\/p\u003e\n\u003ch3\u003eWhat it does\u003c\/h3\u003e\n\u003cp\u003eThe foam-based dye provides even coverage while keeping hair feeling flexible and looking natural. The ammonia-free formula aims to minimize potential damage while preserving a believable finish. For subtle gray blending, the original foam creates a soft salt-and-pepper effect; for more than 50% gray, mix in the included Dye Booster to deepen the tone.\u003c\/p\u003e\n\u003ch3\u003eHow to use\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003eCheck shade under the bottle, put on gloves, shake well, and dispense foam at a 45-degree angle.\u003c\/li\u003e\n  \u003cli\u003eMassage the foam into clean, dry hair. For darker results, add the Dye Booster as directed.\u003c\/li\u003e\n  \u003cli\u003eLeave it on for 10–25 minutes. If you’re new or want a subtler result, start with a shorter time and reapply if needed.\u003c\/li\u003e\n  \u003cli\u003eRinse and style as usual after processing.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eKit contents and shade options\u003c\/h3\u003e\n\u003cp\u003eThe all-in-one kit includes a 1.75 oz Hair Dye Foam, 1 Dye Booster, gloves, and a Quick Start Guide. Seven shade options cover a range from light to dark, with Dark Brown being a popular choice for many men.\u003c\/p\u003e\n\u003ch3\u003eWho is this for?\u003c\/h3\u003e\n\u003cp\u003eDesigned for men seeking a low-commitment, natural-looking color—whether refreshing a salt-and-pepper look, deepening gray coverage, or matching beard color for a cohesive aesthetic.\u003c\/p\u003e\n\u003ch3\u003eReal-life use cases\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003eRefresh color before work or social events without a full dye session.\u003c\/li\u003e\n  \u003cli\u003eBlend gray roots and fade between salon visits for a subtle, believable transition.\u003c\/li\u003e\n  \u003cli\u003eColor beard or mustache to harmonize with scalp shade for a whole-face look.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eWhy choose True Sons\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003eAmmonia-free formula to minimize potential damage while delivering a natural finish.\u003c\/li\u003e\n  \u003cli\u003eFoam texture enables easier, less messy application and better control.\u003c\/li\u003e\n  \u003cli\u003eIncludes Dye Booster for customizing intensity without extra purchases.\u003c\/li\u003e\n  \u003cli\u003eQuick Start Guide and gloves included for a smoother first-time experience.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is True Sons Hair Dye Foam safe for color-treated hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. The ammonia-free formula aims to minimize potential damage and deliver a natural-looking result when used as directed.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Can I color my beard with the True Sons kit?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. The all-in-one kit is designed for hair and beard coloring to help you match body hair tones.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"True Sons","offers":[{"title":"Default Title","offer_id":56237592936780,"sku":"B07N2YRYSK","price":63.05,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1005\/5912\/6860\/files\/true-sons-hair-dye-foam-application.jpg?v=1765773993","url":"https:\/\/belvera.co.uk\/products\/true-sons-hair-dye-foam-for-men-natural-look-ammonia-free-dye-kit-with-instant-color-booster-dark-brown","provider":"Belvera | British Beauty, Skin Care \u0026 Personal Wellness","version":"1.0","type":"link"}