{"product_id":"virtue-flourish-hair-thickening-styling-treatment-volumizes-fine-or-thinning-hair-4-oz","title":"VIRTUE Flourish Hair Thickening Styling Treatment — Volumizes Fine or Thinning Hair (4 oz)","description":"\u003ch2\u003eMeet Flourish: a daily leave-in for thicker, more voluminous hair\u003c\/h2\u003e\u003cp\u003eVirtue Flourish is a powdery, soufflé-like cream that blends into your routine, conditioning and shaping fine or thinning hair as you style. From the first application, you may notice a soft lift and a hairline that reads fuller.\u003c\/p\u003e\u003ch3\u003eKey benefits\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003eClinically proven to immediately increase and maintain all-day volume\u003c\/li\u003e\n\u003cli\u003e88% of women reported hair had all-day body\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eWith continued use, hair may appear fuller, plumper, and feel thicker and stronger, turning thinning strands into a more resilient-looking texture.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eWith continued use, hair looks fuller and plumper and feels thicker and stronger\u003c\/li\u003e\n\u003cli\u003eA daily all-in-one leave-in solution thickens, volumizes, hydrates, and repairs all types of fine or thinning hair\u003c\/li\u003e\n\u003cli\u003eHeat protection up to 450°F\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch3\u003eWho benefits and how to use\u003c\/h3\u003e\u003cp\u003eThis formula is designed for all types of fine or thinning hair that could use more body and shine. Start with a small amount, apply to towel-dried hair from mid-lengths to ends, then air-dry or style with heat tools.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eFor best results, apply as part of a daily routine to support ongoing body and hydration\u003c\/li\u003e\n\u003cli\u003eUse heat up to 450°F for styling with confidence\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eTexture and finish\u003c\/p\u003e\u003cp\u003eThe product’s airy, souffle-like texture delivers a weightless feel with a natural, soft sheen that looks healthy and touchable. Expect a clean, non-greasy finish that helps hair respond to styling.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is VIRTUE Flourish suitable for all hair types?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. It targets fine or thinning hair as a daily leave-in to help thickening, volumizing, and hydrating.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Does Flourish protect hair during heat styling?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. It provides heat protection up to 450°F, supporting safer styling with heat tools.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"VIRTUE","offers":[{"title":"Default Title","offer_id":56236222251340,"sku":"B0DB6TCK72","price":58.95,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1005\/5912\/6860\/files\/virtue-flourish-bottle-front.jpg?v=1765752365","url":"https:\/\/belvera.co.uk\/products\/virtue-flourish-hair-thickening-styling-treatment-volumizes-fine-or-thinning-hair-4-oz","provider":"Belvera | British Beauty, Skin Care \u0026 Personal Wellness","version":"1.0","type":"link"}