{"product_id":"truss-deluxe-prime-plus-shampoo-dry-damaged-hair-frizz-control-breakage-defense","title":"TRUSS Deluxe Prime Plus+ Shampoo — Dry, Damaged Hair | Frizz Control \u0026 Breakage Defense","description":"\u003ch2\u003eRevitalize dry, damaged hair with TRUSS Deluxe Prime Plus+ Shampoo\u003c\/h2\u003e\n\u003cp\u003eTreat your hair to a moisturizing cleanse designed for dry, brittle strands. This formula aims to support natural shine and improved manageability without relying on added salts or artificial colorings. The result can feel like a refresh, offering a softer feel and easier detangling after washing.\u003c\/p\u003e\n\u003ch3\u003eWhy it stands out\u003c\/h3\u003e\n\u003cp\u003eCreated to address common styling challenges, the Deluxe Prime Plus+ Shampoo blends hydrating care with frizz-control technology and a fortifying blend. The goal is to help reduce breakage and encourage smoother, more resilient hair over time, especially for those who battle frizz in humid or windy conditions.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eHydrating care targets dry, damaged hair to restore suppleness\u003c\/li\u003e\n  \u003cli\u003eFrizz-control technology supports smoother strands and fewer fly-aways\u003c\/li\u003e\n  \u003cli\u003eFortifying ingredients work to help strengthen hair against daily stress\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eHealthy hair begins at the sink: salon-quality nourishment at home\u003c\/h3\u003e\n\u003cp\u003eGently cleanses without added salts or artificial colorings and maintains a physiological pH that’s favorable for color-treated or sensitive scalps. This approach aims to deliver professional-grade cleansing without harsh additives, so you can use it as part of a regular routine.\u003c\/p\u003e\n\u003cp\u003eBecause it’s designed for both women and men, the formula emphasizes everyday versatility—so you can pair it with other TRUSS products for a complete care routine that focuses on moisture, shine, and manageability.\u003c\/p\u003e\n\u003ch3\u003eHow to use\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003eApply to wet hair and massage gently to create a rich lather\u003c\/li\u003e\n  \u003cli\u003eLet the active ingredients penetrate for two minutes to maximize hydration\u003c\/li\u003e\n  \u003cli\u003eRinse thoroughly; for very dry or damaged hair, repeat as needed\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eTrust in a globally used brand\u003c\/h3\u003e\n\u003cp\u003eTRUSS products are available in more than 22 countries and are used as hydrating salon shampoos and restorative treatments. This heritage reflects a consistent focus on quality, performance, and hair health across markets.\u003c\/p\u003e\n\u003cp\u003eIf you’re seeking a moisturizing option that supports shine, frizz control, and stronger feel, this shampoo offers a thoughtful combination of benefits designed to complement a careful hair-care routine.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: What makes TRUSS Deluxe Prime Plus+ Shampoo suitable for dry, damaged hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: It blends hydrating care with frizz control and breakage defense to help improve manageability and shine, while staying salt-free.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How should I use TRUSS Deluxe Prime Plus+ Shampoo for best results?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Massage onto wet hair, leave for two minutes, then rinse; repeat as needed for dry, damaged hair.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"TRUSS","offers":[{"title":"Default Title","offer_id":56235876811084,"sku":"B0CCF7Z466","price":46.64,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1005\/5912\/6860\/files\/truss-deluxe-prime-plus-shampoo-bottle-pour.jpg?v=1765748699","url":"https:\/\/belvera.co.uk\/products\/truss-deluxe-prime-plus-shampoo-dry-damaged-hair-frizz-control-breakage-defense","provider":"Belvera | British Beauty, Skin Care \u0026 Personal Wellness","version":"1.0","type":"link"}